Head of Online Performance Marketing @ Leading paid search, SEO, display, shopping engine, affiliate and paid social channels across UK and international - principally EU, Nth America and Australasia. Responsible for optimising ROI against multiple objectives such as new customer acquisition, revenue, traffic, engagement and reach. From May 2012 to Present (3 years 8 months) Digital and
Head of Online Performance Marketing @ Leading paid search, SEO, display, shopping engine, affiliate and paid social channels across UK and international - principally EU, Nth America and Australasia. Responsible for optimising ROI against multiple objectives such as new customer acquisition, revenue, traffic, engagement and reach. From May 2012 to Present (3 years 8 months) Digital and Direct Marketing Manager @ Responsible for digital marketing and acquisition across search (paid and natural), affiliates, display, email, shopping engines and social channels in 21 countries.
Reason for leaving: Location From April 2011 to May 2012 (1 year 2 months) Global Online Marketing Manager @ Head of Online Marketing for BA From 2007 to April 2011 (4 years) Senior Account Director @ Account Director for American Express International Interactive division. From January 2006 to August 2007 (1 year 8 months) Digital Director @ Digital strategy and production for agency portfolio including Johnson & Johnson, BSkyB. From November 2002 to October 2005 (3 years)
Master's degree, Marketing/Marketing Management, General @ University of Otago From 1991 to 1998 Murray Beckett is skilled in: Digital Strategy, Email Marketing, Strategy, Integrated Marketing, Online Marketing, Affiliate Marketing, Online Advertising, Brand Management, SEO, Digital Marketing, PPC, CRM, Direct Marketing, Interactive Advertising, Google Analytics
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