I graduated from Vanderbilt University in May 2013 - cum laude with Honors in the College of Arts and Science - with a BA in Business Communications. I created that particular interdisciplinary major to best suit my passions, interests, and career ambitions.
I am an out of the box thinker, a very hard worker, and have a keen attention to detail. I have enhanced these qualities in my previous job experiences, as a Human Resources Analyst, Corporate Communications intern, a Sales intern, and a Public Relations intern at world-leading companies, as well as in my time as President of the Vanderbilt Public Relations Society and as a Tour Guide for Vanderbilt University, among many other endeavors.
I aim only to work for entrepreneurial organizations that will challenge me, allow me to use creativity, and provide a wealth of opportunities to members of all levels.
Specialties: Communication, Marketing and Branding, Writing and Editing Press Releases, Microsoft Excel, Microsoft Powerpoint, Microsoft Word, Adobe InDesign
Content Marketing @ Reserve is a digital concierge service focused on making every part of the dining experience better, for both restaurants and diners. We're building a better way for guests to dine and restaurants to accommodate more diners. Although we're a tech company, we understand that humanity is at the core of hospitality. Our technology improves the process for both sides, and works in the background so guests can enjoy an amazing experience at the restaurant. We've partnered with some of the top names in dining — from Michelin-starred restaurants to James Beard award-winning chefs — to enable an exceptional experience for restaurants and guests before, during, and after their meal. Reserve is venture-backed and headquartered in New York City with offices in Los Angeles, San Francisco, Boston and Chicago. From September 2015 to Present (4 months) Greater New York City AreaVice President @ - Co-run monthly organization meetings, define chapter's strategy and goals, and delegate tasks to other Board members and volunteers
- Brainstorm events and help implement ideas to grow the chapter and increase participation among NYC alumni From November 2014 to November 2015 (1 year 1 month) Global Marketing Associate @ - Developed Talent Attraction strategies for Graduate, Experienced, and Software Engineering talent (who, how, and when to target) through market research and expert conversations
- Increased AlphaSights brand awareness among all talent segments by executing on 25+ events in first 6 months at company and building relationships with connectors and relevant parties
- Built AlphaSights' social presence by creating our company blog, Twitter, Facebook, LinkedIn, and Instagram
- Responsible for:
Evolving our talent story as AlphaSights moves out of the startup space - remake website, write the story
Creating content for marketing materials for all segments: email blasts, booklets, flyers
Building global social media channels and daily management of the accounts
Driving blog strategy, owning submissions calendar, editing blog pieces, & curating relevant content
Executing on all Client Segment Marketing needs From June 2014 to September 2015 (1 year 4 months) Chief of Staff and Events Coordinator @ - Present event ideas to Vanderbilt University’s New York Alumni Chapter Board, coordinate all event logistics from top down, and garner alumni support through the use of technological and social media mechanisms.
- Coordinated event logistics front to back for 150 person holiday party (catering, entertainment, logistics, marketing, etc) From September 2013 to November 2014 (1 year 3 months) Human Resources Analyst @ Rotated through three different roles within human resources during which I gained experience in the areas of recruiting, talent management, compensation, analytics, training & development, employee relations, and generalist roles.
Rotations included:
- Analyst on the Corporate Center Business Partner Team, August 2013-December 2013
- Analyst in Employee Relations, January 2014-May 2014
- Professional Recruiting, May 2014-June 2014
Extracurricular involvements through UBS include:
- Project Manager between UBS and Year Up, a non profit that provides urban young adults with the skills, experience, and support that empowers them to reach their potential. In this role, I plan and execute events that bring UBS employees and Year Up students together for professional development and networking opportunities.
- Leader of the Business Snapshots Committee, one subset of Graduate Training Network at UBS, through which I work with other graduates cross-divisionally within the business to plan panels, networking events, and professional development sessions with Senior Leaders at UBS.
- Blogger for company wide forum, writing monthly piece about different topics of interest to other graduates and employees at UBS.
- Member of UBS' Women's Network, All Bar None, where I participate in monthly professional and cultural events that promote women in the workforce. From August 2013 to June 2014 (11 months) President @ - Coordinate networking events and panels with Public Relations and Communications Professionals in the greater Nashville area to help advise Vanderbilt students about the field and expose them to the opportunities
- Facilitate educational events that inform organization members about the world of media, marketing, and public relations to keep them up-to-date on the dynamic fields
- Plan and publicize annual Scene and Heard Fashion Show with 300+ attendees in the greater Nashville area to benefit women creating sustainable businesses in Africa From June 2012 to May 2013 (1 year) Director of Marketing @ - Collaborated with five other Vanderbilt students in starting TTA: a for-profit custom apparel screen-printing business that employs ex-offenders, providing them with employment, job skills, and references.
- Wrote grant applications that raised over $75,000 in start-up funds for TTA.
- Managed the use of Social Media to provide grassroots marketing opportunities that are true to the brand image
- assisted in planning events to help the greater Nashville area get involved with TTA and the Social Enterprise field. From July 2010 to May 2013 (2 years 11 months) Tour Guide @ - Lead weekly campus tours to prospective students and their families
- Serve as a model for Vanderbilt in pursuing top applicants to apply From May 2010 to May 2013 (3 years 1 month) Advisory and Sales Competence Intern @ - Designed, creatively and strategically, Advisory and Sales’ web portal on UBS’ new client platform for electronic trading and research
- Employed a scientific approach to measuring and managing sales performance and productivity by working with sales executives and their counterparts to strategize and problem solve as well as benchmark and optimize strategic sales metrics, investments, processes, and organizational strategies
- Led a project management team pushing out the development of a new sales curricula by contacting clients, scheduling interviews, and surmising evaluative data From June 2012 to August 2012 (3 months) Corporate Communications Intern @ - Rotated through projects in branding, press relations, recruiting communications, and internal communications
- Completed extensive research project on CS’s competitors and their use of Social Media for website development, and recommended how CS can use Social Media more efficiently to market itself to the public
- Wrote and edited internal communications memorandums and press releases
- Assembled strategic branding and design recommendations for CS’s Concert for NY at the Philharmonic From June 2011 to August 2011 (3 months) Sales and Merchandising Intern @ From June 2010 to August 2010 (3 months) Public Relations Intern @ From May 2009 to August 2009 (4 months)
BA, Business Communications @ Vanderbilt University From 2009 to 2013 Blind Brook High School Lisa Ganz is skilled in: Intermediate Italian, Microsoft Excel, Adobe InDesign, Microsoft Word, Press Releases, Public Relations, Social Media, Corporate Communications, Marketing, Finance, Human Resources, Editing, InDesign, Italian, Leadership