Over 14 years experience in Management,Marketing,Branding, Corporate Communications and Business Development from diversified industries like IT Hardware,Textiles, Banking and Healthcare. Specialised in Investment Analysis and Portfolio Management by using various financial models. Core experience in handling Retail Liabilities products in Banking for over 5 years. Over 3 years experience in the field of Branding and Marketing Communication. Currently associated with Apollo White Dental, the Dental Vertical of the Healthcare Giants Apollo Hospitals as Business Head for all Apollo White Dental Centres across India. Majorly involved in Strategising the Marketing Mix, Positioning the Brand, Identifying projects to set up Dental Clinics and Dental Spa at Strategic location, and Launching Centres in each city of India. Completely taking care of External and Internal Branding of each Clinicks and Dental Spa's. Ensuring to perform conteneous marketing and brand promotion activities for newly launched centres for immediate take off. Core involvement in revamping the website, regular updations, making other social media tools like FB, Twitter, You Tube, Linked In, Google Plus, Quora and Pinterest active. Successfully designed and launched the Mobile App for Android and IOS Platform. Regular interactions and follow ups with PR Agency to ensure maximum coverage in various media. Updating latest happenings of industry to KOL's Effective Negotiations with vendors for executing the marketing activities. Identifying potential events across India to participate for projecting the brand to a larger audience. Handling a 25 member team of Regional Business Manager's, Product Manager, Business Development Manager's and Executives across India. Also involved in JV's M&A's and other collaborations where existing dental practices or new starters join hands with Apollo White Dental.

Business Head @ Strategic Brand Positioning. Initiation of M&A and JV. Marketing Comminication & Media Planning. Operations Management. From May 2013 to Present (2 years 8 months) Chief Executive Officer @ Active research on Traditional techniques of Healing. Promoting the Traditional Pulse Diagnostic System to various organizations in India and Abroad. Research & Development on alternate medicines. Training on Pulse Diagnosis From August 2009 to May 2013 (3 years 10 months) Service Manager @ Relationship Management, Servicing of High Networth Individuals, Managing Portfolio's of HNI's, Involving in Trade Finance and Treasury Activities, Heading the branch's operations through a team. From May 2005 to July 2009 (4 years 3 months) Sales Officer @ Promoting the A&E range of threads to the major Garment Exporters and Buying Houses. From November 2002 to May 2005 (2 years 7 months)

MBA, Marketing & Information Technology @ Management Education & Research Institute ( MERI BUSINESS SCHOOL ) - New Delhi From 1999 to 2001 B Com, Banking, Accounting and Economics @ Dwaraka Doss Goverdhan Doss Vaishnav College - Chennai From 1996 to 1999 Certification Course, Investment Analysis & Portfolio Management @ Indian Institute of Management, Bangalore From 2007 to 2009 Prakash Chari is skilled in: Marketing Management, Operations Management, People Management, Customer Relations, Business Strategy, Negotiation, Strategic Planning, Portfolio Management, Management, Marketing