My professional goal is to add visible and measurable value to the business - broadly as a business manager providing strategic vision and operational leadership and specifically as a functional leader developing and executing an effective marketing and sales strategy.
Professional value-adds I bring to table:
1. Ability to attract, mentor and retain top class talent drawn from different industries and different cultures.
2. Proven record of getting things done - projects, programs, targets.
3. Significant experience and expertise in marketing, sales - both Local and International.
4. Proven record of executing successful global marketing programs and campaigns.
Achievements
PROFITABLE GROWTH
Increased sales revenue to 5 -fold . Transformed competitive landscape with innovative operator / marketing strategies.
MARKET SHARE
Tripled market share. Achieved 2 times share of nearest competitor.
LEADERSHIP
Recruited, trained and led teams. Increased revenue, profits, and volume 30% every year for over 3 years.
BRAND BUILDING
Grew brand awareness.
STARTUP SUCCESS
Led turnaround. Realized positive cash flow in 5 months, achieved break-even in 12 months.
I have 17 years of experience in marketing/sales/business development of IT/ITES around the world. Prior to SolvEdge, I worked for CGL, Kothaari Software, e-objects, Concourse Information Technology International Limited and Tulip Software (Tulip Telecom) in various marketing, business development and program management roles.
FUNCTIONAL EXPERTISE:
• B2B / B2C Sales & Marketing
• Business Development / Sales
• Segmentation
• Lead nurturing and lead scoring
• Market Research & Analysis
• Relationship marketing
• Account Management
• New Market Penetration
• Marketing & Sales Analytics
• Sales & Market Intelligence
Specialties
Software/Web/e-Learning, Business and analytic s, Mobile application development, Customer communication sales and Business development for international and domestic markets.
Business Head @ Currently i head business for SOLVEDGE, My role includes
Accomplish market dominance from present market leadership
Executive Owner for Major Clientele
Plan, build and deliver even greater value to customers/partners
Improve profitability of existing client contracts
Win new profitable business in new markets
Up sell and retain major clientele
Provide inspirational people leadership for the Management & Employees
Integrate People through Vision, Mission, Values and Org Structure
Build Managers, Domain Competencies and unleash Innovation From December 2014 to Present (1 year 1 month) Chennai Area, IndiaHead- Business Development @ I have always been part of an IT/ITES marketing organization. This unique experience brought me to Cosmic Global Limited. After over 6 years as an enterprise IT/ITES marketer, I started addressing the marketing challenges of a different paradigm – Translation/Localization.
As the Head of Corporate Business Development for the BU, I was responsible to address Global market opportunities for Translation and Localization Business .
2006-2009 has been a period of great learning and significant achievement. Leading my team through this period of unprecedented global recession, I relearned and lived the principles critical to business success – discipline, conviction, innovation and the need for constant education of key stakeholders. Success has been a lot of hard work and for that reason a lot sweeter.
My journey with CGL is exhilarating. I have had the opportunity to participate in the phenomenal growth of the company as it has increased three fold. It has also meant significant professional growth. I was the company's first full-time marketing hire and now I lead a team of over 10 people spread across India.
It brings me extreme satisfaction to help build Cosmic Global Limited (CGL) brand that is an acknowledged leader of its segment in India and considered amongst the future leaders of the fast maturing translation/localization segment across the globe. From May 2003 to December 2014 (11 years 8 months) Manager Business Development @ From October 2001 to April 2003 (1 year 7 months) Asst-Manager Corporate Business Development @ • Involved in the complete marketing cycle of Presentation, Commercial Negotiation, and Training.
• Handled Business from channels and coordinating with the Principals for Market Orientation and Group target achievements.
• Provide Training Solutions to companies like Price water house coopers, DSQ Singapore, Oracle corp., Astro etc which is apart of our BPO Service with regards to training.
• Involved in complete process - Marketing strategies, Market development, Sales, Customer Satisfaction, Support and Training of the Customer's Personnel in the large Corporate Accounts. From June 2000 to September 2001 (1 year 4 months) Sr-Executive Corporate Business Development @ • Responsible to take care of direct sales of products, predominantly to do cold calling to find new prospects.
• Involved in the complete marketing cycle of Presentation, Commercial Negotiation, and Training.
• Handled Business from channels and coordinating with the Principals for Market Orientation and Group target achievements.
• Provide Solutions and Technical Support on Connectivity, Networking & Client/Server Products to Corporate Accounts, Institutions and large Accounts.
• Involved in complete process - Marketing strategies, Market development, Sales, Customer Satisfaction, Support and Training of the Customer's Personnel in the large Corporate Accounts.
• Contributed well in the overall turnover, and target achievement of the Company. From June 1999 to May 2000 (1 year) Executive -Sales @ From 1997 to 1999 (2 years)
PGDHRD, Marketing, Training and Development @ NIHRD From 2006 to 2009 BA, Corporate Sec.Ship @ University of Madras From 1994 to 1997 Morning starMorning starMorning starNational English SchoolNational English School Ramana Kumar is skilled in: Global Business Development, Business Development, Marketing, Sales, Talent Management, Branding & Identity, Localization, International Marketing, Sales Management, Management, Globalization, Website Localization, Vendor Management, Internationalization, Translation
Websites:
http://www.solvedge.com,
http://ramana-kumar.branded.me/