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Kyla Kappers

Marketing Director @ Ally Financial Inc.

Kyla Kappers Contact Details

Charlotte, North Carolina
Marketing Director @ Ally Financial Inc.
Debit Product Manager @ Ally Financial Inc.
Web Marketing Manager @ UniRush, LLC./RushCard

Multifaceted Experience Across Marketing, Product Management, and Business Development. Specialties: •Relationship Building •Client Management •Channel Marketing Development •New Market Identification •Creative/Strategic Program Development •Content Development & Management •Vendor Management •Product Development & Management

Marketing Director @ I lead the overall strategy for Ally’s CRM program, focusing on customer lifecycle, specifically onboarding, engagement, retention, attrition and winback; oversee end-to-end 

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