What I do:
I am the conduit between the great work, great people and ideas that happen across an agency and its external audience. I interpret these, create and craft exciting content and then I share it in a variety of formats from digital to video and print. I co-ordinate, create, pitch and produce on a daily
What I do:
I am the conduit between the great work, great people and ideas that happen across an agency and its external audience. I interpret these, create and craft exciting content and then I share it in a variety of formats from digital to video and print. I co-ordinate, create, pitch and produce on a daily basis, working with new business teams to craft and shape compelling stories that get attention. I also do new business and have worked the journey from initial prospect to pitch.
Who I am:
A creative, digitally-focused marketing and new business person, who has worked across disciplines including advertising, digital, direct and media both locally and internationally.
These include marketing, PR, creative production, new business, copywriting, crafting awards, strategy, pitches, relationship building, communications.
Head of Marketing @ Oversee global marketing team covering offices across London HQ, New York, San Francisco, Berlin & Hong Kong
- Marketing Planning & Strategy
- Digital marketing
- Social media
- Paid social
- Brand guardianship
- Content marketing
- Graduated with 'Inspirational Square' honors by Google Squared digital marketing course
- Listed in PCR's Top 30 Women in Mobile.
Fetch is an award-winning global mobile marketing agency with offices in London, New York, San Francisco, Berlin and Hong Kong. It is part of the Dentsu Aegis Network which is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services.
Fetch provides its clients with expertise in all areas of mobile marketing including mobile strategy, mobile creative, mobile media planning and buying, tracking and analysis.
In 2014 Fetch is the fastest growing mobile marketing agency in Europe, ranked No.3 in the Media Momentum Awards 2014 which celebrates the Top 50 Growing Digital Businesses in Europe, and won Fastest Earnings Grower of the Year.Fetch was also listed in The Sunday Times Tech Track 100 2014 as ‘One to Watch’.
Fetch has been named Mobile Entertainment’s Marketing Agency of the Year for three consecutive years (2011, 2012, and 2013)
Clients include eBay, Hotels.com, Expedia and Uber. From July 2013 to Present (2 years 5 months) London, United KingdomMarketing Director @ Top 5 WPP-owned GroupM media agency. Media360 Agency of the Decade. First ever media agency to win IPA Effectiveness Company of the Year and listed in Sunday Times 100 Best Companies to work for the 3rd consecutive year. From March 2011 to July 2013 (2 years 5 months) London, United KingdomMarketing Manager @ Marketing and PR for Campaign's Digital Agency of the Decade and Marketing's Digital Agency of the Year From May 2010 to February 2011 (10 months) Global New Business Manager @ Global new business co-ordination for Euro RSCG's 4D network, the world's largest direct and digital agency network. From April 2008 to May 2010 (2 years 2 months) Freelance New Business Associate @ Freelance new business consultancy and strategy, websites for businesses of all sizes, online marketing, information architecture, design, development From January 2008 to April 2008 (4 months) Business Development Manager @ New business consultancy, sales and account team management, company strategy From September 2005 to December 2007 (2 years 4 months) Consultant @ From January 2004 to September 2005 (1 year 9 months) Consultant @ From 2000 to 2002 (2 years) Promotions Executive @ From September 1998 to February 2000 (1 year 6 months)
Voted 'Inspirational Square' by peers from across the group. @ Squared Online From 2014 to 2014 Bachelor of Arts (B.A.), English Literature & French @ Queen Mary, U. of London From 1993 to 1997 Goldolphin & Latymer From 1990 to 1992 Kathleen Carter is skilled in: Public Relations, Pitches, New Business Development, Marketing Strategy, Marketing, Marketing Communications, Business Strategy, Strategy, Business Development, Management, Sales Presentations, Online Marketing, Online Advertising, Digital Marketing, Advertising
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