Highly motivated, resourceful and versatile executive with over 25 years successful experience in leading teams across a multitude of credit card disciplines. Especially skilled at creating and implementing a strategic vision through goal-directed, results-oriented leadership. Skilled communicator, persuasive and adaptable with keen insight into the needs and views of others – able to listen and identify issues
Highly motivated, resourceful and versatile executive with over 25 years successful experience in leading teams across a multitude of credit card disciplines. Especially skilled at creating and implementing a strategic vision through goal-directed, results-oriented leadership. Skilled communicator, persuasive and adaptable with keen insight into the needs and views of others – able to listen and identify issues or problem areas and form innovative solutions. Expert at building effective, productive working relationships with clients and staff throughout all levels of an organization. Professional, personable and articulate in presentation, self-motivated with high energy, initiative and focus. Interested in exciting opportunities for an executive management position that offers C-level responsibility and ability to substantially increase profitability, improve efficiency, and achieve elevated associate engagement and satisfaction.
COO/EVP @ Responsible for supporting strategic planning and execution to enhance TMG's profitability, productivity and efficiency, as well as providing strategic foresight for the continued growth and expansion of the company into new markets. Manage the operational areas of: Client Services, Consumer Services, Product, Client Development and Marketing. From July 2014 to Present (1 year 6 months) Des Moines, Iowa AreaVice President - Consumer Card LOB Manager @ Responsible for the management of all Consumer Credit Card LOB functions: business development, product management and marketing, affinity partner sales and relationship management, implementation, data analytics and the affinity partner technology platform, manage official staff. From September 2011 to July 2014 (2 years 11 months) Kansas City, Missouri AreaManaging Director - Marketing @ Responsible for all marketing facets of start-up rewards credit card business, including business development, product design and development, reward program design and development and all marketing objectives for acquisition and customer management. From 2010 to 2011 (1 year) Phoenix, Arizona AreaVice President - Home Lending Partnership Channel Manager @ Responsible for the management of all reward partner relationships within the direct-to-consumer home loan channel, as well as the design and execution of acquisition and customer management strategies and development of rewards programs, manage official staff. From 2006 to 2009 (3 years) Phoenix, Arizona AreaVice President - Universal Studios Co-Brand Portfolio Manager @ Responsible for managing the Universal Partner relationship to facilitate the development of a co-brand product, including customer management strategies, rewards and relationship enhancements for the Universal Studios co-brand credit card portfolio, including development of all rewards programs to achieve optimal usage, retention and profitability, as well as oversee a financial budget of $10MM. From 2003 to 2006 (3 years) Vice President - Portfolio Integration @ Responsible for the marketing program conversion and integration of acquired credit card portfolios, including all marketing communication strategies, program offerings and proactive retention efforts, as well as oversee a financial budget of $8MM, while delivering over $1B in revenue; manage official staff. From 2000 to 2003 (3 years) Greater New York City AreaManaging Director - National TeleSales @ Responsible for the strategic development and operational implementation of a virtual direct retail sales channel. Responsibilities include execution and management of a blended licensed call center and internet operation, direct management of a staff of 75, overseeing a financial budget of $16MM, development of process maps, procedures, sales flow strategy, fulfillment and system design to facilitate the build of direct sales capability. From 1999 to 2000 (1 year) Vice President - Activation and Pre-Attrition Manager @ Responsible for development and implementation of programs to activate cardholder accounts and increase customer satisfaction, preventing account and balance attrition. Responsibilities include managing a staff of 7 officers, overseeing a financial budget of $12.5MM with a corresponding revenue line of $2.1 billion, development of program concepts and marketing delivery channels, implementation of comprehensive systemic fulfillment processes. From 1997 to 1999 (2 years) Greater New York City AreaVice President - Marketing Control Operations @ Responsible for providing system development/design support for credit card projects, programs and informational databases. Responsibilities include documenting user requirements, user acceptance testing, conversion and parallel testing, implementation and production controls. From 1996 to 1997 (1 year) Greater New York City AreaVice President - Customer Contact Center Manager @ Responsible for the handling and processing of incoming customer contact center calls for Chase credit card portfolio. Responsibilities include managing a unit of 75-100 people in a department receiving call volume of 2.1MM calls per month, overseeing a financial budget of approximately $5.5MM dollars, ensuring customer satisfaction, quality and productivity indicators are achieved, and coordinating marketing initiatives and new product training. From 1993 to 1996 (3 years) Phoenix, Arizona Area
BS, Marketing and Communications @ Adelphi University Melanie Barker is skilled in: Strategy, Start-ups, Business Development, Program Management, Management, Marketing, Credit Cards, Relationship Management, Portfolio Management, Banking, Credit, Financial Services, Loans, Mortgage Lending, Segmentation
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