Account Executive at Marketplace by Adtech/ AOL Advertising @ From April 2015 to Present (9 months) San Francisco Bay AreaPublisher Services Account Executive @ From March 2014 to Present (1 year 10 months) San Francisco Bay AreaPublisher Services Account Manager @ RTB and New Business From January 2013 to February 2014 (1 year 2 months) London, United
Account Executive at Marketplace by Adtech/ AOL Advertising @ From April 2015 to Present (9 months) San Francisco Bay AreaPublisher Services Account Executive @ From March 2014 to Present (1 year 10 months) San Francisco Bay AreaPublisher Services Account Manager @ RTB and New Business From January 2013 to February 2014 (1 year 2 months) London, United KingdomCampaign Manager @ The focus on audience is something we've been doing since 2004. We understand that brands need quality inventory, full transparency in 3rd party ad-serving and the ability to engage an audience with rich media units. We tend to look at targeting in a slightly more analytical way; we use multiple data sources from publishers, ISPs and data companies resulting in profiles that are built in a very unique way. This approach allows us to reach a premium audience at a much lower CPM than is normally possible.
People can be defined by their interests, beliefs, products and behaviours. Those who are interested in similar things, driven by similar things or share the same behaviours naturally converge at similar destinations. These destinations can be physical locations or digital sites: often a combination of them both. Infinity+ is unique in that it can reach these groups of similar people using a matrix of very accurate targeting technologies.
We are defined by the technology we build and the people who design it. We are formed by some of the most experienced minds in media and technology and proudly owner run.
As Campaign Manager, my role is to ensure all campaigns run to plan, on time, on budget and to the client’s requirements. Through daily analysis, I am able to optimise campaigns to ensure maximum ROI; all activity is meticulous planned and organised to make certain BlisMobile deliver successful campaigns. From April 2010 to January 2013 (2 years 10 months) London, United KingdomRetail Support @ 12 month Industrial placement as part of Retail Management degree.
Worked directly with the marketing manager to run promotional campaigns, assisted the recruitment and training department and held retail accounts to ensure they stayed lucrative. From June 2007 to June 2008 (1 year 1 month)
Retail Management, 1st @ University of Surrey From 2005 to 2009 Lucy Miller is skilled in: Online Advertising, Digital Media, Digital Strategy, Digital Marketing, Mobile Marketing, Media Planning, Advertising, Mobile Devices, Mobile Advertising, Affiliate Marketing, Campaign Management, Display Advertising, Ad Serving, PPC, Online Marketing
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