• Experienced professional in mobile and web product management, project management, and marketing, bringing ideas to global online marketplaces, and growing business in the U.S.and internationally • Hold Master’s Degrees in social science from Yale University and Hong Kong University of Science and Technology; five years of experience in applied quantitative & qualitative research and data analytics; B.A. in Japanese from Sun Yat-sen University • Multi-lingual: fluent in Chinese (Mandarin & Cantonese); Japanese; English; have experience working in Hong Kong, mainland China, Japan, and the U.S. with a strong understanding of Asian and American markets and cultures https://plus.google.com/+PianpianCarolynXu/about/p/pub Specialties: consumer internet / mobile product management and development, technical project management, cross-functional leadership, product launch, growth & strategy, quantitative and qualitative research, user research, market research, hospitality, travel, eCommerce, marketing, applied statistics, data analysis (STATA, SQL, R, Python), competitive analysis, user engagement, communicating product vision, product definition and launch, Agile product development, managing project execution and product backlog, product roadmap planning, understanding user behavior, turning user feedback into insights, prioritizing new product features, experienced product owner, product management professional (desktop & mobile web, native apps - Android, responsive design ), behavioral science, end-to-end product development life cycle management, sales, business development, applied sociology

Mobile Product Manager @ • Launched rental car path in Android app; defined and analyzed success metrics and experiments • Increased bookings by working with cross-functional teams, managing projects and defining and executing product roll-out strategy • Discovered app setting that decreased upgrades; removed permission glitch and upgrades increased • Enhanced app usage and consumer engagement by identifying and prioritizing features that solve user problems • Set product strategy based on user research and data analysis; communicated product vision and performance to stakeholders effectively • Boosted year-over-year growth in hotel, flight, and rental car bookings of the Android app • Researched mobile app, wearable app, and mobile web best practices (including app indexing and push notifications) and generated insights From 2014 to Present (1 year) Product Manager @ • Led a cross-functional team to expand business to Asia; team designed and launched Chinese websites, which increased Asian sales; wrote product requirements • Grew Revenue by creating and employing marketing campaigns and go-to-market strategy • Cultivated partnerships with 26 travel companies in China and Hong Kong • Collaborated with senior leadership and helped build a new scalable e-commerce platform enhanced for globalization and localization From 2013 to 2014 (1 year) Researcher and Teaching Fellow @ • Taught graduate level data analytics Statistics I & II courses; led lab sessions • Discovered immobility has larger negative effects than downward mobility by researching the relationship between social mobility and happiness (psychological well-being) in China; presented reports in international conferences • Identified the effects of social networks and government policies on high-tech companies’ performance • Researched the effects of FDA blackbox warnings on physicians' prescribing behaviors From 2010 to 2013 (3 years) Research and Teaching Assistant @ • Discovered the different effects of government policies, spouse'​ income and education, and family responsibilities on women's employment in China and Japan • Researched inequality in educational opportunities in China and Japan From 2008 to 2010 (2 years) Business Interpreter and Language Teacher (Chinese mandarin, Cantonese, Japanese & English) @ From 2007 to 2008 (1 year)

M.A.(2012), M.Phil.(2013), Sociology @ Yale University From 2010 to 2013 MPhil, Social Science @ The Hong Kong University of Science and Technology From 2008 to 2010 Bachelor’s Degree, Japanese, 3.9/4 @ Sun Yat-Sen University From 2004 to 2008 Study abroad in Japan, Sociology @ 神戸大学 / Kobe University From 2006 to 2007 Pianpian Guthrie is skilled in: Product Management, E-commerce, Marketing, Quantitative Research, Statistics, Leadership, New Business Development, Cross-functional Team Leadership, Data Analysis, Business Strategy, Research, Product Marketing, International Business, Qualitative Research, Market Research