Senior leader experienced in developing and executing growth strategies for consumer facing companies leading teams in eCommerce and Marketing. Specialties: eCommerce Product Management, User Experience, Site Experience & Merchandising, Customer Acquisition, Marketing Analytics, Loyalty & Marketing CRM, Customer Segmentation, SEO, Social Media, Emerging Media, Building Online Communities, Brand Marketing and Digital Media.

Vice President of Marketing and eCommerce @ From November 2013 to Present (2 years 2 months) Sr. Director of Web & eCommerce (CWD) @ From February 2013 to November 2013 (10 months) Director of Web & eCommerce @ From 2010 to February 2013 (3 years) Greater Los Angeles AreaSenior Manager, Web, eCommerce & Marketing @ From 2008 to 2010 (2 years) Greater Los Angeles AreaBusiness Systems Analyst / Project Manager @ From 2007 to 2008 (1 year) Greater Los Angeles AreaWeb Developer @ From 2002 to 2007 (5 years)

BS @ California State Polytechnic University-Pomona Richard Tseng is skilled in: E-commerce, E-commerce Optimization, Product Management, Web Content Management, Web Content, Content Strategy, Website Merchandising, Conversion Optimization, A/B testing, Customer Experience, User Experience, E-commerce SEO, Social Media, Social Media Marketing, Web Analytics