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Paul Gerrard

Vice President, Strategic Communications

Vice President, Strategic Communications at Blue Cross and Blue Shield Association

Greater Chicago Area

Section title

Paul Gerrard's Email Addresses & Phone Numbers

Paul Gerrard's Work Experience

Blue Cross and Blue Shield Association

Vice President, Strategic Communications

July 2011 to Present

Humana

Director of Corporate Affairs, and Chairman of the Corporate Social Responsibility Council

March 2008 to June 2011

Humana

Director of Commercial Marketing

June 2005 to March 2008

Paul Gerrard's Education

London South Bank University

Postgraduate Diploma

1991 to 1992

University of Kent

BA (Honors)

1981 to 1985

Paul Gerrard's Professional Skills Radar Chart

Based on our findings, Paul Gerrard is ...

Accommodating
Strong sense of self
Talkative

What's on Paul Gerrard's mind?

Based on our findings, Paul Gerrard is ...

50% Left Brained
50% Right Brained

Paul Gerrard's Estimated Salary Range

About Paul Gerrard's Current Company

Blue Cross and Blue Shield Association

Serves as an executive officer and Chief Communications Officer at the BlueCross BlueShield Association (BCBSA), a national federation of 36 independent, community-based and locally operated Blue Cross and Blue Shield companies. The Blue System is the country's largest health insurer covering 106 million people – one-in-three Americans. Leads BCBSA’s communications function, oversees the System’s integrated public relations...

Frequently Asked Questions about Paul Gerrard

What company does Paul Gerrard work for?

Paul Gerrard works for Blue Cross and Blue Shield Association


What is Paul Gerrard's role at Blue Cross and Blue Shield Association?

Paul Gerrard is Vice President, Strategic Communications


What is Paul Gerrard's personal email address?

Paul Gerrard's personal email address is p****[email protected]


What is Paul Gerrard's business email address?

Paul Gerrard's business email addresses are not available


What is Paul Gerrard's Phone Number?

Paul Gerrard's phone (**) *** *** 739


What industry does Paul Gerrard work in?

Paul Gerrard works in the Insurance industry.


About Paul Gerrard

📖 Summary

Gerrard has more than 25 years of public relations and marketing communications experience in corporate and consulting environments. He has a consistent record of driving growth strategies and creating long-term value by protecting and enhancing brands and reputations at both Fortune and FTSE 100 companies – with particular success providing solutions to communication challenges in complex, regulated and socially significant industries including alcoholic beverages, energy, financial services and healthcare.Vice President, Strategic Communications @ Serves as an executive officer and Chief Communications Officer at the BlueCross BlueShield Association (BCBSA), a national federation of 36 independent, community-based and locally operated Blue Cross and Blue Shield companies. The Blue System is the country's largest health insurer covering 106 million people – one-in-three Americans. Leads BCBSA’s communications function, oversees the System’s integrated public relations strategy, and provides crisis communications, media relations and public affairs counsel to BCBS company executives nationwide – with a focus on positioning the Brand for success in the post reform marketplace, and leading efforts to maintain and enhance the System’s reputation with consumers and influencers. Directs BCBSA’s marketing efforts, in collaboration with the Blue System’s sales leadership, towards targeted national accounts and benefit consultants – highlighting the Blues’ value proposition and innovations in provider collaboration. Oversees BCBSA’s corporate social responsibility efforts, including the development of the Power of Blue signature national messaging platform to better showcase the Blues’ community engagement efforts and generate greater stakeholder trust and engagement with the Blue Brand and companies. From July 2011 to Present (4 years 6 months) Director of Corporate Affairs, and Chairman of the Corporate Social Responsibility Council @ From March 2008 to June 2011 (3 years 4 months) Director of Commercial Marketing @ From June 2005 to March 2008 (2 years 10 months) VP, Marketing @ From 2003 to 2005 (2 years) President and Partner @ From 1996 to 2003 (7 years) Director, Tax and Trade Policy @ From 1995 to 1996 (1 year) Public Affairs Manager @ From 1991 to 1995 (4 years) Director @ From 1987 to 1991 (4 years) Research Assistant @ From 1985 to 1987 (2 years) Postgraduate Diploma @ London South Bank University From 1991 to 1992 BA (Honors) @ University of Kent From 1981 to 1985 Paul Gerrard is skilled in: Corporate Communications, Cross-functional Team Leadership, Leadership, Marketing Communications, Media Relations, Public Relations, Strategic Communications, Strategic Planning, Strategy, Internal Communications


Paul Gerrard’s Personal Email Address, Business Email, and Phone Number

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In a nutshell

Paul Gerrard's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

3 year(s), 4 month(s)

Paul Gerrard's Willingness to Change Jobs

Unlikely

Likely

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There's 86% chance that Paul Gerrard is seeking for new opportunities

Paul Gerrard's Social Media Links

www.bcbsa....
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