Image of Rocco Albano

Rocco Albano's email & phone number

Customer Experience & Digital Transformation Strategy

Rocco Albano's Work Experience

Merkle

Vice President | Customer Experience Strategy

Philadelphia | NYC | Global Markets

Razorfish Health

Vice President Strategy

May 2014 to September 2016

Philadelphia | New Jersey | NYC

Influence Interactive

Managing Director

August 2011 to April 2014

Philadelphia | New Jersey | New York

Rocco Albano's Education

Temple University

Communications, 3.65 Cumulative GPA - 103 Total Credit Hours

1992 to 1996

Rocco Albano's Professional Skills Radar Chart

Based on our findings, Rocco Albano is ...

Accommodating
Verbal
Planned

What's on Rocco Albano's mind?

Based on our findings, Rocco Albano is ...

52% Left Brained
48% Right Brained

Rocco Albano's Estimated Salary Range

About Rocco Albano's Current Company

Merkle

Develop B2C and B2B enterprise scale Customer Experience CX and Digital Transformation DX solutions working with Merkle sales and practice resources. Lead strategy phase of engagements in tandem with Merkle practice lines; audience research, journey mapping, content, SEO, analytics, user experience and user interface design, web development, and marketing technology: CMS and CRM.Sample of engagements I led...

Frequently Asked Questions about Rocco Albano

What company does Rocco Albano work for?

Rocco Albano works for Merkle


What is Rocco Albano's role at Merkle?

Rocco Albano is Vice President | Customer Experience Strategy


What is Rocco Albano's personal email address?

Rocco Albano's personal email addresses are r****[email protected], and p****[email protected]


What is Rocco Albano's business email address?

Rocco Albano's business email addresses are r****[email protected], and r****[email protected]


What is Rocco Albano's Phone Number?

Rocco Albano's phone (215) ***-*415


What industry does Rocco Albano work in?

Rocco Albano works in the Internet industry.


About Rocco Albano

💼 Past Experience

Customer Experience Strategy and DigitizationRocco Albano is currently a Vice President | Customer Experience Strategy at Merkle in Philadelphia | NYC | Global Markets. Develop B2C and B2B enterprise scale Customer Experience CX and Digital Transformation DX solutions working with Merkle sales and practice resources.Lead strategy phase of engagements in tandem with Merkle practice lines; audience research, journey mapping, content, SEO, analytics, user experience and user interface design, web development, and marketing technology:CMS and CRM.Sample of engagements I led solution design and strategy for:- CX redesign and eCommerce strategy for Canon cameras and printers- CX strategy for Select Medical website redesign focused on patients, caregivers, and HCP- CX Personalization Enablement Assessment and Road map (PEAR) for Choice Hotels - DX roadmap for Digi-Key an electronics ecommerce brand, to grow millennials customer base - DX roadmap for CBMM global Niobium mining and technology company- DX roadmap for a global industrial conglomerate moving from selling commodities to solutionsRecent speaking engagements:- 2017 Merkle Client Summit - "Creating Personalized Experiences"- 2017 Digital Pharma East - "Digital Transformation" co-presented with GSK- 2018 Merkle Healthcare, Financial Services, and B2B Conferences - "CX in an age of Disruption". Vice President Strategy at Razorfish Health from May 2014 to September 2016 (2 years 5 months) in Philadelphia | New Jersey | NYC. Strategy lead on the Johnson & Johnson and Abbott Nutrition accounts working with clients at the Director, VP, and CXO levels, leading key initiatives including:Global mobile road map for J&J OneTouch diabetes blood glucose meter to move the device into the "experience economy" providing value beyond meters and strips for patients, HCP's, and payersGlobal J&J Acuvue consumer and HCP customer experience ecosystem audit and conversion optimization roadmap across web, portal, app, owned social, SEO and paid media channelsDX roadmap for CBMM global Niobium mining and technology companyDX roadmap for a global industrial conglomerate moving from selling commodities to solutionsRecent speaking engagements:- 2017 Merkle Client Summit - "Creating Personalized Experiences"- 2017 Digital Pharma East - "Digital Transformation" co-presented with GSK- 2018 Merkle Healthcare, Financial Services, and B2B Conferences - "CX in an age of Disruption". Vice President Strategy at Razorfish Health from May 2014 to September 2016 (2 years 5 months) in Philadelphia | New Jersey | NYC. Strategy lead on the Johnson & Johnson and Abbott Nutrition accounts working with clients at the Director, VP, and CXO levels, leading key initiatives including:Global mobile road map for J&J OneTouch diabetes blood glucose meter to move the device into the "experience economy" providing value beyond meters and strips for patients, HCP's, and payersGlobal J&J Acuvue consumer and HCP customer experience ecosystem audit and conversion optimization roadmap across web, portal, app, owned social


🎓 Education

Rocco Albano has a Communications degree from Temple University in 1992. It was there that Rocco Albano began his work career in the spring of 1996 as a news editor with the Philadelphia Inquirer. Rocco Albano has worked there ever since and has held various positions, most recently as the Features Editor and Deputy Managing Editor. Rocco Albano has also worked as a reporter for the Delaware Valley Press and for the The Washington Times in Washington D.C. Rocco Albano is originally from the Philadelphia suburbs of Ardmore and Hatboro.


💡 Technical & Interpersonal Skills

- considerable experience in product management, led product development teams, and managed integration and testing without fail- experience withicked user experience, delivered user experience solutions, and demoed user interfaces live to users on web and mobile- significant experience with content marketing, aged content and placed it on more than 500 web and mobile websites- experience with search engine optimization, earned two top spot placements for keyword research on US Medical Websites and two #1 national results for a branded Tupperware site- experience with social media, led social media teams, designed, launched, and maintained social media accounts for more than 20 clients- experience with CRM, increased sales for two top Columbia Trades Meetings- experience with SEO, earned two #1 national results for SEO work- experience in user experience design, led user experience teams and delivered immersive user experiences with mixedreality products- experience in marketing, led marketing teams and executed marketing strategy for more than 20 clients- vast experience in beta testing and mobile app testing, led beta testing and testing strategies across more than 20 product types


Rocco Albano’s Personal Email Address, Business Email, and Phone Number

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Rocco Albano's Ranking

Ranked #406 out of 8,111 for Vice President | Customer Experience Strategy in Pennsylvania

Rocco Albano's Personality Type

Extraversion (E), Sensing (S), Feeling (F), Judging (J)

Average Tenure

2 year(s), 5 month(s)

Rocco Albano's Willingness to Change Jobs

Unlikely

Likely

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There's 88% chance that Rocco Albano is seeking for new opportunities

Rocco Albano's Social Media Links

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