Sr. Manager - Global Campaigns & Digital Marketing - Global Field Marketing (OEM & IoT) @ Dell EMC
Integrated Marketing Sr. Manager, Global Field Marketing (OEM & IoT) @ Dell EMC
Enterprise Marketing Manager @ Dell
Diploma, Honors Student @
Galesburg Senior High
Marketing professional utilizing 15 plus years of sales strategy experience with acquiring new accounts, developing existing relationships, and scoping complete solutions. Proficient in both direct and indirect business sales as well as inside and field sales. Current focus is marketing Enterprise solutions for Dell's Large Institutions' segment. Strategies include selling direct to the customer as well as
Marketing professional utilizing 15 plus years of sales strategy experience with acquiring new accounts, developing existing relationships, and scoping complete solutions. Proficient in both direct and indirect business sales as well as inside and field sales. Current focus is marketing Enterprise solutions for Dell's Large Institutions' segment. Strategies include selling direct to the customer as well as partnering with the channel for win-win opportunities. Product focus is storage hardware, server virtualization, Compellent, Equallogic, cloud computing, and various enterprise software and services offerings.
Specialties: Marketing, Strategy, Outside sales, Inside sales, Coaching, Training, Technical Writing, Server Hardware, Storage, Networking, Enterprise Software, Negotiation, Virtualization, Field.
Segment Marketing Manager - Large Institutions Segment @ Apply innovation and creativity to deliver relevant Marketing initiatives that move the needle across the Large Institutions segment. Align with Sales to drive incremental pipeline and customer opportunities in the Enterprise space for Large Institutions Corp and Education/State/Local. Cultivate relationships across the Marketing organization, ensuring that Sales strategy is well understood and is evident in resulting plays, programs, demand generation and events. From November 1999 to Present (16 years 2 months) Sales Coach for Advanced Systems Group (Enterprise) Dell, Inc. @ Responsible for coaching Enterprise Product Specialists (Technical Sales Reps) to increase sales effectiveness, pipeline creation and overall revenue and margin.
Coaching and training responsbilities span seven teams overall. Also responsible for corporate communications as related to the Advanced Systems Group for Large Enterprise. Spearheaded the creation and opening of Large Enterprise's first Server/Storage Lab which is designed to further promote the training and development of the Product Specialists that I am responsible for coaching/training. From October 1999 to Present (16 years 3 months) Server Specialist and Enterprise Product Specialist, Large Enterprise Americas @ Enterprise Product Specialist / Server Specialist for Dell Inc's Advanced Systems Group (ASG) Large Enterprise division. Responsible for selling servers, storage, and complex enterprise solutions to Dell's largest corporate account customers such as Apple, Golden One Financial, and Starbucks. From September 1999 to Present (16 years 4 months) Level 2 Coach/Technical Specialist @ Level 2 Coach/Project L2 Technical Support Division
Actively provided requested trend reporting data and analytical assist to management and upper management for various Business Project Improvement (BPI) Projects
Assisted site BPI champion, senior management with BPI projects during "OpEx." From August 1999 to Present (16 years 5 months) Senior Account Manager, Channel MidMarkets @ Acquisition and Development, Channel MidMarkets
Consistently exceeds quota expectations via solutions-based selling techniques
Responsible for 26 million annual revenue; 400 channel partner accounts
Team Leader and Server & Storage SME (Subject Matter Expert) From August 1999 to Present (16 years 5 months) Account Manager, Direct Business Sales @ Consistently exceeded quota expectations for revenue, margin, enterprise, and growth
Subject Matter Expert for the team in the area of Services
Recognized with Bronze Award June 2007 - Outstanding Customer Experience Advocate From August 1999 to Present (16 years 5 months) Sales Representative @ Acquisition/Transactional, Small and Medium Business Division
Top Quartile Association sales rep; rolling average of 115%
Several awards and recognitions for Close Rate, also #1 in multi-team sales metrics, Software & Peripheral sales, Services, and Stacks rankings
Achieved BRONZE Award January 2006 - Outstanding Customer Experience Advocate From August 1999 to Present (16 years 5 months) Broker/Realtor @ Licensed by the state of TN as an active Broker/Realtor and member of NAR and EMTAR.
Active Broker; specializes in residential home sales
Excellent negotiation skills involving buyers, sellers, investors. From November 2002 to October 2012 (10 years) Small Business Owner/CEO @ Achieved success in the major music marketplace by marketing and publishing songs on behalf of my songwriter clients. All songs published on major international record labels via my solely-owned music publishing business, Plug In, Inc.
My marketing efforts produced published song releases on Arista Records, DreamWorks Records and the Eagle international label. Involved songwriters' career development. From October 1996 to November 1999 (3 years 2 months) Cherokee Equity Property Manager @ Property Manager for the 110-unit Richland Creek Apartment complex.
Duties included developing sales strategies and complex problem solving as well as supervising maintenance crews, cleaning crews, teams of painters, roofers, etc. From May 1997 to September 1999 (2 years 5 months) Account Executive @ In charge of Nashville territory, marketed the NY-based music video production company Picture Vision and its directorial talent to record labels and artists
Responsible for originating over 3 million dollars in new accounts including the Garth Brooks account. (Executive Producer credits include a Garth Brooks music video, "The Red Strokes," which won the ACMA 1995 Music Video of the Year.)
Duties included outside sales in addition to acting as a liaison between directors, producers, artists and record labels From November 1992 to January 1996 (3 years 3 months) Staff Writer @ Involved writing, researching, interviewing, and preparing news articles related to entertainment. Worked with a team of writers, editors, copywriters, artists, etc.
Writing accomplishments include front-page stories such as "The Marketing of Harry Connick, Jr.," talent feature stories on Julian Lennon, Elton John record reviews, etc. From September 1990 to May 1992 (1 year 9 months)
BA, Management, Management, Marketing @ Columbia College ChicagoDiploma, Honors Student, 4-year degree @ Galesburg Senior High Karen Bell is skilled in: Storage, Negotiation, Virtualization, Training, Networking, Servers, Software, Outside Sales, Solution Selling, Salesforce.com, Sales, Selling, Cloud Computing, Direct Sales, Sales Process
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