Image of Olga Traskova

Olga Traskova

Marketing and Sales Operations, Sr. Manager

Director of Global Marketing Operations at Cornerstone OnDemand

Los Angeles Metropolitan Area

Section title

Olga Traskova's Email Addresses & Phone Numbers

Olga Traskova's Work Experience

Connectivity, Inc.

Marketing and Sales Operations, Sr. Manager

July 2014 to February 2016

Burbank, California

Trustwave

Marketing Operations and Marketing Automation Manager

November 2012 to July 2014

Guidance Software

Lead Management and Demand Generation Manager

May 2012 to November 2012

Olga Traskova's Education

Saint Petersburg State University

specialist, Marketing

2000 to 2005

Olga Traskova's Professional Skills Radar Chart

Based on our findings, Olga Traskova is ...

Values competence
Strong sense of self
Initiating

What's on Olga Traskova's mind?

Based on our findings, Olga Traskova is ...

50% Left Brained
50% Right Brained

Olga Traskova's Estimated Salary Range

About Olga Traskova's Current Company

Connectivity, Inc.

Lynchpin in aligning marketing and sales departmentsLeading of development, implementation and support of new marketing programs and campaignsDefine business analytics and create dashboards to measure campaign effectiveness, pipeline contribution, and overall business performancePrimary owner and ‘power user’ of marketing automation platforms and CRM system (Hubspot, Marketo, Salesforce), ensuring adoption and ease of use throughout the sales and...

Frequently Asked Questions about Olga Traskova

What company does Olga Traskova work for?

Olga Traskova works for Connectivity, Inc.


What is Olga Traskova's role at Connectivity, Inc.?

Olga Traskova is Marketing and Sales Operations, Sr. Manager


What is Olga Traskova's personal email address?

Olga Traskova's personal email address is o****[email protected]


What is Olga Traskova's business email address?

Olga Traskova's business email addresses are not available


What is Olga Traskova's Phone Number?

Olga Traskova's phone (**) *** *** 165


What industry does Olga Traskova work in?

Olga Traskova works in the Computer Software industry.


Who are Olga Traskova's colleagues?

Olga Traskova's colleagues are Melissa Rivera, John Hiraoka, Rick Demaret, Andrew Scott, Gavin Vess, John Fleischauer, Marta Melon, Rony Daher, Andy Gromada, and Klaus Kimpel


