Image of Jen Lee

Jen Lee

Director of Digital Initiatives @ Saks Fifth Avenue

Divisional Vice President - Brand Direction, Saks OFF 5TH at Hudson's Bay Company

New York, New York

Ranked #446 out of 8,920 for Director of Digital Initiatives in New York

Section title

Jen Lee's Email Addresses & Phone Numbers

Jen Lee's Work Experience

Saks Fifth Avenue

Director of Digital Initiatives

May 2015 to Present

WorkShop Style

Co-Founder, CMO

2013 to April 2015

Sears Holdings Corporation

Senior Leadership Program - MBA Summer Associate, Digital Strategy

June 2012 to August 2012

Jen Lee's Education

NYU Stern School of Business

MBA Marketing & Entrepreneurship

2011 to 2013

Emory University

BBA Marketing/Business Communications

Isidore Newman

Jen Lee's Professional Skills Radar Chart

Based on our findings, Jen Lee is ...

Family-oriented
Straightforward
Methodical

What's on Jen Lee's mind?

Based on our findings, Jen Lee is ...

52% Left Brained
48% Right Brained

Jen Lee's Estimated Salary Range

About Jen Lee's Current Company

Saks Fifth Avenue

Frequently Asked Questions about Jen Lee

What company does Jen Lee work for?

Jen Lee works for Saks Fifth Avenue


What is Jen Lee's role at Saks Fifth Avenue?

Jen Lee is Director of Digital Initiatives


What is Jen Lee's personal email address?

Jen Lee's personal email address is j****[email protected]


What is Jen Lee's business email address?

Jen Lee's business email addresses are not available


What is Jen Lee's Phone Number?

Jen Lee's phone (212) ***-*277


What industry does Jen Lee work in?

Jen Lee works in the Retail industry.


About Jen Lee

📖 Summary

Strategic thinker with 10 years of integrated marketing and business development experience working as a magazine publishing executive and co-founder of a lifestyle based start-up. My refined abilities to Ideate, leverage emerging trends, execute traditional, digital, and social media campaigns and develop partnerships for both Fortune 500 and new technology companies alike – sharply focus on increasing brand awareness and driving revenue growth. SKILLS • Sponsorship Management: Big Idea concepting, RFP development, client pitching and partnership management • Branding: Experiential events, loyalty programs, grass roots campaigns, Ambassador programs, direct marketing • Branded Entertainment: Managing entertainment properties from live music events to movie/show integrations • Digital Marketing: Leading & coordinating social Media (Facebook, InstaGram, YouTube, Twitter, Pinterest), Email Marketing, SEO & SEM, Display, Affiliate Marketing, Blogger Outreach efforts • Client Relations: Managing relationships with brand and agency contacts from pre-sale thru post program recap • Creative Content Development: Creative asset production, photo/video shoot direction, editorial, sales copy, marketing materials, and script development, managing creative budgets • Talent Procurement: Identifying and securing talent (celebrity & tastemakers) for best fit brand alignments • Business Planning: Qualitative & quantitative research to develop program strategy and implementation • E-Commerce Platforms: launching and managing store fronts via internal servers or external platforms • Financial/Analytical Forecasting: Pro forma analysis & modeling, expense management and data analyticsDirector of Digital Initiatives @ From May 2015 to Present (8 months) Co-Founder, CMO @ Lifestyle based parent company for Codewedding and WorkShopStyle.com, which carries the mission of creating Tech products that simplify the lives of female millennials. From 2013 to April 2015 (2 years) Senior Leadership Program - MBA Summer Associate, Digital Strategy @ From June 2012 to August 2012 (3 months) Senior Marketing & Creative Services Manager @ From 2010 to 2011 (1 year) Senior Merchandising Manager @ From 2007 to 2010 (3 years) Integrated Marketing Coordinator @ From 2006 to 2007 (1 year) Advertising Sales Assistant @ From 2005 to 2006 (1 year) MBA, Marketing & Entrepreneurship @ NYU Stern School of Business From 2011 to 2013 BBA, Marketing/Business Communications @ Emory UniversityIsidore Newman Jen Lee is skilled in: Digital Strategy, Digital Media, E-commerce, Digital Marketing, Integrated Marketing, Advertising, Social Media Marketing, Social Media, Retail, Merchandising, Marketing, Brand Management, Brand Development, Online Advertising, Start-ups, Management, Marketing Strategy, Business Development


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In a nutshell

Jen Lee's Personality Type

Extraversion (E), Sensing (S), Feeling (F), Judging (J)

Average Tenure

1 year(s), 3 month(s)

Jen Lee's Willingness to Change Jobs

Unlikely

Likely

Open to opportunity?

There's 74% chance that Jen Lee is seeking for new opportunities

Jen Lee's Achievements

Consortium Graduate Study in Management Academic Fellow

Issued by CGSM · 2011

Macy’s Millennial Marketing Challenge Winner

Issued by Macy's · 2012

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