Named one of The Top Innovative CMO's in The World - Patrick is an accomplished strategic marketing professional known for creating and implementing high impact - consumer driven - omni-channel (brand, digital, direct mail, PR, in-store, eComm/mobile, CRM) marketing initiatives. Under his leadership, these initiatives have driven both top and bottom line for some of the world’s most prestigious brands - Citibank, Bertelsmann and Victoria’s Secret. He is well known for his exemplary leadership skills, as well as his innate ability to discover, nurture and develop outstanding talent. It is Patrick's passion for the customer and creating Stellar Customer Experiences that has established him as one of todays most sought after and transformative Chief Customer Officer's / Chief Marketing Officer's. Patrick is Founder and Principal at 'The SUM Group'​ - a strategic marketing consultancy. He is also plays an active Advisory role for some of NYC's most promising start-up's. He is a member of several Advisory Boards including DMA’s Multi-Channel Marketing Council / Social Media Council, The CMO Council and AOL’s Retail Advisory Board. One of the 'Top 100 Innovative CMO's in the World'​ and 'Top CMO's on Twitter', Patrick can also be found on Instagram, Pinterest, Google+, Facebook, Tumblr, and Flickr as @PAdamsNY CMO, Technology, Payments, Fashion, Entertainment, Digital, CX, CDO, SEO, SEM, Display, Digital Marketing, Brand, Personalization, CRM, Lifecycle, Multivariate Testing, Performance, Leadership, Strategy, Marketing Optimization, Talent Development, Programatic, Loyalty

Head of Consumer Marketing, PayPal, North America @ From 2014 to Present (1 year) Greater New York City AreaRetail Advisory Board @ From 2013 to Present (2 years) Greater New York City AreaNorth American Advisory Board @ From 2007 to Present (8 years) Greater New York City AreaPrincipal @ From 2008 to Present (7 years) Greater New York City AreaAdvisory Board Member @ From 2013 to 2015 (2 years) Greater New York City AreaAdvisor @ From 2013 to 2015 (2 years) Greater New York City AreaSVP/ Head of Marketing/ Direct, Digital & Mobile Marketing, Victoria's Secret Direct @ From 2008 to 2013 (5 years) SVP / Head of Customer Marketing and Digital Commerce Group @ From 1998 to 2008 (10 years) Greater New York City AreaVP, National Marketing Group @ From 1997 to 1998 (1 year) Greater New York City AreaVP, Consumer Banking Group @ From 1989 to 1997 (8 years) Greater New York City AreaMiddle Market Lender / Management Development Program @ From 1987 to 1989 (2 years) Greater New York City AreaAssistant to the Director of Public Affairs @ From 1983 to 1987 (4 years) Assistant Buyer / Management Training Program @ From 1986 to 1986 (less than a year) Greater New York City Area

Patrick Adams is skilled in: E-commerce, Direct Marketing, Strategy, Multi-channel Marketing, Social Media, CRM, Marketing, Digital Marketing, New Business Development, Analytics, Mobile Marketing, Marketing Strategy, Mobile Devices, Management, Interactive Marketing