Skilled editor, manager, writer and author for online and print, newspapers, magazines and digital. Specialty in business journalism and data-and research-intensive projects, rankings, big-idea stories. Knowledge areas include: Careers, Management, Leadership, Markets, Wealth, Real Estate, Personal Finance, Multimedia, Business Education/Higher Education/Colleges. Adept at developing new coverage areas and editorial projects, training and mentoring younger and mid-career reporters and editors, rethinking content, research and in-depth reporting and editing, data visualization thinking, working across print and online for robust stories and content. Experienced in investigative journalism and large-scale reporting projects.
Specialties: Managing large, data-intensive or reporting-intensive editorial projects and rankings; coaching and mentoring reporters and editor; re-thinking content and beats; SEO and traffic metrics; editorial management; conceiving and executing editorial projects. Strong organizational skills and ability to work across groups and juggle multiple projects.
Author of The Wall Street Journal Guide to Building Your Career (Crown) , 13 Things Rich People Won't Tell You (Reader's Digest), BusinessWeek's Guide to the Best Business Schools (McGraw-Hill).
Editor--BBC Capital @ • Helped develop and launch a new vertical for BBC.com, developing column ideas, recruiting well-known writers and columnists, commissioning content for a global audience, and forging relationships inside the BBC in London and around the world, including public service editors, radio, BBC World News and more) and outside the BBC (including LinkedIn). Oversee all content. Manage two staff deputy editors, two contract editors and 30 freelance writers.
• Develop, hone and lead the execution of the vision and strategy for Capital editorial. Approve/commission stories, video, slideshows, graphics; select photos, write headlines and handle social media. Monitor and optimize headlines and images, for traffic and reader engagement. Responsible for growth strategy. Traffic has grown from about 600,000 UV to 2.6 million UV.
• Work closely with client services to develop new content proposals for sponsorship, including occasional client visits. Present new ideas to sales in US, Europe and APAC.
• Work with product on editorial development for new tools. From April 2013 to Present (2 years 9 months) Greater New York City AreaWealth Management Editor @ --Managed a team of seven reporters and a deputy editor covering the wealth management industry, from the products, regulatory, news, information, advice and trends perspectives, with all coverage geared toward wealth managers, financial advisers and investment advisers. Responsible for performance management, budgeting.
--Responsible for attending client visits and meetings to ascertain – and then act on – what clients (financial advisers, wealth managers, etc) want and need in news, coverage and information.
--Coordinate with graphics, Reuters video/television, photos and other reporting groups, like personal finance and legal, to ensure better coverage and presentation.
--Provide editorial management and feedback for Thomson Reuters products used by brokers and advisers From September 2011 to April 2013 (1 year 8 months) Markets Editor (temp) @ --Directed a team of seven reporters covering financial markets, banking, real estate.
--Led daily financial markets coverage, including analysis, enterprise stories, news and business columns.
--Helped reporters develop big-picture pieces and A-1 quality work.
--Worked closely with economics and energy teams, photo, graphics. From April 2011 to September 2011 (6 months) Deputy Personal Finance Editor--WSJ Digital Network/SmartMoney.com @ --Part of a small group of editors charged with a strategic effort coordinating personal finance reporting and content across several Dow Jones properties, including SmartMoney.com, WSJ's personal finance section and MarketWatch.
--Helped lead reporters in story and beat development and projects/packages for SmartMoney.com and WSJ.com.
--Responsible for traffic generation for SmartMoney.com; helped increase traffic by 35% with smart headlines, SEO.
--Relaunched and managed/edited WSJ tax blog. From September 2010 to March 2011 (7 months) Careers and Management Education Editor @ --Editor of the careers section for print and WSJ and WSJ.com. Coordinated regularly on economy stories, particularly around jobs, unemployment and the changing employment landscape. --Edited careers and jobs stories for U.S. News, Marketplace and Personal Journal sections of WSJ.
--Handled online stories and production for pages with more than 1 million views per month.
--Conceived, developed, produced and edited print and online stories and other content for WSJ's College Rankings project. Managed a staff of freelance reporters, page producers and external vendors over six months of the project.
--Editor for executive and management education section and for WSJ business school-related rankings for special reports. Managed data-intensive projects, responsible for survey creation, survey administrator relationships, data analysis, story assignment and editing, online strategy.
--Managed reporters, freelancers and project teams. Made regular television appearances on CNN, Fox, and local network affiliates. From October 2007 to October 2010 (3 years 1 month) Special Projects Editor--Personal Finance @ --Managed five reporters and a dozen stringers who covered varied personal finance topics including investing, family budgeting and spending, real estate and home improvement, college planning, retirement, savings and health care costs.
--Managed intensive data and editorial projects, handling data analysis and collection, story assignment, tables, editing and some writing. Assigned stories to staff and freelancers/stringers, managed relationships with data providers, made television appearances after launch of projects.
--Served as a liaison with CNNMoney.com for magazine projects. Special Projects included America's Best Places to Live, Best Places to Retire, Best Real Estate Markets, Best Jobs, Best Mutual Funds. From November 2006 to October 2007 (1 year) Business Editor @ --Revamped the business section of this 185,000-circ daily paper in Northeast Florida.
--Managed the business section, six reporters and two copy editor/designers. Handled editing of beats such as real estate, medical/health care, retail, economic development, banking and public companies.
--Oversaw coverage of Winn-Dixie bankruptcy proceedings and the early days of the foreclosure crisis/ Planned coverage, edited copy, coached reporters, planned and executed special projects.
--Managed department budget, recruited and hired reporters and designers, participated in high-level paperwide strategy sessions. From May 2005 to November 2006 (1 year 7 months) Department Editor-Management Education @ --Managed business school rankings, wrote cover stories for data-intensive ranking packages, served as beat reporter for management education and career topics.
--Managed interns and project assistants.
--Served as a conduit between the magazine and online.
--Developed new rankings and surveys and analyzed data for each.
--Responsible for relationships with outside survey consultants and vendors
--Responsible for hiring and managing a total of 15 interns and junior staff over five years From May 2000 to May 2005 (5 years 1 month) Business Reporter @ Growth and Economic Development reporter in one of Florida's fastest growing counties. Rotated through cops beat. From April 1999 to May 2000 (1 year 2 months) Reporter @ Retail, hospitality and sports business reporter. From June 1998 to May 1999 (1 year)
BSJ, Journalism @ Northwestern University From 1994 to 1998 Jennifer Merritt is skilled in: Editorial, Investigative Reporting, Breaking News, Business Journalism, SEO, Editorial Project Management, Editing, Multimedia Journalism, Web Editing, Editorial Strategy, Team Leadership, Team Management, Published Author, Writing, Copy Editing
Websites:
http://bbc.com/capital,
http://www.rdtradepublishing.com/book_display.php?isbn13=9781621451020,
http://crownpublishing.com/news/the-wall-street-journal-guide-to-building-your-career/