• Author and implement Strategic Planning for Sports, Entertainment and Media Properties • Work with blue-chip brands to develop and execute marketing strategy and solutions by using sports and entertainment as a marketing platform • Oversee Interactive Marketing, Global efforts, Green initiatives, Creative, Branding, Research & Direct Marketing groups. • Ensure universal messaging and efforts with Public Relations, Community Relations, Entertainment Marketing and Events divisions and agencies. Specialties: strategy, marketing solutions, sponsorship, agency experience, media planning and media buying

Vice President, Marketing and Communications @ Oversee strategic development of Marketing, Communications and Multimedia for Major League Soccer franchise From August 2014 to Present (1 year 3 months) Harrison, NJVice President, Van Wagner Sports + Entertainment, LLC. @ Provide strategy and marketing solutions for blue-chip brands that want to utilize sports and entertainment as a marketing platform. From August 2010 to August 2014 (4 years 1 month) New York, NYSr. Director Marketing @ • Author Strategic Business Plans for Nets Basketball and Brooklyn Sports & Entertainment • Develop branding and advertising for Nets and Brooklyn initiatives focusing on all ticket sales efforts from individual game sales to premium season tickets • Design, plan, communicate and execute ticket sales and retention plans, promotions, communications and programs • Create marketing solutions for sponsors using all of the Nets assets including building real estate, team inventory and advanced media opportunities • Oversee Interactive Marketing, Global efforts (China), Green initiatives, Creative, Branding, Research & Direct Marketing groups. Launch BarclaysCenter.com and all the social media properties for both the Nets and the Barclays Center • Assess, develop, brand and monetize content opportunities for all Nets and Brooklyn related properties via digital, broadcast and in-arena platforms. • Ensure universal messaging and efforts with Public Relations, Community Relations, Entertainment Marketing and Events departments. • Manage relationships with all agencies and third party partners. • Prepare and maintain Marketing budget. From May 2008 to August 2010 (2 years 4 months) Sr. Director of Marketing @ From May 2007 to August 2010 (3 years 4 months) Director, Marketing @ • Develop branding and advertising strategies for MSG Network, Fox Sports Net New York and MSGNetwork.com (including 3 re-brands of MSG Network) • Create marketing solutions for sponsors using all of Madison Square Garden’s assets including building real estate, live/original programming inventory and advanced media opportunities • Plan and execute events to promote tune-in of live telecasts and original shows • Work with outside advertising agency to develop and execute branding campaign • Plan and negotiate local media buys for MSG Networks, New York Knicks & New York Rangers • Help generate over $10 million in advertising sales by conceptualizing and developing sponsor promotions and other partnerships • Plan and negotiate local media buys for corporate initiatives including the campaign against the West Side Stadium • Prepare and maintain budget From May 2002 to April 2007 (5 years) Manager, Marketing @ • Manage sponsor promotions and other partnerships • Cultivate relationships with clients through all aspects of the sponsor promotions • Assure compliance with all teams, leagues and legal affairs • Plan local media buys • Create and manage promotional events to support live programming • Promote the network by using all of the company’s properties including new media, television, radio, teams, and retail • Develop affiliate and sales collateral • Manage marketing assistant and interns on projects and daily activities From December 1999 to May 2002 (2 years 6 months)

MBA, Executive MBA @ New York University - Leonard N. Stern School of Business From 2005 to 2007 BS, Sports Management @ Rutgers University-New Brunswick From 1994 to 1997 Dwight Englewood Joe Stetson is skilled in: Sponsorship, Marketing Strategy, Public Relations, Sports Marketing, Marketing, Direct Marketing, Sports, Media Planning, Sponsorship Sales, Entertainment, Ticket Sales, Sports Management, Sponsorship Activation, Archtics, Partnership Marketing, Media Buying, Relationship Marketing, Event Management, Social Media Marketing, Event Planning, Integrated Marketing, Advertising, Television, New Media, Social Media, Digital Marketing, Strategy, Interactive Marketing