About Olga Traskova

📖 Summary

Marketing and Sales Operations, Sr. Manager @ Connectivity, Inc. Lynchpin in aligning marketing and sales departmentsLeading of development, implementation and support of new marketing programs and campaignsDefine business analytics and create dashboards to measure campaign effectiveness, pipeline contribution, and overall business performancePrimary owner and ‘power user’ of marketing automation platforms and CRM system (Hubspot, Marketo, Salesforce), ensuring adoption and ease of use throughout the sales and marketing departmentsSpearheading lead nurturing and assignment activities, working with sales organization to develop SLA’s to ensure follow up and conversion From July 2014 to February 2016 (1 year 8 months) Burbank, CaliforniaMarketing Operations and Marketing Automation Manager @ Trustwave Developing and building demand generation and lead nurturing programsBuilding email marketing programs and campaignsAdministrating integration between Marketo and CRM on Demand (Oracle)Development of lead profiles and lead scoring programsExecuting funnel and lifecycle management of database and look for opportunities to optimize programs and performance managementAnalyzing current email marketing programs, lead performance and lead generationBuilding closed-loop reportingManaging Marketo instance on a daily basis: segmentation, synchronization with CRM, data cleansing From November 2012 to July 2014 (1 year 9 months) Lead Management and Demand Generation Manager @ Guidance Software Administrate Eloqua instance and its integration with Salesforce.comManage, execute and track results of lead nurturing and lead generation programsDevelop and maintain marketing programs using Program Builder and Campaign CanvasCreate data cleansing programsRunning reports and analysis of lead scoring and nurturing programs From May 2012 to November 2012 (7 months) Internet Marketing Manager @ Veeam Software I have successfully established strategy and execution of both customer and partner email communications.Maintenance and reporting on marketing automation system - Marketo - for email marketing, lead generation and lead nurturing purposes, as well as SalesForce.comImplement design, content and deliver targeted emails for enhanced marketing automationConfigure and deploy marketing automation solutions and integrate them with SalesForce.comManage email/online campaign planning, creative designs, and metrics of communications.Ensure email marketing campaigns are consistent with the brand positioning, are visually appealing, clear, and functional.Execute the production and launch of all campaigns including one-off events as well as recurring ones.I built and grew an email marketing team from 4 to 15 people. From May 2009 to September 2011 (2 years 5 months) Business Project Manager @ Yota Participating in the launch of IP telephony and educational projectsCoordinating all the business sides of the projects: marketing, development, legal, financial, accounting Developing legal and financial flows to launch projects on timeWorking with international partners. Coordinating and controlling set tasks. From December 2007 to May 2009 (1 year 6 months) Customer Service and Marketing Manager @ USG Marketing communication management: working with advertising agencies, media planning, web site support, content creation.Handling of commercial issues during new production factory launch.Developing and controlling the implementation of documents and business processes in terms of customer service. Responsible for account management and debt control. From March 2006 to December 2007 (1 year 10 months) Specialist in Department of Technical development @ Veda Pak Handling the new float glass factory construction projects.Developing workflow between Projects and Logistics departments. Business negotiations with international partners Holding tenders for process equipment supply. Department budget planning and control. From February 2004 to March 2006 (2 years 2 months) Director of Marketing and Revenue Operations @ Saba Software Owning the marketing revenue operations lifecycleDefining the processes, tools, and training to ensure closed-loop reporting on marketing investments and ROIOwning the continual optimization of marketing operations and drive tangible improvements in marketing effectiveness and efficiencyBuilding Marketing Attribution and Insights function to leverage data and develop actionable insights that make senseBringing AI in Marketing reporting From June 2018 to June 2020 (2 years 1 month) Los Angeles, CaliforniaDirector Global Marketing Operations @ Cornerstone OnDemand Oversee the technical aspects of key marketing systems used to generate, distribute, and report on leads and marketing campaigns, and optimize the technology and processes that fuel the marketing team.Manage the marketing operations team responsible for implementing and measuring multi-touch campaigns across the buyer’s journey.Define a holistic marketing database management strategy that supports data unification and access across internal systems, ensures data quality to ensure data hygiene in the database.Facilitate the annual marketing planning process, including establishing KPIs to support revenue targets.Manage the approach for measuring the business impact of marketing campaigns and tactics to track key success metrics for the team and executive leadership. Director of Marketing Operations @ Saba Software Leading high performing global Marketing Operations team, ensuring close collaboration with Marketing, Sales, BAS and FinanceDriving strategy and tactics of Marketing OperationsManaging all the Marketing tech stack for Marketing and Sales alignment Leading Marketing Analytics function: identifying key metrics across the funnel, and delivering actionable insightsDeveloping and implementing lead management process, including lead scoring, lead rating and lead statusesImplementation of Account Based Marketing infrastructure and trackingSpearheading migration to Salesforce and its implementation for Marketing and Sales teamsHealth of business reporting for Company LeadershipDeveloping executive reporting along with Marketing team metrics and reporting and campaign ROI tracking. From February 2016 to July 2020 (4 years 6 months)


Olga Traskova’s Personal Email Address, Business Email, and Phone Number

are curated by ContactOut on this page.

10x your recruitment & sales conversations

Contact over 200M professionals
instantly by email or phone. Reveal
personal & work email addresses, as
well as phone numbers accurately with
our ContactOut Chrome extension.

In a nutshell

Olga Traskova's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

2 year(s), 0 month(s)

Olga Traskova's Willingness to Change Jobs

Unlikely

Likely

Open to opportunity?

There's 88% chance that Olga Traskova is seeking for new opportunities

Olga Traskova's Social Media Links

/redir/red... /company/c...
Engage candidates 10x faster

Enjoy unlimited access and discover candidates outside of LinkedIn

Trusted by 400K users from

76% of Fortune 500 companies

Microsoft Nestle PWC JP Morgan Merck Rackspace WarnerMedia Randstad Yelp Google

The most accurate data ever

CCPA Compliant
GDPA Aligned
150M Personal Emails
300M Work Emails
50M Direct Dials
200M Professional Profiles
30M Company Profiles

Hire Anyone, Anywhere
with ContactOut today

Making remote or global hires? We can help.

  • 50 contacts/month
  • Works on standard LinkedIn only
  • Work emails, personal emails, mobile numbers
* 1 user per company limit

No credit card required

Try ContactOut for Free