Content Apps Analyst @ From October 2014 to Present (1 year 1 month) Palo AltoInfluencer Marketing Associate @ Influencer Recruitment - executing strategic plans to seek potential brand advocates of different levels of influence in the sports and fitness industry. Scheduling out personalized messaging and handling finds through specialized search tools. Assessing account activity and influencer / brand interactions to provide analytical feedback for directors. Managing influencers and brand's accounts on Raynforest through Intercom and admin access.
Campaign Management - assisting with offline and online marketing campaigns of various brands. Serving as representative for campaign demo and our brand customer's inquiries.
Content Creation - for testing social impact with specific influencers, created simple campaigns for execution. Drafting social messaging for reaching out to influencers, brands, and sports agents. Creating surveys and targeted marketing emails to grasp feedback from customers and influencers, which become significant data for market research and content for info-graphics and banners.
Product Improvement - testing product in beta stage and live environment. Along this, I troubleshooted and reported issues through Jira. Collaborated with tech professionals and directors to resolve any urgent issues with platform. From May 2014 to September 2014 (5 months) Marketing Intern @ From October 2013 to May 2014 (8 months) Public Relations Intern @ SocialRadius is a full-service public relations and social media marketing agency, serving clients in a variety of industries worldwide. The agency is focused on thought leadership content creation and syndication, social media outreach and strategy. From July 2013 to August 2013 (2 months) Mountain ViewStudent Lead @ At UCSD Dining, guiding student workers at different stations, including cashier, bussing, grill, dishroom, to follow safety, sanitary regulations and the guidelines of customer service and the dining hall Implementing new strategies or customs to the atmosphere and the student staff. Cooperating with managers upon strategies for better, productive business. From September 2012 to June 2013 (10 months) La JollaProject Management and Accounting Intern @ Working with CEO and founder for special projects and prospective lines of new products. With use of international calling, Alibaba, and Google drive, this involved creating presentations, setting deadlines, and maintaining business relations with over thirty suppliers and private manufacturers.
In the accounting side, preparing and assisting the Accounting department for Tax Audit 2009-2012 using Quickbooks. From July 2012 to September 2012 (3 months) San JosePromotions/Events Intern @ Marketing and representing Wild 94.9, radio station, at various events around the Bay Area, which included concerts, festivals, celebrity meet and greets, sponsors, holidays, and usual call-in drives. Communicating with different audiences and media firms and establishing strong relationships.
Special skills obtained: handling sound equipment, outreach skills, administrative work From June 2012 to September 2012 (4 months) San Francisco Bay AreaCommunications Assistant @ Administrative work including reception desk, answering phone, organizing office, ordering supplies, maintaining adequate archive files and collection. Responsible for Scripps daily news clips, and assist with social media (including MailChimp, photography, Scripps online blog called Explorations). Marketing experience included promoting Scripps events, social media, and updating campus news. Assisting supervisors with upcoming projects. From October 2011 to June 2012 (9 months) La JollaE-Commerce Assistant (Temporary) @ For Winter Break of school year 2011-2012, handled requested items, warehouse inventory, and used special systems to process the shipping aspect of orders from online shoppers of Walmart. From December 2011 to January 2012 (2 months) Milpitas, CaliforniaCaller @ In English and Mandarin, representing a caller asking for gifts, and connected with alumni, parents, and friends of University of California, San Diego. Following directions of supervisors, started calls with constructed rapport and conversation cues while providing sharing knowledge about University of California, San Diego. From September 2010 to February 2011 (6 months) La JollaRadio/ Broadcast Intern @ Among administrative work, created logos and editing designs for social media. At various events, participated with media and public service such as teaching kids Bay Area's Chinese culture. Assisted Diana Ding during her radio shows, sampled system and radio equipment, and edited sound clips for finalization. Organized and took lead for the US Chinese Radio booth and performance stage in Moon Festival 2007. From May 2007 to June 2008 (1 year 2 months) Sunnyvale, CA
Bachelor of Science (B.S.), Bachelor of Arts (B.A.), Management Science, Communication @ University of California, San Diego From 2010 to 2014 Middle College Program @ De Anza College From 2008 to 2010 Lynbrook High School From 2006 to 2010 Lillian Huang is skilled in: Public Relations, Customer Service, Mandarin, Press Releases, Marketing Communications, Performing Arts, Event Planning, Microsoft Excel, Public Speaking, QuickBooks, Editing, MailChimp, Cold Calling, Marketing Research, Cision, Media Relations, Creative Strategy, Public Outreach, WordPress, Databases, Social Media Blogging, Community Engagement, Strategic Leadership, iWeb, Social Media Marketing, PowerPoint, Social Media, Microsoft Office