After moving to Melbourne from the country to join the Victorian Institute of Sport for cricket, I attempted to play professionally until injury forced my retirement.
Then focusing my attention to my business aspirations I have since been involved in several high growth digital ventures in varying roles from executive, to advisor and board member. As GM / Executive Director at CC Media, we were able to take the business from a start up through to acquisition by one of Australia’s premier media groups, APN News and Media.
With a strong background in launching digital businesses, early stage capital raising, merger and acquisitions and executive level management, I spent the last 4 years since exiting CC Media assisting boards and investors of early-mid stage digital and technology businesses with their strategic planning and corporate development. This included successful exits with Cohort Global (50% sale to Oceania Capital Partners) and Shout for Good (100% Acquisition by ANZ Bank) as well as leading several successful capital raise processes for clients.
On the back of several capital raises from prominent media, technology and banking investors in Australia, USA, UK and Hong Kong I'm now focused on my own venture as CEO and Co-Founder of Unlockd. With offices in Melbourne, New York and London Unlockd will be forever changing the way consumers use and pay for their mobile phones.
Advisor & Investor @ TRIBE is a marketplace for Social Influencers and the brands that need them. In the connection economy, Social Influencers are fast becoming our most powerful marketing tools. Yet most Influencers remain completely unaware of their commercial value, with no ability to spark conversations with their favourite brands....until now. TRIBE is word of mouth marketing at scale.
Founding investor and also advisor to Jules Lund, Founder and CEO Anthony Svirskis. From March 2015 to Present (10 months) Melbourne, AustraliaCEO | Co-Founder @ Unlockd is a revolutionary mobile based technology, media and telecommunications business, connecting brands, content and relevant media to the consumer via a proprietary built platform. We are changing the way people use and pay for their mobile phones, providing an innovative solution for the telecommunications and digital advertising industries.
With offices in Melbourne, New York and London Unlockd will soon be launching in multiple international markets. From October 2014 to Present (1 year 3 months) Melbourne, AustraliaAdvisory Board @ Cohort Digital is Australia's largest online lead generation company. Our continued success has enabled us to grow quickly over the past 5 years. Cohort has appeared in the BRW Fast Starters Top 100 list in 2011, 2012, 2013 and also ranked 8th in the Deloitte Technology Fast 50 and placed in the 2011 Deloitte Technology Fast 500, Asia Pacific.
In Q3 2014 I led Cohort's strategic review and transaction that saw Oceania Capital Partners (ASX:OCP) purchase 50% of Cohort Holdings for $6m, whilst also funding a loan facility for our international growth. From November 2013 to Present (2 years 2 months) Sydney, AustraliaAdvisory Board @ Kannuu is a leader in the search and discovery space for the rapidly expanding Over The Top (OTT) video market. Kannuu has a strong Patent portfolio dating back to 2002 upon which our platform is built. With more and more channels and content providers becoming available via television, Kannuu provides the best way of finding what you're looking for at the click of just a few buttons on your remote control. From June 2013 to July 2015 (2 years 2 months) Dallas/Fort Worth AreaNon Executive Director @ Shout is the first of its kind. An App, website and platform that integrates the act of giving into multiple, everyday touch points. Shout truly values micro-donations, knowing that when these seemingly insignificant amounts are amassed they have the potential to create larger, more regular income streams for not for profits.
In Q2 2014, I co-led and assisted Jane and the board with our second $1m+ capital raise and in April 2015 Shout for Good was 100% Acquired by ANZ Bank (ASX:ANZ). From November 2013 to April 2015 (1 year 6 months) Melbourne, AustraliaConsultant @ Roles vary for the below clients but includes: strategy, new commercial opportunities, corporate development, capital raising, exit strategy advice and transformational planning and modelling.
Recent clients including: News Limited, CC Media (APN), Cohort Digital (#8 Deloitte Tech Fast 50), Shout for Good, Kannuu, Everybodystv.com, ISS Marketing (Photon Group), Impact Data + more. From November 2011 to November 2014 (3 years 1 month) General Manager & Executive Director @ Executive level management of the business and assisting the board to facilitate the acquisition by APN News and Media's in August 2011, after being operationally responsible for the below functions over 3+ years:
- Strategic direction of CC Media and its 2 brands: iNC Network and Catalogue Central
- Management of staff (20)
- Commercial Direction and revenue growth
- Major partners for iNC Network
- Advertising and marketing (consumer and trade)
- Product Development
- PR and marketing From November 2008 to November 2011 (3 years 1 month) General Manager - Sales @ - Sales and revenue growth
- Management of team of national BDM's and account managers (12)
- Product launch and offerings
- Training and development of staff From January 2008 to October 2008 (10 months) Business Development @ - Successfully launched Hippo Jobs into the market
- Grow the business from purely concept stage right through to post launch
- Secure major youth employers to advertise on the site
- Revenue growth and brand development From September 2006 to January 2008 (1 year 5 months) Athlete and graduate coach (Cricket) @ From 2001 to 2006 (5 years)
Commerce / Marketing, Marketing @ Deakin University From 2003 to 2006 Matt Berriman is skilled in: Digital Strategy, Social Media, Start-ups, Strategic Planning, Online Advertising, Team Leadership, Change Management, Digital Media, Strategy, Brand Development, Lead Generation, Business Development, Advertising, Public Relations, Marketing Strategy
Websites:
http://www.unlockd.com