Progressive Ecommerce executive with over 10 years of experience running multi-channel online businesses. Unique expertise in growing revenue for online retail apparel and home companies, as well as transaction based SaaS technology businesses.
Has as Chief Executive Officer (CEO), General Manager (GM), Chief Merchandising Officer (CMO) or Vice President of Ecommerce, managed Ecommerce operations with focus of owned-, non-owned drop ship and marketplace inventory, as well as payments and financial services. Proven track-record in delivering:
✓ Ecommerce sales growth & brand awareness improvements
✓ Improved profitability & turn arounds
✓ Successful and profitable international expansion
✓ Strong team commitment & high performance
PRESS
Marketplace & Merchandising Expert Hire for CommerceHub ¤ goo.gl/P44xWj
OneStopPlus Expands Ecommerce into Australia ¤ http://tinyurl.com/afmbr8x
Launch of Flash Sales for OneStopPlus.com ¤ http://tinyurl.com/bfzy4ue
OneStopPlus and ChannelAdvisor Partnership ¤ http://tinyurl.com/ah6hmlw
Canada Expansion for OneStopPlus ¤ http://tinyurl.com/acrdl9y
OneStopPlus Launching Lifestyle Magazine ¤ http://tinyurl.com/bxb8hmo
Virtual Model Launch on OneStopPlus ¤ http://tinyurl.com/alnh6tj
New Product Category Beauty at OneStopPlus ¤ http://tinyurl.com/76ufenp
OneStopPlus New iPhone Shopping App ¤ http://tinyurl.com/aetypzs
Introduction of Catalog Media for Customer Acquisition ¤ http://tinyurl.com/5vy2sg4
Partnership for La Redoute Nordic with Face Sthlm ¤ http://tinyurl.com/awyukr5
Extended assortment online for Ellos (Swedish) ¤ http://goo.gl/KMDSlQ
Vice President @ About Klarna
Klarna is a leading payment solutions provider based in Stockholm, Sweden. At the core of Klarna's services is the concept of after delivery payment, which lets buyers receive ordered goods before any payment is due. At the same time, Klarna assumes the credit and fraud risk for e-stores so that sellers can be rest assured they will always receive their money. In 2015, the company launched its North American presence. Klarna has more than 1,000 employees and is active on 16 markets. It serves 25 million users and works with 45,000 merchants. From October 2015 to Present (1 month) San Francisco Bay AreaChief Merchandising Officer & General Manager Marketplace @ General Manager & Chief Merchandising Officer at CommerceHub - the largest cloud based third party Ecommerce virtual inventory platform in North America (GMV $10bn). Responsible for helping online retailers rapidly and profitably expand product assortments online through innovative Ecommerce merchandising strategies. Achieved GMV growth on the CommerceHub drop ship and marketplace platform by more than +100% between 2013 and 2015.
About CommerceHub
CommerceHub today is a wholly owned subsidiary of Liberty Interactive (Nasdaq:LINTA) and is headquartered in the heart of New York’s Tech Valley. In 2013, CommerceHub processed over 44 million orders for the top Ecommerce retailers in the US and Canada. CommerceHub partners with over 40 of the largest online retailers in North America, including brands such as Wal-Mart, Staples, QVC, HSN, BestBuy, JC Penney, Kohl's, Sears, Kmart, CVS, Walgreens, as well as manufacturers such as Dell, Whirlpool, Bose, Melissa & Doug, Aerogroup, VF Corp, Whirlpool and General Electric. From May 2013 to June 2015 (2 years 2 months) New YorkVice President & General Brand Manager @ Vice President & General Manager of Fullbeauty.com (formerly OneStopPlus.com) - the largest online plus size marketplace in the United States (GMV $100m). High growth Ecommerce business with strong improvement in profitability. Launched Ecommerce for the brand in Canada, Australia and 90+ countries. Achieved revenue growth by over +50% and marketplace growth by over +250% in 2013 vs 2010.
About FullBeauty Brands
Fullbeauty.com is part of FullBeauty Brands, the largest direct-to-consumer & Ecommerce retailer for plus size apparel in the United States. Launched in 2006 as an online fashion mall and marketplace for the OSP Group brands Woman Within, Roaman's, Jessica London, KingSize and Brylane Home, Fullbeauty.com has become the No 1 online plus size marketplace with more than 300 brands, 30,000 styles and 300,000 SKUs. Since 2010, Fullbeauty.com has established marketplace relationships with Torrid, Shoebuy, Ulla Popken, Ebags, Fanatics, BuyCostumes, Avenue, Alight, SWAK, FragranceNet, Igigi, Kiyonna, Palm Beach Jewelry and Lafayette 148 New York. From November 2010 to May 2013 (2 years 7 months) Manhattan, New YorkChief Executive Officer & General Manager @ Chief Executive Officer (CEO) & General Manager for La Redoute - one of the largest European online retailers in the Nordic countries, including Sweden, Denmark, Finland and Norway (GMV $40m). Achieved Ecommerce sales growth by +8% in 2010 vs 2009 and improved EBITDA by +15% in 2010 vs 2009. Launched the La Redoute brand in Denmark and Finland.
About La Redoute
La Redoute is a leading Ecommerce retailer in Europe headquartered in Roubaix, France. The brand was launched in 1998 in Sweden and 2005 in Norway. In 2010, La Redoute also launched in Denmark and Finland. La Redoute partners with national brands, such as Ralph Lauren, Desigual, Pepe Jeans, Quiksilver, Palladium and Puma. From June 2008 to November 2010 (2 years 6 months) Borås, SwedenVice President of Ecommerce & Business Development @ Vice President of Ecommerce & Business Development for Ellos Group - the largest online retail group in the Nordic countries (GMV $400m). Managed proprietary Ecommerce platform development, online marketing, digital agency and online business development efforts. Achieved online sales growth by +63% between 2006 and 2008.
About Ellos Group
Ellos Group consists of the online retailers such as Ellos, Stayhard and Jotex, and is today the No 1 online retail group for apparel and home & lifestyle in the Nordic market, partnering with brands such as Desigual, Diesel, Esprit, G-Star, Svea, Zizzi, Levi's, Henry Lloyd, Jack & Jones, Lee, Superdry, Didriksons, Nike, Tretorn, Timberland and many more. From October 2005 to June 2008 (2 years 9 months) Boras, Sweden
MSc, Interdisciplinary Institute of Management @ London School of Economics and Political Science From 2003 to 2004 MSc, CEMS International Management @ HEC School of Management From 2004 to 2004 Post Graduate Diploma, Accounting & Finance @ London School of Economics and Political Science From 2002 to 2003 BSc, International Business Administration @ Högskolan i Jönköping From 2000 to 2002 Jim Lofgren is skilled in: Online Merchandising, E-commerce, Online Marketing, Advertising, Customer Acquisition, International Expansion, Profit & Loss Management, Customer Retention, Catalog Marketing, Direct Marketing, Online Advertising, Integrated Marketing, Online Marketplace, Merchandising Strategies, Brand Communication, Organizational..., Customer Loyalty, Retail Management, Retail, Business Development, Multi-channel Marketing, P&L Management, Marketing, Merchandising, Email Marketing, Brand Loyalty, Product Management, Marketing Strategy, Management, Digital Marketing, Analytics, Apparel, Strategic Partnerships