Phillip Milakovic's Email Addresses & Phone Numbers

📖 Summary

Owner @ PNM Marketing West Palm Beach, Florida AreaDirector of Marketing @ World Web Partners, Inc. From September 2012 to July 2014 (1 year 11 months) Plantation FloridaDirector of Online Digital Marketing & Analytics @ Liberty University Lynchburg, Virginia AreaDigital Media Manager @ Tribeca Marketing Group, LLC Digital Media Manager for Tribeca Marketing Group with a broad range of experience in the education industry, ranging from admissions representative, director of admissions, lead generation and marketing. Interactive strategy development including: SEO, SEM (PPC & media placements), link building, website usability, website design, copywriting, creative direction and execution. Plus, web analytics, behavioral targeting, usability testing, etc. • Develop project plans, ensure initiatives are completed on time and within budget• Develop long-term strategies and direction• Tracking and Analysis • Manage budgets, developing pricing strategies• SEO (search engine optimization), PPC mgmt• Vendor management From August 2014 to September 2015 (1 year 2 months) Hollywood, FLLead Account Manager & Conversion Strategist @ Liberty University Online Manage, build strategy and grow the business of a specific Lead Gen vertical• Develop strong relationships with online lead vendors, and devise business development opportunities to grow liberty online• Manage all aspects of vendor campaigns including contract management, analysis services, new vendor recruitment, troubleshooting and campaign strategy • Ensure creative work that is utilized is compliant with Liberty University Marketing/ Branding Office standards • Lead regular calls and in-person meetings with vendors to review campaign performance•Prioritize and manage vendor issues for resolution, including those involving tech, logistics, communication, and Liberty University creative• Use Argos and Banner reporting to manage campaign logistics and reports• Take on ownership of specific online channel expertise such as email, pay per click, cost per impression, cost per lead to enhance Liberty University's lead management processes. From August 2011 to September 2012 (1 year 2 months) Lynchburg, Virginia AreaAssociate Director of Admissions @ Liberty University Online -Researched the need for and implementation of additional programs, such as, Masters of Arts in Public Policy, Paralegal Studies and Criminal Justice specializations-Carried out request for research and proposals on direct behalf of the Vice President of Enrollment, Executive Director of Admissions and Director of Admissions-Implement new policies to maintain accreditation standards with S.A.C.S.-Met and exceeded all departmental goals for the 10/11 school year-Direct Supervisor of Admissions and New Enrollment with a staff of 110-Coach and train Assistant Directors on techniques and tools to develop their agents-Responsible for setting yearly acceptance goals for the department and hitting those goals-Managed at least a 20% growth each year-Directly managed and implemented policies for $12,000,000 in scholarship funds for online students From November 2010 to August 2011 (10 months) Lynchburg, Virginia AreaAssistant Director of Admissions/New Enrollment @ Liberty University Supervise a team and schedule for staff of 60 peopleReorganization of Liberty University Online phone treeInvolved in growth of overall online student population from 18,000 to 50,000 studentsRewriting of call center scripting and monitoring toolsCoaching team members on previous months performance to meet and exceed future goalsMonitoring phone calls and scoring them for quality assurance purposesManaging all aspects of floor coverageDirectly manage and implemented policies for $11,000,000 in scholarships funds for online students From May 2009 to November 2010 (1 year 7 months) Graduate Admissions Counselor/New Enrollment Specialist @ Liberty University Taking students from application to acceptance to first time enrollmentCross-trained for Advising and Financial Aid calls Trained in sales and customer service From November 2008 to April 2009 (6 months)