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Joey Duis

Manager (Digital Creative Strategy) @ Deloitte Digital

Manager (Digital Creative Strategy) at Deloitte Digital

Amsterdam Area, Netherlands

Ranked #893 out of 17,860 for Manager (Digital Creative Strategy) in United States

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Joey Duis's Email Addresses & Phone Numbers

Joey Duis's Work Experience

Deloitte Digital

Manager (Digital Creative Strategy)

May 2015 to Present

Amsterdam Area, Netherlands


Digital Strategy Director

November 2011 to May 2015

Amsterdam Area, Netherlands


Senior Digital Strategist

October 2010 to November 2011

Joey Duis's Education

VU University Amsterdam

MSc Marketing

2005 to 2007

bc. Marketing Management (Commerciële Economie)

2001 to 2005

Alkwin College


1995 to 2001

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About Joey Duis's Current Company

Deloitte Digital

Joey Duis is a Manager at Deloitte Consulting in the Netherlands and works in both the Strategy & Advisory as well as the Creative team of the Deloitte Digital service line. About Deloitte Digital: From digital evolution to revolution, from strategy to delivery, Deloitte Digital provides the capabilities to support organizations in the digital era. Part business,...

Frequently Asked Questions about Joey Duis

What company does Joey Duis work for?

Joey Duis works for Deloitte Digital

What is Joey Duis's role at Deloitte Digital?

Joey Duis is Manager (Digital Creative Strategy)

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What is Joey Duis's business email address?

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What industry does Joey Duis work in?

Joey Duis works in the Marketing and Advertising industry.

About Joey Duis

📖 Summary

Joey is a creative digital strategist with over 8 years of experience in online marketing and brand communication (retail & consumer products). Due to his background in the advertising industry, he combines right and left brain thinking to bridge the gaps between business objectives, creativity, technology, user experience and the brand essence. Before joining Deloitte Digital, Joey worked at award winning agencies Doom&Dickson and Tribal DDB. Where he sparked multidisciplinary teams to create the most impactful consumer centric communication for local and global A-brands. He is involved from strategy to execution. Skills & Expertise: digital (brand) strategy, creative concepting / storytelling, customer engagement, cross-media campaign planning, social media & content strategy. Brands Joey worked for include: Philips, Cornetto, Gucci, Red Bull, Budweiser, Nicotinell, HEMA, OHRA, Amstel, PLUS, SIRE, War Child, SiSi, Makro and the Dutch State Lottery. Portfolio: http://www.joeyduis.nlManager (Digital Creative Strategy) @ Joey Duis is a Manager at Deloitte Consulting in the Netherlands and works in both the Strategy & Advisory as well as the Creative team of the Deloitte Digital service line. About Deloitte Digital: From digital evolution to revolution, from strategy to delivery, Deloitte Digital provides the capabilities to support organizations in the digital era. Part business, part creative, part technology, one hundred percent digital. Website: From May 2015 to Present (8 months) Amsterdam Area, NetherlandsDigital Strategy Director @ - Working for some of the top Dutch brands, including: HEMA, OHRA, Amstel, Dutch State Lottery, War Child, SiSi, Makro and PLUS Supermarkets. - Feeling equally at home writing integrated briefings, concepting brand activations or providing strategic advice on digital touchpoints. - Notable accomplishments: developed winning strategy for government tender, multiple award wins including ADCN, Esprix, Mobile FWA, Webby Awards Honoree, Cannes Lions & Eurobest nominee and a Google’s Creative Sandbox feature. Selected projects: - HEMA: social strategy for Facebook page and concept co-creation brand activation campaign. - PLUS: cross-media campaign planning, online concept kid’s loyalty program, e-commerce proposition. - Dutch State Lottery: strategy & concept for mobile augmented reality app. - War Child: strategy for brand campaign around WWII Remembrance day. - SiSi: strategy & concept branded game for moms. From November 2011 to May 2015 (3 years 7 months) Amsterdam Area, NetherlandsSenior Digital Strategist @ From October 2010 to November 2011 (1 year 2 months) Digital Strategist / Social Media Planner @ Tribal DDB Worldwide is a top ten international digital marketing agency. Named by Advertising Age as "Global Agency Network of the Year 2008" and winner of a Grand Prix at Cannes Lions and Eurobest 2009. - Delivering strategic thinking for a broad range of national and international clients. Which led to both outstanding business results as well as creative accolades; 40+ national & international awards and nominations. - Providing (digital) consumer insights and shaping brand & multi-platform campaigns by creating personas, user journeys, strategic roadmaps and briefings for creative teams. - Results-driven approach: defining KPIs, monitoring & reporting via web analytics tools. Selected projects: - Philips: strategy for world’s first global twitter campaign and several digitally led integrated campaigns to promote Ambilight televisions and the Wake-up Light. - Gucci: development digital ecosystem (Facebook, YouTube, microsite, mobile app) for global fragrance launch ‘Gucci Guilty’. - Budweiser: social media strategy for global campaign around the World Cup Football. From May 2007 to October 2010 (3 years 6 months) Online Marketeer Consumer Sales @ Misco (part of Systemax Inc.) is one of the largest online suppliers of computer hard- and software. The company was heavily B2B focused, but set out to expand business to the B2C market. - Developing new pricing and content strategies for the website and e-mailings, by monitoring competitive pricing of other online retailers. - Reporting on site statistics of the shop via web analytics tools. - Initiating digital marketing campaigns to generate brand awareness, e-mail leads and site traffic. From October 2006 to January 2007 (4 months) Co-Founder @ Creatology V.O.F. was a startup company specialised in webdesign and software engineering. - Designing websites for small business & e-mailings for affiliate networks. - Managing freelance programmers and designers. - Client contact & acquisition. From April 2004 to August 2006 (2 years 5 months) Internship ‘Marketing and Sales Excellence’ @ Bayer is a global enterprise with core competencies in the fields of health care, nutrition and high-tech materials. - Developing balanced scorecards, monitoring ROI of marketing and sales force activities. - Analysing the pharmaceutical market; reporting insights to management. - Providing advice on the implementation of a new data system (IMS). From September 2003 to February 2004 (6 months) MSc, Marketing @ VU University Amsterdam From 2005 to 2007 bc., Marketing Management (Commerciële Economie) @ From 2001 to 2005 VWO @ Alkwin College From 1995 to 2001 Joey Duis is skilled in: Social Media, Campaign Planning, Digital Strategy, Creative Strategy, Digital Marketing, Online Advertising, Marketing Communications, Web Analytics, Online Branding, Digital Media, Social Media Marketing, Integrated Marketing, User Experience, Content Strategy, Marketing Strategy

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In a nutshell

Joey Duis's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

1 year(s), 8 month(s)

Joey Duis's Willingness to Change Jobs



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