I have broad experience in Innovation, Marketing, Product Development and Sales in both Service Providers (KPN Mobile, Eneco) and Retail (Ahold/Albert Heijn). My drive is in exploring new opportunities to innovate, grow and differentiate. In my current job, I am lead of the Innovation team within Ahold/Albert Heijn. We focus on creating a vision of the future of shopping and validating this by launching new proof of concepts to learn fast for the organization - for Albert Heijn, Etos, Gall&Gall & Bol.com. Bridging commerce and IT functions, we drive change in Retail via (internal) entrepreneurship, in combination with close cooperation with (disrupting) tech partners and startups. Therefore, I am mentoring both Startup Bootcamp, Dutch Open Hackathon and internal teams to validate and execute on their ideas in joint testing. Expertise: Innovation, Strategy, Business Development, Marketing, Management, Strategy,New Business Models, Project Management, Sales, Retail, Lean startup, agile, scrum

Senior Manager Innovation @ Lead of the Innovaton team Vision & Strategy on the (technology enabled) future of shopping Concept Development Agile development of Innovation Concepts (lean startup approach) Validation by execution of small scale Innovation trials & pilots (Proof of Concepts, enabled by upcoming technologies) Retail Technology From May 2012 to Present (3 years 8 months) Manager Innovation @ Vision/strategy, New business model development, value proposition devpt for Retail / consumer market, testing proof of concepts & marketintroduction. End responsible for concept definition, development, business case & market introduction of TOON (www.eneco.nl/toon) From November 2007 to May 2012 (4 years 7 months) Rotterdam Area, NetherlandsHead of Marketing&Sales Consumer Market @ -Responsible for Marketing & Sales in the Consumer Market: proposition development, marketing action and campaigns, market share, churn, value customer portfolio, total net margin -Marketing Strategy and Business Development Consumer Market -Leading the Consumer Market Marketing & Sales team From January 2005 to October 2007 (2 years 10 months) Business Development Manager & Senior Marketeer @ -Development of value added services -Strategic partnerships & joint promotions with A-labels in different branches -Merger plan ENECO Retail with REMU -Program Manager liberalization campaign From July 2001 to December 2003 (2 years 6 months) Sales Consultant & Product Manager @ Product Manager: Xantic Satellite Communications (subsidiary of KPN) Sales Consultant 'mobile VPNs' corporate accountteam: KPN Mobile From June 1997 to May 2001 (4 years)

Leadership Development @ Ahold Management Program (AMP) From 2014 to 2015 Ahold IT Leadership Program From 2013 to 2014 Media- en Communicatietraining @ de Hoop Lievaard Communicatie From 2012 to 2012 Organizational Leadership @ Management Program - Eneco From 2006 to 2007 Mini- MBA, Focus on Strategy @ IMD Business School From 2000 to 2000 Msc., Business Economics, Marketing @ Erasmus University Rotterdam From 1991 to 1997 VWO @ SG Krimpenerwaard Martijn (available) is skilled in: Marketing Management, Business Development, Marketing Strategy, New Business Development, Strategy, Business Strategy, Management, Change Management, Sustainability, Product Marketing, Marketing, Project Management, Business Modeling, Retail, Segmentation