★ SUMMARY ★
Accomplished online marketing consultant, technical trainer/writer, project manager, and systems engineer highly adept at understanding complicated technologies and communicating them in a clear, concise manner to a variety of audiences.
My career choices have always been influenced by new technologies and great people. My areas of focus and accomplishment include:
★ Advanced Web, SEO, & Social Media Online Marketing Consultant ★
Increased the usability, traffic, and monetization of Internet and Intranet websites through multimedia implementations, WordPress blogs, PHP/MySQL/CSS/LAMP development, inviting ad copy, social media promotion, effective SEO/SEM, keyword research, and database/script optimization.
★ Outstanding Technical Trainer ★
Achieved consistently excellent reviews as a Microsoft Certified Trainer after receiving Friesen, Kaye, and Associates “Excellent Instructor” recommendation. Started a Microsoft Certified Technical Education school and merited distinction as one of the first people certified as a Windows 2000 Microsoft Certified Systems Engineer. Extremely adept at devouring technical material and delivering it to an audience in a stylish, fun, and understandable manner.
★ Experienced Project Manager ★
Managed the design and implementation of distributed software environments at several Fortune 500 companies. Planned the training and development of employees giving them the tools to succeed. Maintained business relationships through client interaction, presentations, and meeting facilitation. Designed project methodologies and processes to provide a framework for project organization and success.
I focus primarily on consulting, project-based work with great companies for whom my skills and demeanor will yield outstanding results!
Director of SEO, Social Media, and Web Content Development @ The SEO System provides SEO & Social Media software and services to enable businesses to succeed online. I founded this company to share SEO, social media, and online marketing expertise to both the public and personal clients.
★ Developed social media channels including Google Plus, Facebook, Twitter, LinkedIn, and YouTube Channels.
★ Established creative social media customer acquisition strategies such as Facebook “like-gate” pages and white paper downloads.
★ Created the SEO and social media strategy delivered within The SEO System program.
★ Wrote significant web-based content including the homepage and blog, developing both a specialized social media section and SEO Q&A category.
★ Consistently delivered quality graphics and logos to accompany and augment articles and promotional campaigns.
★ Created and delivered a corporate branding video illustrating the company mission in a fun, informative manner.
★ Consistently participated in and monitored all social media channels to build the brand through social media.
★ Established a YouTube channel to deliver brand awareness and free SEO and social media education and training.
★ Developed automated email campaign to establish constant contact with customers.
★ Participated in site design and development utilizing advanced knowledge in WordPress, MySQL, PHP, JavaScript, HTML, and CSS.
★ Implemented the payment and authentication systems for company. From January 2009 to Present (7 years) Technical Writer & Web Consultant @ ★ Conduct interviews with Subject Matter Experts to quickly learn and translate highly technical concepts into simple, accessible written copy.
★ Collaborate with various groups of designers, engineers, and business professionals to produce comprehensive responses to RFIs and RFPs.
★ Design and develop new web site, social media, and online marketing strategies. From March 2013 to Present (2 years 10 months) SEO & Web Content Consultant @ As an SEO & Web Content Consultant for Aconex, I provided expertise that improved website content, structure, and appearance leading to increased organic traffic to the site and a better experience for visitors.
★ Upgraded the corporate blog to a mobile-friendly responsive web design and one that increases community involvement and social media activity.
★ Reviewed and revised blog content and structure for improved on-page SEO opportunities.
★ Wrote SEO on-page guidelines document as a reference for web content writers to increase organic traffic.
★ Performed competitive SEO analysis identifying keyword opportunities and building a strategy for near and long term keyword success.
★ Prepared a comprehensive onsite and offsite optimization plan to provide guidance for continued success. From November 2013 to July 2014 (9 months) San Francisco Bay AreaMultimedia Specialist and Systems Engineer @ Contracted by the Information Services Department to enhance the corporate intranet through the automated delivery of multimedia solutions.
★ Initiated in-house multimedia training solution for internal Advent products and the marketing team, reducing the amount of support calls and effectively delivering product marketing plans to employees via online video.
