Innovative accomplished intrapreneur minded professional known for ability to command growth and execute in fast-paced demanding environments. Extensive broad based expertise in operations, sales, and organizational transformation. High integrity energetic leader with a proven track record of high sales growth and success that is confident and balanced in interactions with individuals at all levels. Self-reliant, detail-oriented and resourceful with extensive project management abilities; able to multi-task exceptionally well. Honorable, ethical, and diplomatic. Areas of excellence include: •Product Management •Business Development •New Product Development •E-commerce innovation •Team Leadership & Building •Online Marketing •Direct Marketing •Marketing Analysis •Lead generation and management •Business Process Design

Director of Inside Sales @ Medical patient engagement technology startup. eRelevance uses a novel approach that combines the use of big data, gaming mechanics, predictive analytics, mobile, and more to enable the healthcare provider to engage their patients outside the point of care, leading to improved patient outcomes, satisfaction levels, health and wellness. Director of sales to private practices and hospital systems. From March 2014 to Present (1 year 10 months) Austin, Texas AreaProduct Manager-Reputation Management @ Engineered all development, operations and sales for industry leading cloud based online reputation management software for medical and dental practices and practitioners. Spearheaded strategy to bring new product to market. Manage and develop international sales, technical and support teams. Construct customized patient engagement solutions for diversified medical and dental practice patient flow models from enterprise to single provider. Engaged multi-faceted sales and marketing solution integrating channel and partner marketing in addition to direct sales producing triple digit year over year growth. From January 2012 to March 2014 (2 years 3 months) Austin, Texas AreaDirector of Business Development @ Expanded development in health division through development of three new innovative online profit centers, 7 Minute Diet, Metabolic Triggers and Rocket Fuel Foods. Directed co-marketing venture with best selling fitness team, Jon Benson Fitness. Developed content, research protocols, marketing objectives, sales funnel and partners •Conceived and executed cutting online lead generation tools for channeling weight loss prospects, segmented by gender. Resulted in 85% shopping cart conversion •Executed all online media including video sales letter direct response mechanism. through extensive multivariate testing and analysis improving conversion rate 60% • Grew sales 20x over previous year in hyper competitive marketplace From December 2009 to February 2011 (1 year 3 months) Chief Operating Officer @ Wellness Watchers MD is the premier health/beauty/wellness upsell for health supplements and services. Featured on over 200 sites online and several call centers. Grew sales from zero to $2,200,000 per month in less than 16 months. •Developed partner programs with key online retailers to increasing profit per transaction with upsell strategy. •Instituted new customer service technology and training to drive cost per call down 80% From September 2007 to February 2010 (2 years 6 months) CEO @ Strategy architect responsible for the successful transition from small aspiring manufacturer to a major contender in the international consumer electronics marketplace by radically improved efficiencies in all departments. Initiated measurement of key success indicators including Z-scores, daily production capacity, sales and manufacturing efficiency, cash flow, gross profit ratio and inventory turns. Deficits in management structure were shored up with mature professionals for accounting, finance and manufacturing. Responsible for successful collaboration with employees, founders, shareholders, chairman of the board, and industry peers and press. •Developed and executed inaugural company vision and strategy meeting resulting in honed company focus, new channel development, developing co-marketing strategy, conversion from build-to-order to build-to-stock manufacturing process, deepened management responsibilities and commitment •Triple digit sales growth for 13 consecutive months with 530% average per month •Executed first company national press conference with revolutionary new product technology •Hired seasoned comptroller and financing consultant to turnaround accounting management and procedures. •Executed international sales development across 5 continents •Refined ideal sales prospect criteria yielding in part to a 42% increase in revenue per account within three months of execution •Overhauled manufacturing process and management resulting in 200% increase in manufacturing efficiency and cut time to market in half. •Secured over $850,000.00 in venture capital and financing to capture emerging markets. •Engineered 497% annual increase in sales in 2005 over previous year •9 consecutive months of double digit sales growth over previous month (29% average). •Developed internal flow between sales and manufacturing resulting in 100% increase in sales efficiency. From September 2004 to December 2006 (2 years 4 months) CEO @ Founded highly successful national internet advertising company with 2 partners, 4 employees and 8 associates. I honed entrepreneurial skills by working with industry leaders and recruiting adroit Internet marketing executives as partners. Gross billings in excess of $1,000,000.00 per year with 170% margin were quickly achieved. Negotiated joint ventures with former Fortune 1000 CEO, executed marketing contracts developed successful e-commerce, informational, community portal and lead-generation websites. • Achieved double digit sales increases for 13 consecutive months • Personally managed over 100 accounts • Oversaw all aspects of business including management, facilities, human resources, sales, and accounting From 2002 to 2005 (3 years) Regional Sales Manager @ From 2001 to 2002 (1 year) Regional Sales Manager @ Sold contextual marketing healthcare solutions. Top salesperson in company during tenure. From 2000 to 2000 (less than a year) Online Sales Manager @ Spearheaded first print/web integrated approach with cross selling with advertising team. Conceived and launched www.needacoupon.com, first e-coupon site which was wildly successful. From 1999 to 2000 (1 year)

Bachelor of Arts (B.A.), Political Science and Government @ Texas Tech University From 1987 to 1992 St. Thomas H.S. From 1983 to 1987 John McCumber is skilled in: Online Reputation Management, Email Marketing, Affiliate Marketing, Online Advertising, Start-ups, Social Media Marketing, PPC, Management, Online Marketing, SEM, Sales, SEO, Digital Marketing, Marketing Strategy, Blogging