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Marlene Mayfield

Sr. Lead, Data Platform

I lead teams to design and implement data system/product solutions |Data Systems Design|Strategic Thinking|Data Science|

San Francisco, California

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Marlene Mayfield's Email Addresses & Phone Numbers

Marlene Mayfield's Work Experience

Under Armour

Sr. Lead, Data Platform

San Francisco, California, United States

Under Armour

Sr. Lead Data Scientist, Data Engineering

October 2017 to March 2019

San Francisco Bay Area

Under Armour

Manager, Service Delivery and Data Scientist

February 2015 to October 2017

Baltimore, Maryland Area

Marlene Mayfield's Education

University of Maryland Baltimore County

Master of Science (M.S.), Applied Mathematics

Virginia Polytechnic Institute and State University

Bachelor of Science (B.S.), Applied Mathematics

Marlene Mayfield's Professional Skills Radar Chart

Based on our findings, Marlene Mayfield is ...

Strong sense of self
Self-reliant
Reflective

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56% Left Brained
44% Right Brained

Marlene Mayfield's Estimated Salary Range

About Marlene Mayfield's Current Company

Under Armour

- Rallied and gained support for the data platform across analytic, data science, marketing, and C-suite executive leadership teams- Trusted and respected partner to marketing business and executive leaders for CRM, personalization, and loyalty program development- Set technical vision and implementation approach for the data platform build and user adoption- Manage vendors and solidify strategic partnerships with...

Frequently Asked Questions about Marlene Mayfield

What company does Marlene Mayfield work for?

Marlene Mayfield works for Under Armour


What is Marlene Mayfield's role at Under Armour?

Marlene Mayfield is Sr. Lead, Data Platform


What is Marlene Mayfield's personal email address?

Marlene Mayfield's personal email address is m****[email protected]


What is Marlene Mayfield's business email address?

Marlene Mayfield's business email addresses are not available


What is Marlene Mayfield's Phone Number?

Marlene Mayfield's phone (213) ***-*142


What industry does Marlene Mayfield work in?

Marlene Mayfield works in the Health, Wellness and Fitness industry.


Who are Marlene Mayfield's colleagues?

Marlene Mayfield's colleagues are Colin Drake, George Peek, Kaiti Carpenter, Chris Peters, Nicholas Villalva, James Martin, Anthony DiPietro, Jay Graves, Chris Sunsong, and Trey Keller


About Marlene Mayfield

đź“– Summary

Sr. Lead, Data Platform @ Under Armour - Rallied and gained support for the data platform across analytic, data science, marketing, and C-suite executive leadership teams- Trusted and respected partner to marketing business and executive leaders for CRM, personalization, and loyalty program development- Set technical vision and implementation approach for the data platform build and user adoption- Manage vendors and solidify strategic partnerships with technologies such as Segment, Snowflake, and Zepl to build the data platform- Advocate for data science and analytics across Under Armour- Collaborate with a cross-functional team to design and create a data platform and infrastructure to support digital use cases within Under Armour San Francisco, California, United StatesSr. Lead Data Scientist, Data Engineering @ Under Armour - Primary investigator on Gait Coaching feature within Map My Fitness app that educates runners on their optimal cadence and stride length metrics and empowers them with the data to maximize their performance while decreasing their risk of injury- The 2018 Hovr launch new app feature set includes a regression model to predict a user’s ideal cadence and stride length range after 1 workout - Led UACF Data Team organizational design and transformation to influence data-driven cultural change across the UA Digital organization- Mentored Sr. Data Scientists and Data Science Interns on machine learning models to identify marathon races, interval workouts, and data anomalies in time series workout data across millions of logged workouts within Map My Fitness platform From October 2017 to March 2019 (1 year 6 months) San Francisco Bay AreaManager, Service Delivery and Data Scientist @ Under Armour - Successfully recruited and hired SVOC data team from 0 to 5 teammates to design and build data science and analytic data products- Managed performance of SVOC data teammates who were consistently ranked in the top 1% of performers within their professional bands- Facilitated C-suite level data science and visualization projects on Single View of the Consumer (SVOC): link to Forbes article discussing SVOC and quote from Kevin Plank. - Designed advanced analytics to support retail, wholesale, and marketing teams within AWS and SAP Hana using tools such as Hana Predictive Analytics Library (PAL), R, Tableau, and Python From February 2015 to October 2017 (2 years 9 months) Baltimore, Maryland AreaCyber Data Scientist @ Leidos - Nominated for 2014 Edwin H. Land Industry Award, Intelligence and National Security Alliance Achievement Awards, September 2014- Implemented Agile Program Management process and, as Scrum Master, coordinated tasks across 4 SCRUM teams of 24 technical staff members across multiple work locations- Designed and developed new predictive models for pcap data to be included in Automated Behavioral Analysis product suite and improved product efficiency- Led business development initiatives to grow opportunities and develop cyber data science techniques and advanced predictive analytics for cyber threat analysis From September 2013 to February 2015 (1 year 6 months) Columbia, MDAdjunct Faculty @ Community College of Baltimore County - Adjunct Instructor in the Mathematics Department on the Catonsville Campus From August 2004 to August 2014 (10 years 1 month) Baltimore, Maryland AreaCyber Data Scientist @ SAIC - Awarded Women in Technology Leadership Rising Star at the 14th Annual WIT Leadership Awards, April 2013- Led initiatives to develop cyber-focused data science field within SAIC and to grow business opportunities for advanced analytic techniques for cyber threat and data analysis From June 2012 to September 2013 (1 year 4 months) Columbia, MDDeputy Program Manager @ SAIC - Managed Cyber Intelligence Preparation of the Environment (CIPE) Support program daily operations in support of cyber threat analysis, advanced analytic technique development, and operational planning- Established, improved, and maintained standard business processes for the program and customer- Wrote CIPE Manual, a technical document that describes the CIPE methodology, how to perform CIPE analysis, and how to create a CIPE report, a standardized method to format information for customers- Successfully completed Capability Maturity Model Integration (CMMI) Maturity Level 3 audits contributing to organizational CMMI Maturity Level 3 accreditation- Created a CMMI Maturity Level 3 compliant Analytic Technique Development and Technical Writing processes that increased efficiency, quality, and effectiveness of project teams producing analytic tools and techniques From January 2010 to June 2012 (2 years 6 months) Columbia, MDMathematician @ SAIC - Created and developed threat analysis processes, procedures, and advanced analytics - Delivered actionable recommendations and technical support for analytics to provide a quantitative aspect to threat analysis reports From June 2008 to June 2012 (4 years 1 month) Columbia, MDSoftware Engineer @ SAIC - Enhanced functionality of intranet communication software- Developed, debugged, and enhanced mission planning software developed in Java From February 2007 to June 2008 (1 year 5 months) Columbia, MD


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In a nutshell

Marlene Mayfield's Personality Type

Introversion (I), Intuition (N), Thinking (T), Judging (J)

Average Tenure

3 year(s), 1 month(s)

Marlene Mayfield's Willingness to Change Jobs

Unlikely

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