Dynamic sales leader that is passionate about leading commercial sales organizations to exceed customer expectations, sales targets and profitability goals.
Focused / Collaborative Team Player / Adaptable / Coach
➢ Sales leadership experience in creating new sales teams and improving underperforming ones.
➢ Experience in creating motivational, “high-morale” selling environments that led to sales success.
➢ Sales training experience in identifying key developmental areas and implementing effective training strategies.
➢ Extensive and varied experience in hiring, training and developing sales professionals.
➢ 20 plus years of sales, sales training and sales leadership experience in the medical device, diagnostic laboratory, physician office and hospital marketplaces.
Sales Manager @ From October 2013 to Present (2 years 3 months) Director, Sales @ Led nationwide team of field & office based sales trainers to successfully:
• Identify and create training programs to meet the developmental needs of the Beckman Coulter field sales organization, such as sales skills, product / market knowledge and new hire “on-boarding”
• Develop high potential sales consultants for future leadership responsibilities via creation of the “Leadership Developmental Program”
o Earned additional sales training responsibilities due to outstanding performance results in leading Commercial Leadership Program
o Responsibilities additive to “Commercial Leadership Program” described below From January 2012 to September 2013 (1 year 9 months) Director, Commercial Leadership Program @ Create, implement and manage sales leadership developmental program to recruit, hire and
prepare high potential recent college graduates to enter the Beckman Coulter field sales
organization. From January 2008 to September 2013 (5 years 9 months) National Sales Manager @ Created and led nationwide team of immunoassay sales consultants. From February 2005 to December 2007 (2 years 11 months) Capital Equipment Consultant @ Successfully sold newly introduced immunoassay analyzer to high volume laboratories within
Southern California. From February 2004 to February 2005 (1 year 1 month) District Sales Manager @ Hired, trained, coached and motivated team of 11 sales representatives in Southern
California. From April 1998 to January 2004 (5 years 10 months) Greater Los Angeles AreaDistrict Sales Manager @ Hired, trained, coached and motivated team of 10 sales representatives in Indiana and
Kentucky. From January 1994 to March 1998 (4 years 3 months) Indianapolis, Indiana AreaRegion Sales Trainer @ Professional developmental assignment to train newly hired sales representatives and
developed self for future leadership opportunities. From June 1992 to December 1993 (1 year 7 months) Medical Nutritional Representative @ Successfully sold enteral therapy products to hospitals, nursing homes and durable medical
equipment suppliers. From February 1989 to May 1992 (3 years 4 months)
BSBA, Marketing @ The Ohio State University Fisher College of Business From 1983 to 1987 Michael Sokol is skilled in: Capital Equipment, Medical Devices, Cross-functional Team Leadership, Product Launch, Market Development, Salesforce.com, Sales Operations, Sales Effectiveness, Product Marketing, Commercialization, Global Marketing, Key Account Management, Cardiology, Pharmaceutical Industry, Biotechnology