★ Created and re-branded the Information Technology intranet to promote greater awareness and deliver timely technical solutions to Advent employees via online video and text.
★ Worked with the human resources department to enhance their web portal and disseminate critical HR procedures via online video.
★ Delivered the first ever company-wide Information Technology online survey to gather valuable feedback from employees about the IT department.
★ Designed, compiled, and produced the inaugural IT newsletter which contained technology updates and featured columns from IT employees.
★ Directed and created the annual corporate “kick-off” presentation, a 30-minute video featuring skits with all of the senior executives and delivered live to the entire company.
★ Provided new-hire training for Advent employees, highlighting the requisite technologies to get their job done at a high level.
★ Provided on-site technology solutions and support for Advent’s European division. From 2004 to 2007 (3 years) San Francisco Bay AreaMicrosoft Certified Trainer & Consultant @ ★ Co-founded and managed Resolution Training and Consulting, a company focusing on Microsoft network training.
★ Coordinated efforts with Microsoft to achieve distinction as a Microsoft Certified Technical Education Center.
★ Trained in excess of one-thousand students in the Microsoft Windows NT 4.0, Windows 2000, and Windows 2003 MCSE curriculum.
★ Developed and maintained the MCSE curriculum offered at Resolution Training and Consulting.
★ Consistently achieved outstanding feedback from students on training programs.
★ Achieved distinction with Microsoft as one of the first candidates certified on the Windows 2000 platform.
★ Provided ongoing consulting services for small, medium, and large sized businesses in the San Francisco Bay Area.
★ Training and Consulting clients included Charles Schwab, Hewlett Packard, County of Marin, Wells Fargo, Academy of Art, San Francisco State, Askjeeves, BancBoston, Advent Software, etc. From 1998 to 2004 (6 years) Technical Project Manager @ ★ Managed the migration of 40 Visa International Novell servers to the Microsoft NT platform, including protocol conversion to TCP/IP.
★ Served as Systems Management Supervisor managing the network team at Andersen Consulting in a mixed Novell/NT and Lotus Notes environment.
★ Project Lead for the rollout of 500 NT workstations and 200 Windows ’95 laptops at Robertson, Stephens, & Company investment banking firm in San Francisco in a Novell 3.X, 4.X, and NT server environment.
★ Provided consultative services to PG&E during NT domain migration.
★ Member of the division leadership team, focusing on corporate direction and decision making.
★ In each project, roles included: Project management, staffing, training, client interaction, business process development/improvement, budgeting, and technology design and implementation. From 1995 to 1997 (2 years) Project Manager,Team Leader, Systems Engineer @ ★ Technical account/project manager for desktop automation project at Nestle Beverage Inc.
★ Technical project manager for a Visa International move involving over 1,000 systems, migrating from Windows 3.1 to Windows for Workgroups in a mixed Novell/NT environment.
★ Maintained and modified workstation configuration procedures for a corporate move involving PCs , Macintosh, host connectivity, and various Token Ring NICs.
★ Hired, coordinated, managed, and instructed technical contractors.
★ Installed, configured, and maintained several Novell LANs in a heterogeneous Token Ring environment. Servers included Netware for Macintosh, Castelle Print Servers, HP Jetdirect Cards, Tecmar Tape Backup Units, UPSs, and CD-ROMs.
★ Engineered connectivity solutions for new products and, in turn, made these solutions part of the process. From 1992 to 1995 (3 years)
Bachelor of Arts (B.A.), English Language and Literature, General @ Santa Clara UniversityBachelor's degree, Comparative Literature @ Santa Clara University Richard Cummings is skilled in: PHP, MySQL, Wordpress, Email Marketing, Email, MCT, MCSE, MCSA, CNE, Project Management, Technical Writing, Technical Trainers, Technical Project Leadership, Technical Presentations, Technical Product Training
Websites:
http://ultimateguestblogger.com,
http://theseosystem.com,
http://richardcummings.info