Image of Laurie Lauletta-Boshart

Laurie Lauletta-Boshart

Principal Owner

Principal Owner at Wordplay Communications

San Francisco Bay Area

Section title

Laurie Lauletta-Boshart's Email Addresses & Phone Numbers

Laurie Lauletta-Boshart's Work Experience

Wordplay Communications

Principal Owner

June 2001 to Present

PacifiCare Health Systems/UnitedHealthcare

Senior Program Manager

March 1997 to May 2001

Fleetwood Enterprises, Inc.

Marketing Administrator

1991 to 1997

Laurie Lauletta-Boshart's Education

California State University-San Bernardino

BA Communications; Minor in Marketing Management

California State University-Fullerton

Laurie Lauletta-Boshart's Professional Skills Radar Chart

Based on our findings, Laurie Lauletta-Boshart is ...

Methodical
Doer
Leader

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Based on our findings, Laurie Lauletta-Boshart is ...

57% Left Brained
43% Right Brained

Laurie Lauletta-Boshart's Estimated Salary Range

About Laurie Lauletta-Boshart's Current Company

Wordplay Communications

Communications company with 25+ years experience offering professional, creative and business writing and editing services, plus marketing communications and project management services for a wide variety of industries and consumer publications. Products and services include articles, brochures, websites, press releases, proposals, annual reports, flyers, communication coordination and project management. Clients include Sierra College Foundation, Comstock's Magazine, Wall...

Frequently Asked Questions about Laurie Lauletta-Boshart

What company does Laurie Lauletta-Boshart work for?

Laurie Lauletta-Boshart works for Wordplay Communications


What is Laurie Lauletta-Boshart's role at Wordplay Communications?

Laurie Lauletta-Boshart is Principal Owner


What is Laurie Lauletta-Boshart's personal email address?

Laurie Lauletta-Boshart's personal email address is la****[email protected]


What is Laurie Lauletta-Boshart's business email address?

Laurie Lauletta-Boshart's business email address is w****[email protected]


What is Laurie Lauletta-Boshart's Phone Number?

Laurie Lauletta-Boshart's phone (**) *** *** 206


What industry does Laurie Lauletta-Boshart work in?

Laurie Lauletta-Boshart works in the Writing and Editing industry.


About Laurie Lauletta-Boshart

📖 Summary

Communications professional with 25+ years of experience providing writing, editing, marketing communications and project management services for organizations of all sizes, including, Fortune 500 companies, small businesses, consumer publications, government, entrepreneurs and others. Focus is on succinct, well researched writing that promotes successful marketing and branding strategies and tactics. Solid interviewer and reporter, uncovering unique angles and creative storylines through a diverse group of contacts and resources. Published author and award winning writer for children's literature.Principal Owner @ Communications company with 25+ years experience offering professional, creative and business writing and editing services, plus marketing communications and project management services for a wide variety of industries and consumer publications. Products and services include articles, brochures, websites, press releases, proposals, annual reports, flyers, communication coordination and project management. Clients include Sierra College Foundation, Comstock's Magazine, Wall Street Journal, ESPN, Dwell Magazine, Sacramento Business Journal, TechWire.net, University of California Health System, UnitedHealthcare, Orange County Register, Walt Disney Studios, Buena Vista Home Video, Children's Hospital of Orange County, Porter Co., VITA North America and others. From June 2001 to Present (14 years 7 months) Senior Program Manager @ Responsible for managing a staff and programs for the National Accounts segment of PacifiCare. Successfully created and implemented marketing and sales materials for companies with 1,000+ employees, which included most of PacifiCare’s largest clients. Regularly presented to potential and current clients, and was part of the corporate task force that determined National Accounts marketing strategy. Responsible for managing an $8 million budget. Senior Program Manager for behavioral health business, responsible for management of various marketing and communication strategies and projects, including creation and implementation of marketing and sales materials, direct mail campaigns, public relations efforts and product launches. Successfully worked with staff at all levels, from executives to administrative assistants. Regularly interacted with clinical staff and health plan management to create continuity and consistency in program creation and implementation. Was part of successful National Committee for Quality Assurance (NCQA) accreditation review team, with PacifiCare Behavioral Health receiving the highest honors for all three of its regions. From March 1997 to May 2001 (4 years 3 months) Marketing Administrator @ Provided marketing and communication expertise for the recreational vehicle (RV) department. Responsible for creating marketing plans, advertising campaigns, public relations and direct mail campaigns for eight RV brands, including Coleman Folding Trailers, Southwind and Bounder motor homes, and Terry and Prowler travel trailers. Worked with outside entertainment industry to feature Fleetwood products on the big screen and on television, including Walt Disney Studios, Paramount Pictures, and NBC Studios. From 1991 to 1997 (6 years) Assistant Editor, Disney Newsreel @ Assistant Editor for the weekly employee newsletter, the Disney Newsreel. Provided communication and marketing support for the Employee Communications department and was Assistant Editor for the writing, editing, coordination and production of the weekly employee newsletter, the Disney Newsreel. Also assisted with marketing new film and television productions with Buena Vista Home Video, as well as coordinating special events on the studio lot. From 1989 to 1991 (2 years) BA, Communications; Minor in Marketing Management @ California State University-San BernardinoCalifornia State University-Fullerton Laurie Lauletta-Boshart is skilled in: Web Content, Editing, Copywriting, Newsletters, Newspapers, Press Releases, Public Relations, Advertising, Marketing Communications, Marketing, Articles, Marketing Strategy, Internal Communications


Laurie Lauletta-Boshart’s Personal Email Address, Business Email, and Phone Number

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Laurie Lauletta-Boshart's Personality Type

Extraversion (E), Intuition (N), Thinking (T), Judging (J)

Average Tenure

6 year(s), 8 month(s)

Laurie Lauletta-Boshart's Willingness to Change Jobs

Unlikely

Likely

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