Managing Director @ Avis Budget and Zipcar in UK, Sweden, Denmark & Norway
Chairwoman @ BVRLA
Strategy Director @ Avis Budget Group EMEA
Education:
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Senior finance and strategy executive with broad commercial and programme management skills. Significant global experience of financial decision support, strategy development and delivering successful global programmes
Group Strategy Director @ Responsible for
1. Setting strategic direction for Avis Budget group EMEA
2. Prioritisation and programme management for portfolio of change initiatives
3. Customer excellence programme From June 2012
Senior finance and strategy executive with broad commercial and programme management skills. Significant global experience of financial decision support, strategy development and delivering successful global programmes
Group Strategy Director @ Responsible for
1. Setting strategic direction for Avis Budget group EMEA
2. Prioritisation and programme management for portfolio of change initiatives
3. Customer excellence programme From June 2012 to Present (3 years 7 months) VP Strategic Programmes @ +Leading a global project to rollout a market defining new product, Universal Desktop
+ Change management, defining new processes, co-ordination across multiple teams
+ Delivery against tight deadlines From February 2009 to June 2012 (3 years 5 months) VP Market Strategy & Planning @ + Channel/segment strategy to drive investment decisions and product strategy
+ Established new customer and market research function
+ Forecasting of market and distribution trends From January 2009 to December 2010 (2 years) Business Development Director @ + Management of group-wide project to improve customer satisfaction at Top 50 airports in Europe involving re-launch of loyalty programmes and product re-structuring
+ Built and launched new customer profitability tool across Europe
+ Launched new customer segmentation
+ Implemented new strategy planning process
+ Corporate finance support for disposal of various European businesses From 2005 to 2008 (3 years) Director of Financial Planning & Analysis @ + Implemented balance sheet and cash flow forecasting
+ Re-engineered budget, forecasting and reporting processes
+ Key role in successful re-financing through rights issue
+ Investor relation support From 2001 to 2005 (4 years) Revenue Analysis Manager @ From 1998 to 2000 (2 years) Business Analyst @ From 1994 to 1997 (3 years) Audit Supervisor @ From 1991 to 1994 (3 years)
BA, Accounting and Finance @ University of Lancaster From 1987 to 1990
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