Customer-focused, results-oriented. Seasoned professional with more than 24 years of successful international working experience in local and multinational companies in the Americas and Europe, leading sales, marketing, presales and technical teams, in both information technologies and telecommunications sectors. Fluent in English, French and Spanish. Regular speaker in company and industry events. MBA and Electronics Engineering degrees.
Senior Director, Hospitality & Cruise Sector - The Americas @ Moved to the US. Developing the Enterprise business in NAR (North America Region) and CALA (Caribbean & Latin America Region) with a vertical approach and via specific partnerships. Managing a team of sales, marketing and technical people all working in start-up mode. From August 2014 to Present (1 year 5 months) Director, Product Marketing Enterprise Communication Solutions @ As part of the WW central product marketing organization, run product marketing activities for cloud, video solutions and IP telephony at a WW basis. Work closely with product management and field marketing for product strategies definition, market assessments, planning and product launching. Guide growth strategies for changing/adjacent markets, creating sales tools, supporting the field organization, developing a marketing expertise on enterprise segments as well as on solutions areas to create the adequate sales tools as well as to develop the right and differentiated positioning in these markets. From July 2010 to July 2014 (4 years 1 month) Paris Area, FranceDirector, WW Service Providers Business Development, Enterprise Market Group @ Animate existing enterprise products business through service providers on a WW basis. Introduce new business models and revenue generation. Focus in Benelux, Iberia and CALA regions. Manage Communication Services (MCS) introduction & development on green field service providers in APAC and India. 150 Million Euros yearly quota. Main contributor to MCS strategy definition. From September 2009 to July 2010 (11 months) Paris Area, FranceDirector, Business Development EMEA, Enterprise Business Division @ Run business development in the large enterprises products/solutions for Western/Eastern Europe and emerging countries, including Middle East, Africa and India. Definition and execution of strategic marketing activities. 200 Million Euros sales objectives. From November 2007 to August 2009 (1 year 10 months) Paris Area, FranceSolution Marketing Manager, Enterprise Solutions @ Part of the central WW Enterprise Division organization in Paris. Develop sales and market shares in conjunction with the different Local Marketing and Sales teams at a worldwide basis. Definition of the value proposition for the Large Enterprises solutions, identification of business opportunities, generation of inputs to build the overall marketing plan to seize these opportunities. Deliver sales tools to address the different market segments. From August 2006 to November 2007 (1 year 4 months) Paris Area, FranceBusiness Development & Pre-sales Manager Latin America, Enterprise Solutions @ Run Alcatel enterprise solutions business development, presales support & product marketing team for Latin America region, pricing, sales tools, product launching and localization, channel sales training, presales support. 4 international direct reports and 3 international indirect reports. Whole Latin-America region coverage with direct report into VP Latin America.
Account management for key international accounts.
Managed Communications Services (MCS) strategy definition and development in the region. From May 2004 to August 2006 (2 years 4 months) Mexico City Area, MexicoSales Director @ Run sales teams in both central and south regions of Colombia. Sales responsibility for whole product portfolio. Focus in industry, retail, services and oil vertical sectors. Commercial Plan definition and implementation for those markets. 5 million USD yearly quota. 8 salesmen direct report. Direct report into CEO with objectives based management. P&L and budget definition and accountability. EXCOM member. From 2002 to 2004 (2 years) Director Marketing, Business Development & Presales @ Responsible of business development teams of the voice, call centers, data and applications product lines, Marketing Operations and Communications, sales budget and P&L, market orientation, market intelligence and product portfolio definition. Business development of Call Centers product line for the Andean region (Colombia, Venezuela, Peru). Team’s leader with 11 direct reports and 5 indirect reports. Direct report into Country Manager with objectives oriented results management. Sales P&L and budget definition and control. EXCOM member. From 1998 to 2002 (4 years) Product Manager - Voice Systems @ Responsible of large telecommunication projects design at a nationwide level, definition and execution of the commercial strategy and the annual product marketing plan, launching new products to the market, pricing and market strategy as well as technical product adaptation to the country. From March 1997 to January 1998 (11 months) Presales Engineer - Voice systems @ From March 1995 to March 1997 (2 years 1 month) National Technical Support Engineer @ From July 1994 to March 1995 (9 months) Field Technical Support Director @ From April 1991 to June 1994 (3 years 3 months)
Master of Business Administration (M.B.A.), Management; Finance, HR, Marketing, Executive MBA @ INALDE Business School From 2000 to 2002 Executive Program, Marketing @ University of California, Berkeley From 1996 to 1996 Engineer's Degree, Electronic Engineering @ Universidad Antonio Nariño From 1985 to 1990 Colegio San Jose Lizardo Espinosa-Meyer is skilled in: Team Leadership, Telecommunications, Unified Communications, PBX, IP, Product Marketing, Marketing Strategy, Solution Selling, Sales Management, Negotiation, Business Strategy, Go-to-market Strategy, VoIP, People Management, Channel