Matt Lovato
Director, Web Strategy at Tipalti | Austin, Texas Metropolitan Area
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Matt Lovato serves as the Director of Web Strategy at Tipalti, where he leverages his extensive 20 years of experience in digital marketing to drive impactful online initiatives. With a strong foundation in demand generation and a specialized focus on SEO, Matt is adept at crafting strategies that enhance user engagement and optimize conversion rates. His role encompasses overseeing the entire web experience, ensuring that the information architecture and page templates are not only consistent but also scalable to meet the evolving needs of users.
At Tipalti, Matt is currently spearheading several key projects aimed at refining the digital customer journey. By integrating advanced marketing automation tools and utilizing MarTech APIs, he enhances real-time content personalization, ensuring that users receive tailored experiences that resonate with their unique needs. His expertise in channel marketing and ABM (Account-Based Marketing) allows him to effectively segment audiences using CDP-based strategies, driving targeted campaigns that yield measurable results.
Matt’s proficiency in Google Analytics and KPI dashboards enables him to track performance metrics meticulously, allowing for data-driven decision-making that fuels continuous improvement. His holistic approach to online advertising and social media strategy ensures that Tipalti maintains a competitive edge in the fintech landscape. As a full-stack digital marketing leader, Matt Lovato is committed to delivering high-quality web experiences that not only meet but exceed user expectations, positioning Tipalti as a leader in financial automation solutions.
Director, Web Strategy at Tipalti in November 2023 to Present
Director, Global SEO, Website Development, and Digital Optimization at Kount, an Equifax Company in October 2022 to November 2023
Director of Digital Marketing at Oracle in August 2019 to October 2022
Director of Marketing at Samepage in February 2015 to August 2019
Senior Marketing Manager at Kerio Technologies in May 2012 to February 2015
Product Marketing Manager at Kerio Technologies in September 2010 to May 2012
Co-Founder at Remodelers Market, Inc. in January 2008 to September 2010
Business Development Manager at Marpo Kinetics in July 2009 to August 2010
Co-Founder at Radius Advertising in January 2006 to January 2009
Marketing Manager at Polybau Vinyl Windows and Doors in January 2002 to January 2006
Account Executive at Harte-Hanks Direct Marketing in January 2001 to January 2002
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Search Engines
Strategy Execution
Google Search
Search Engine Ranking
Google Search Console
Content Strategy
Strategy Formulation
Strategic Leadership
Content Management Systems (CMS)
SEO
SEM
Web Analytics
Data Analysis
Online Marketing
Product Marketing
Marketing
Multi-channel Marketing
Advertising
Cloud Computing
Email Marketing
Social Media
Marketing Strategy
Web Design
Competitive Analysis
Demand Generation
PPC
Online Advertising
Business Strategy
Digital Marketing
Social Media Marketing
Marketing Management
Channel Marketing
Web Project Management
Content Marketing
Salesforce.com
Google Adwords
Marketo
Drupal
HTML
PHP
Google Analytics
jQuery
Lead Generation
Management
Messaging
Website Development
Product Launch Management
Mobile Content Marketing
KPI Dashboards
Marketing Automation
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Discover more about TipaltiWhat is Matt Lovato email address?
Email Matt Lovato at [email protected], [email protected] and [email protected]. This email is the most updated Matt Lovato's email found in 2024.
What is Matt Lovato phone number?
Matt Lovato phone number is 408.506.8929.
How to contact Matt Lovato?
To contact Matt Lovato send an email to [email protected], [email protected] or [email protected]. If you want to call Matt Lovato try calling on 408.506.8929. (updated on February 07, 2024)
What company does Matt Lovato work for?
Matt Lovato works for Tipalti
What is Matt Lovato's role at Tipalti?
Matt Lovato is Director, Web Strategy
What industry does Matt Lovato work in?
Matt Lovato works in the Food & Beverages industry.
Matt Lovato Email Addresses
Matt Lovato Phone Numbers
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