Director of Sales and Marketing @ Homewood Suites by Hilton Springfield
Director of Sales @ HYATT Place Arlington Courthouse
Director of Sales & Marketing @ HYATT house Sterling/Dulles
Northern Virginia Community College
I have been actively involved in the hospitality industry for over 15 years with a comprehensive knowledge of the Washington DC and Northern Virginia. I’m an outgoing, dynamic, and sales focused professional who has a relentless drive to deliver more than just results. I have a track record of effectively leading and managing all aspects of a
I have been actively involved in the hospitality industry for over 15 years with a comprehensive knowledge of the Washington DC and Northern Virginia. I’m an outgoing, dynamic, and sales focused professional who has a relentless drive to deliver more than just results. I have a track record of effectively leading and managing all aspects of a hotel, and of making guests feels cared for, valued, and respected. As a true “hands” on leader, I am not afraid to jump in and assist wherever is needed, and will do everything I can to deliver results that will contribute to the overall mission and success of a business. My analytical and expedient approach to problem solving always results in a win/win resolution for all parties. A self assurance professional that enables goals to be achieved, and is constantly looking to secure new business and provide stellar customer service that will satisfy the needs of today's savvy travelers.
Director of Sales & Marketing @ From October 2013 to Present (2 years 3 months) Washington D.C. Metro AreaBusiness Travel Sales Manager @ Represent 60% of the hotel’s room revenue and managed 20-25 top producing volume accounts on a weekly basis; maximizing revenue using personal discretion and business knowledge
Demonstrated excellence in customer service by creating solid relationships with Corporate, Government, Royalty, and Celebrity clientele
Use effective and creative sales skills to close business and negotiate RFP’s
Full understanding of pricing, hotel rate history, market demand Hotelligence and star report to make strategic business decisions
Actively prospect opportunities, contacts and organizations to generate new business leads by using sales tools
Work closely with the Director of Sales, Revenue Manger, and General Manager during various business reviews and analyze market statistics to determine appropriate pricing to remain competitive and win market share from competition
Maintain, build and develop relationship with Hyatt Global and Americas Sales Directors to secure National volume accounts
Accomplished 101% of the revenue goal for 2012 4th quarter
Achieved 109% of individual goal for 2011 second semester and RevPar increased by 4.2 % YOY From July 2007 to October 2013 (6 years 4 months) Sales Manager-Specialty Market @ Responsible for selling guestrooms and food and beverage to large groups in the Association and Travel Market
Represented 45% of the hotel’s group revenue and successfully exceeded monthly goal of $112,000.00 during my role as Group Sales Manager
Maintained and grew relationships with clients and prospected opportunities to bring new business to the hotel
Represented hotel in local and national industry events From October 2004 to July 2007 (2 years 10 months) Sales and Catering Manager @ Responsible for Group Sales in 189 room hotel with 18,000 square feet of meeting space
Solicited and secured group business in the tour/travel, SMERF, sports and entertainment market segments.
Created and implemented marketing strategies that increased the market share for the hotel.
Maximized profit potential by evaluating business to meet hotel needs. Consulted clients in conference & meeting coordination to ensure maximum guest satisfaction.
Increased assigned market segments bookings by 50% or more. Exceeded established quota for 2003. From February 2003 to October 2004 (1 year 9 months)
Associate's degree, Business Administration and Management, General @ Northern Virginia Community College From 2002 to 2005 Nasima Alam is skilled in: Hotels, Hotel Management, Hospitality Industry, Revenue Analysis, Hospitality Management, Hospitality, Yield Management, Front Office, Rooms Division, Property Management Systems, Business Travel, Tourism, Hotel Booking, Food & Beverage, Leisure
Looking for a different
Get an email address for anyone on LinkedIn with the ContactOut Chrome extension