Senior Analyst, Digital Analytics @ From May 2015 to Present (8 months) Greater New York City AreaSenior Associate, Analytics Client Partner @ - Manage analytic relationships with clients working to deliver roadmap, framework, and ongoing data-driven insights - Deliver on wide range of projects including customer lifetime valuation, cost/benefit analyses for paid marketing programs, and implementation of mobile marketing strategy From April 2014 to Present (1 year 9 months) Greater New York City AreaMarketing Associate, Rotational Development Program @ Rotated through three different teams gaining a holistic view of e-commerce, digital marketing and online customer engagement. - Rotation 3: Strategy & Analytics Team - Rotation 2: Paid Search & Affiliate Marketing Team - Rotation 1: Email Marketing Team From August 2012 to April 2014 (1 year 9 months) Greater New York City AreaIntern, Global Marketing Group @ - Supported Johnson & Johnson’s internal shared learning and best practice portal that is distributed to 5,000+ marketers through content oversight, timeline management, promotional planning, and website design consulting - Helped organize complicated information enabling quick, efficient, and accurate access to the portal; oversaw content management and asset upload and acted as chief liaison with digital agencies; responsible for article submissions and over 60 case study write-ups - Assisted in the creation of presentations for Cisco that proposed a potential partnership to test a new advanced in-store shopping machine - Expanded digital competency through the participation in Rutgers Digital Training program and JnJ / Google Talent Exchange; Attended various conferences including ANA’s Digital and Social Media conference and YAHOO!’s Internet week From May 2011 to August 2011 (4 months) Greater New York City Area

Candidate for Bachelor of Arts, Economics, Spanish @ Colgate University From 2008 to 2012 King & Low-Heywood Thomas From 2004 to 2008 Shaela Greenfield is skilled in: Microsoft Excel, PowerPoint, Dreamweaver, Photoshop, Email Marketing, Google Adwords, Affiliate Marketing, Marketing Analytics, SEM