SVP, Consumer Products @ I lead the mobile product team for Ticketmaster, and we work hard to help fans discover and purchase tickets for concerts, sports, Broadway, festivals and other live events via mobile apps and mobile optimized web. From August 2013 to Present (2 years 5 months) greater los angeles areaDirector, Mobile Products @ Mobile product design, development and management for multi-platform mCommerce apps and mobile web. From October 2012 to August 2013 (11 months) Greater Los Angeles AreaSr. Director, Digital Product Management @ Digital and multi-platform product development for televison properties at the FOX Broadcasting Company. Marketing, Sponsorship, Social Media, Contestant-Based Voting Systems, Web and Mobile products & Apps (native) developed for: - The X Factor - So You Think You Can Dance - American Idol - The Simpsons - Terra Nova - GLEE - New Girl - Fringe From October 2010 to October 2012 (2 years 1 month) Greater Los Angeles AreaCreative Director and Owner @ An event production company with a conscience. We create, promote, market and produce special events and parties that also just happen to serve as fundraisers for non-profit organizations nation-wide. Over $110,000 raised for charity to-date. - Event concept and design - Event marketing and promotions - Media buying - Graphic design - Website design and management - Line production / staffing - Talent booking and management - Venue booking and relations - Security - Interactive production From February 2002 to February 2012 (10 years 1 month) Executive Director, Content Development @ Fox Mobile Studios is a content development and production studio for both the web and mobile distribution channels. We concept, develop, produce, market and launch both licensed and original content including: - Apps (smartphone) - Original Animation - Original Video Series (short-form) - Graphics and Audio - Digital advertising (web and WAP) - Microsites (web) Fox Mobile Studios is also an interactive marketing unit creating full campaigns and individual interactive pieces to drive subscription to the following products via multiple channels: - Bitbop - Mobizzo - Jamba/Jamster Interactive marketing produced for artists/brands inlcuding GLEE, Family Guy, The Simpsons, 24, Ice Age 3, Alvin And The Chipmunks, The A Team, Lady Gaga, Katy Perry, Drake, Justin Bieber and others from all major music labels. In a Licensed capacity, we have created mobile content and applications for major brands/properties such as: - The Simpsons (original animation, graphics, website production) - Ice Age 3: Dawn Of The Dinosaurs (iPhone and Flash apps) - Alvin And The Chipmunks (mobile video) On the Original content side we created and launched the Branded Entertainment Series 'Brainstorm' and created/executed the marketing campaign for Altoids (Mars), which included all of the following activity: - Series production (writing, shooting, scoring, editing, distribution) - Website creation - Social media (earned impressions) - Paid media (mobile distribution impressions) - SMS campaign (Text to shortcode) - WAP campaign (Mobile landing pages) - Short-form downloadable video teaser spots - Production of graphics and ringtones - Marketing media production (Banners static and Flash) * 'Brainstorm' was nominated for a Streamy Award (2009) Original Mobile Applications include: - Ice Age 3: Dawn Of The Dinosaurs (iPhone and Flash) - The 3 Little Pigs (iPhone/iPad) - What Happened In... (iPhone/iPad) From May 2006 to October 2010 (4 years 6 months) Director, Web Design & Technology @ Oversaw Program Management of Macromedia.com & Adobe.com Website and web application platform: - Custom application development (Macromedia + Adobe tools) - Long-term feature and content development strategy & schedule - Internal client and external user relationship management - 8 direct reports - 44 MM unique visitors per month - Member of IT Leadership Team - Managed graphic designers, art directors, production artists, engineers, IAs, web producers, ecommerce managers, and QA. - Interactive/digital production - World-wide on-line stores - Content management - Developer Forums - Exchanges - Labs - Product Launches - Electronic Software Delivery From 2001 to 2006 (5 years) Sr. Manager, Web Design & Technology @ At Macromedia, we built custom-designed Flash and Flex-based applications for sales, operations and marketing business units. In this role I provided senior product and program leadership for large cross-functional teams of engineers, program managers, web producers, QA, and business analysts. All applications employed Macromedia/Adobe technology including Flash, ColdFusion, JRun, Flex, Dreamweaver, Photoshop, Illustrator. From January 2003 to January 2004 (1 year 1 month) Sr. Program Manager, Developer Relations @ Defined, built and launched the DevNet Developer Software Subscription product offering for Macromedia's core customers. From January 2001 to December 2003 (3 years) Engagement Manager, App Development @ Clients Included: Morgan Stanley, Paine Webber, Banc of America Securities, Thomas Wiesel Partners, Robertson Stephens, eCasablanca, and Homestore.com Responsible for the overall management of multiple multi-million dollar Rich Internet Application design and development projects within Tier-1 Investment Banks. - Client services, team leadership, vendor management - Managed existing engagements and on-going bus dev - Managed team of 10 -12 members, internal, agency, client Full System Development Lifecycle: a. Cross-functional team leadership b. Application Design Specifications c. Project plans, budgets, milestones d. Functional Specifications e. Requirements gathering f. Technical Specifications g. Vendor Selection h. Use Case Definition i. User Experience Design j. Usability Testing k. C-Level ROI analysis and risk planning l. Quality Assurance m. Training and transition n.User Documentation From January 1998 to December 2000 (3 years) Sr. Consultant, App Development @ Consulted with Executive Stakeholders, clients, users, developers and designers to gather requirements, define user stories, author functional specifications and defined project scope and timelines with Program Management. From January 1997 to January 1998 (1 year 1 month) Sr. Consultant, Process Engineering @ At Andersen Consulting (now Accenture) I gained 2 years application design and development experience. Served as the implementation and Design team lead for a custom Healthcare CRM application. I conducted user interviews, designed graphical user interfaces and usability studies. I built business requirements documents, authored technical design specifications and acted as liaison between business unit and developers. I built/executed application test plans and provided user support at implementation. I interacted directly with clients, business analysts, and developers to define product requirements. Clients included: PacifiCare, FHP of Colorado From January 1994 to January 1997 (3 years 1 month)

B.Sc., Statistics and Mathematics @ The London School of Economics and Political Science (LSE) From 1992 to 1994 B.Sc., Statistics and Mathematics @ Colorado State University From 1990 to 1992 Mike Lane is skilled in: Mobile Applications, Digital Marketing, User Experience Design, Brand Management, Web Application Design, Mobile Devices, User Experience, Digital Media, Product Management, Digital Strategy, E-commerce, Content Strategy, Cross-functional Team Leadership, Brand Development, Content Management