Online Marketing Specialist @ Groove: Creative Marketing, Design & Development
Digital Marketing Coordinator @ ClickSeed
Digital Marketing Manager @ From October 2015 to Present (3 months) Online Marketing Specialist @ From November 2014 to October 2015 (1 year) Baltimore, Maryland AreaDigital Marketing Coordinator @ I assisted in the development and management of integrated digital marketing and SEO campaigns, performed keyword research and competitor analysis for SEO and to generate blog and article
Digital Marketing Manager @ From October 2015 to Present (3 months) Online Marketing Specialist @ From November 2014 to October 2015 (1 year) Baltimore, Maryland AreaDigital Marketing Coordinator @ I assisted in the development and management of integrated digital marketing and SEO campaigns, performed keyword research and competitor analysis for SEO and to generate blog and article topic recommendations and optimize web page metadata, coordinated pitches and submissions from freelance writers, and analyzed usage metrics by leveraging a variety of tools like Google Analytics to assemble reports by exporting raw data to Excel and use charting functions to show traffic trends and provide insight into untapped opportunities. From April 2014 to September 2014 (6 months) Marketing Manager @ Perform a variety of support functions associated with NFI's Marketing, Program Support, and Communications areas; including, managing campaigns and related workflows in Hubspot; developing a wide variety of content for NFI's customer personas and for lead generation; executing direct mail and catalog campaigns; product development experiments; and managing the CRM system. From January 2014 to February 2014 (2 months) Washington D.C. Metro AreaResource Center Manager @ I lead the operation of and improvements to NFI's product Resource Center, FatherSOURCE. I was responsible for creating and managing relationships with vendors and customers to drive and increase sales over time, provide excellent internal and external customer service, and was responsible for inventory management of over 100 products.
Additionally, I assisted with the development and execution of NFI's product marketing to produce measurable sales growth. This included generating monthly sales reports and assisting on product/pricing experiments. From July 2012 to December 2013 (1 year 6 months) Washington D.C. Metro AreaInside Sales Coordinator- Government Team @ I was responsible for coordinating pricing, stock position, and lead times of materials between WESCO employees, vendors, and customers. I also worked thoroughly with the inside sales division on internal projects, new clientele, and maintaining quarterly goals—individually and as a team, and provided project management support to WESCO Government team. From April 2012 to July 2012 (4 months) Washington D.C. Metro AreaCustomer Development Representative @ My main responsibilities were to generate new clients and business leads, maintain client relationships with existing customers and large accounts, prepare, generate, and follow up on quotes to secure orders or determine reason for loss of orders, and to frequently collaborate with Outside Sales to ensure customer satisfaction. From June 2011 to April 2012 (11 months) Washington D.C. Metro AreaStore Management @ I lead the operations of the store by initiating, coordinating, and enforcing program, operational, and personnel policies and procedures, was responsible for identifying current and future customer requirements, and had to work closely with the mall management team in order to bring brand awareness to Shenk & Tittle. I also had to develop a professional and knowledgeable staff and was in charge of managing payroll budget and employee scheduling. From February 2010 to June 2011 (1 year 5 months) Washington D.C. Metro AreaMarketing Intern @ I used a variety of marketing strategies to help create and promote several different theme nights at the ballpark. I assisted in creating ideas for between inning commercials and entertainment, used social media to network with fans, and was also responsible for controlling the audio and video from the press box during the baseball games. From February 2009 to November 2009 (10 months)
Bachelor of Arts, Journalism, Public Relations, Marketing Management @ Salisbury University From 2006 to 2009 Nicholas Smarrelli is skilled in: Inbound Marketing, Lead Generation, Content Marketing, Email Marketing, SEO, Content Strategy, PPC Bid Management, Marketing, Google Analytics, Customer Service, Social Media, Sales, Event Planning, Microsoft Office, New Business Development, Microsoft Excel, Marketing Communications, Budgets, Sales Management
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