Lisel Welden
VP of Brand Marketing @ Lyft
Team Leader | CMO | Board Advisor | Former Nike, Lyft, Bleacher Report
San Francisco Bay Area
Section title
Lisel Welden's Email Addresses & Phone Numbers
Lisel Welden's Work Experience
Lyft
VP of Brand Marketing
March 2015 to May 2016
San Francisco Bay Area
Ever Higher Fund
Founder and Board President
October 2013 to April 2015
Portland, OR
Nike, Inc.
Global Retail Brand Director - Men's Training & Brand Jordan
April 2011 to February 2015
Portland, Oregon Area
Nike, Inc.
Marketing Manager - Marketing Development Program
July 2004 to October 2006
Portland, Oregon Area
Wilkins Management
Management Associate
July 2001 to July 2002
New England Revolution
Grassroots Marketing Manager
February 2000 to May 2001
Brigham & Women's Hospital
Research Technician
January 1998 to February 2000
Stitch Fix
VP of Consumer and Product Marketing
September 2018 to February 2020
San Francisco Bay Area
Nike, Inc.
Americas Region Brand Manager, Consumer Education Manager
November 2006 to April 2011
Portland, Oregon Area
Faherty Brand
Board Advisor
Chief
Founding Member
Helping Companies That Need Marketing Support
Advisor & Consultant
San Francisco Bay Area
Bleacher Report
VP, Head of Marketing
September 2016 to January 2018
San Francisco Bay Area
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About Lisel Welden's Current Company
LyftLyft is an on-demand ridesharing service that connects communities through better transportation and is available in over 300 cities in the United States.As the VP of Brand Marketing, I developed the company’s first brand strategy and led the marketing efforts that made Lyft a household name. Starting with deep consumer insights, we built high impact, award-winning programs... Lyft is an on-demand ridesharing service that connects communities through better transportation and is available in over 300 cities in the United States.As the VP of Brand Marketing, I developed the company’s first brand strategy and led the marketing efforts that made Lyft a household name. Starting with deep consumer insights, we built high impact, award-winning programs that drove brand and business goals. I oversaw partner marketing, entertainment marketing, content, consumer insights, social media marketing, national awareness campaigns and overall brand strategy. I led the Lyft marketing team through its first national advertising campaigns and the company’s most impactful brand executions to date. Successes include Major League Baseball and Starbuck's partnerships, Back to the Future and Justin Bieber integrations, Undercover Lyft content programs, editorial campaigns Zombie Delivery mode for Halloween and Gift Roulette for the Christmas holidays and Lyft's first television commercial.
Frequently Asked Questions about Lisel Welden
What company does Lisel Welden work for?
Lisel Welden works for Lyft
What is Lisel Welden's role at Lyft?
Lisel Welden is VP of Brand Marketing
What is Lisel Welden's personal email address?
Lisel Welden's personal email address is li****[email protected]
What is Lisel Welden's business email address?
Lisel Welden's business email address is l****[email protected]
What is Lisel Welden's Phone Number?
Lisel Welden's phone (**) *** *** 174
What industry does Lisel Welden work in?
Lisel Welden works in the Consumer Services industry.
Who are Lisel Welden's colleagues?
Lisel Welden's colleagues are Jeff Schecter, Hannah Brown, Kara Martchek, David Elliott, Cole Pilegard, Brooke Sawyer, Katelyn Baker, Dan Shultz, Sam Neely, and Christina Cedercreutz
About Lisel Welden
💼 Past Experience
Outlook on the future:I believe that Lisel Welden has the potential to create a world-class marketing team and execute high-impact marketing programs. I am excited to see what she can do in the future and to work with her on growing her marketing team.
🎓 Education
Lisel Welden's Education:Lisel Welden has a BA from Art History at Williams College. She then received her MBA from Duke University.Welden currently holds a The Fuqua School of Business from Duke University. This certificationprogram teaches marketing, general management, and event management.Welden has also taught at the University of South Carolina where she was an advisor to the marketing graduate students and a student body liaison. She also served as an adjunct professor at Hampden-Sydney College.Welden is currently working on her own business. She is a sales representative and leads cold calls. Welden is also a Certified Event Planner with the National Academy of Event Planners.
💡 Technical & Interpersonal Skills
PakistanLisel Welden has over 10 years of experience working in various industries, including marketing, sales and business administration. From 2013-2018, she served as VP of Business Development at New England Revolution, an MLS soccer team in Boston. While at New England Revolution, she led the grassroots marketing efforts in the New England area. With this experience, she is well-equipped to help businesses in the Pakistani country of Pakistan achieve their marketing goals.During her time at New England Revolution, Lisel developed a strong connection with the team and the fans. She worked closely with the marketing and sales teams to design and implement a marketing strategy that grew the team's ranking, into the top half of the league, and won multiple awards. Lisel is also experienced in business administration and has a wealth of knowledge in strategic marketing. She is perfect for this role in Pakistan, as she has the experience and connections to help businesses achieve their marketing goals.
Lisel Welden’s Personal Email Address, Business Email, and Phone Number
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In a nutshell
Lisel Welden's Personality Type
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
Average Tenure
2 year(s), 1 month(s)
Lisel Welden's Willingness to Change Jobs
Unlikely
Likely
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There's 86% chance that Lisel Welden is seeking for new opportunities
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