I am an accomplished senior executive with 20 years of leadership, management and operating experience in B2B companies in the e-commerce, digital media, and technology industries. Experience transitioning companies from founder led teams, managing change in high growth environments, leading turn-around situations, and building and growing businesses through refining the vision/product/market focus, developing strategic plans, building high performing organizations and driving operational efficiency.
Experience managing 9-figure P&Ls and organizations up to 200 employees. Track record of delivering results in the following areas of expertise: leadership, revenue growth, organizational change, BD/sales, culture, cost management, and international expansion.
President @ The Search Agency is a global digital marketing agency that offers integrated online marketing strategy, service and technology to marketers. TSA has nearly 200 employees in eight offices around the world and was recognized by AdAge as the largest independent search marketing agency in the US. From January 2014 to Present (2 years) Greater Los Angeles AreaInvestor @ StyleHaul is the largest original and professional video content network for fashion and beauty. Acquired by RTL for $200+million. From January 2012 to December 2014 (3 years) Chief Revenue Officer @ Responsible for Business Development, Sales, Marketing and Product Management. Double digit growth in year-over-year sales in highly competitive agency space in first year as CRO. Promoted to run the entire global agency business within 15 months and given President title six months later. From April 2012 to January 2014 (1 year 10 months) EVP, Sales and Marketing @ Revamped sales team and built new marketing team with primary goal of accelerating revenue growth. Introduced new programs, initiatives, processes and policies to create a scalable growth engine. Achieved highest revenue month and quarter in company's history. From July 2011 to April 2012 (10 months) SVP and GM, Monetization Services Division @ Transitioned leadership from founder led team. Responsible for managing three businesses and the P&L of Oversee's Monetization Division, which accounted for the majority of the company's revenue and profit. Exceeded plan in '09 and '10. From November 2008 to July 2011 (2 years 9 months) SVP and GM, DomainSponsor @ Responsible for managing Oversee's largest business unit. Promoted to run entire monetization division seven months after starting with company. From May 2008 to November 2008 (7 months) General Manager, MyCorp @ Key role was to manage the P&L and transition the company from its mom and pop roots to a highly efficient, fast growing profit center and feeder business for Intuit. Before it was divested, MyCorporation was a standalone business unit within Intuit’s Small Business Division that specialized in online incorporation and related business services. From January 2007 to May 2008 (1 year 5 months) Regional General Manager, Americas Search and Search Marketing @ Built and had P&L responsibility for Yahoo!’s Americas commercial search division, a regionally based organization providing search services in five countries. EBITDA profitable in seven quarters. From September 2005 to January 2007 (1 year 5 months) General Manager, Latin America @ Responsible for the launch and incubation of Yahoo!’s Latin American search properties. From April 2004 to September 2005 (1 year 6 months) Sr. Director, International Sales @ Functional lead for 250 person $700mm international sales organization spanning 21 countries From October 2003 to September 2005 (2 years) Director, International Business Operations @ Part of core leadership team responsible for building the Overture International division from a team of three to 800+ in 21 countries with $1B in annual revenues within five years. Overture was acquired by Yahoo! Inc. in 2003 for $1.7B. From November 2000 to October 2003 (3 years) Sr. Manager, Sales and Service @ From February 2000 to November 2000 (10 months)
MBA @ Thunderbird School of Global Management From 1994 to 1995 University of OxfordBBA @ University of San Diego Peter Celeste is skilled in: Strategic Partnerships, SEM, Start-ups, Online Advertising, Direct Sales, Monetization, Business Development, Sales, New Business Development, Marketing, Strategy, Online Marketing, Cross-functional Team Leadership, Management, Mergers & Acquisitions