Strong business and financial acumen that links marketing strategy and execution to business goals and results. Highly analytical and drives a data driven marketing approach to create strategy and execution based on customer insights. Proven ability to build comprehensive program development across all channels, advertising, brand, thought leadership, communications, demand generation which is increasingly digital with strong return on investment to the business. Led teams at Global and Field Marketing levels. Strong collaboration skills to build agreement across C-suite based on vision for company and Marketing contribution for sustainable growth.

Vice President Global Marketing, IBM Cloud @ From July 2015 to Present (6 months) Chief Marketing Officer, IBM Asia Pacific @ Led all teams responsible for all aspects of marketing, communications and citizenship in IBM Asia Pacific. Drove growth in Cloud, Analytics, Mobile, Social, Commerce, Security, Hardware Systems, Middleware, Business and Technology Services, Financing. Led functional areas: Brand Management, Product Marketing, Performance/Demand Generation, Field Marketing, Market Development and Insights, Digital presence and Online strategy, Internal/External Communications, Channel/Alliances, Analyst Relations, Press, Sales Education and Operations. From January 2014 to June 2015 (1 year 6 months) SingaporeVice President, Global Technology Services Marketing, Growth Markets @ Led all teams responsible for marketing and communications in IBM Global Technology Services including Cloud Computing, Security, Mobility, Data Center and Sourcing services across IBM's Growth Markets (China, Russia, Central Eastern Europe, Asia Pacific, India, Middle East, Africa, Latin America). From June 2013 to January 2014 (8 months) Vice President, Software Marketing Demand Systems @ Responsible for leading IBM's global Software strategy for three key elements: 1) branding and messaging for IBM Software through our leading portfolio of capabilities, 2) generating demand through marketing automation campaigns including digital marketing (SEO, paid media, social, content, webcasts), global events (major conferences, 3rd party events, local events) and lead development sales representatives 3) digital presence and online marketing strategy including the IBM Software web presence and online commerce. From January 2011 to June 2013 (2 years 6 months) Director, IBM Software Group Tivoli Marketing Programs @ Led global Demand Program strategy and execution for IBM's Tivoli service management business. Responsible for building thought leadership and generating demand for sales via integrated campaigns, conferences/events, web presence and digital demand generation. Responsible for creating awareness, consideration, sales pipeline and managing operational budget to achieve business objectives. From February 2009 to January 2011 (2 years) Global Manager, Mid-Market Business @ Drove IBM's marketing management and offerings strategy targeted to Mid-Market clients. Responsible for product portfolio development, launches, channel enablement, routes to market, advertising and demand generation. Launched transformational initiative in over 30 markets for IBM Express Advantage to demonstrate our capabilities to serve mid-sized businesses. From April 2006 to September 2008 (2 years 6 months) Manager, Server & Technology North America Marketing @ Led demand generation execution for IBM's server and technology business. Worked closely with sales to create and progress leads for our Intel, Unix, Mainframe, and Storage platforms via campaigns, events and sales enablement. From 2004 to 2006 (2 years) Strategy and Planning, Personal Computing Division Global and North America Marketing @ Strategy and Planning leader for IBM's North America Personal Computing Division. Created market management annual/quarterly plans, acquisition strategies, retention program and investment plans to achieve business objectives. From 1999 to 2003 (4 years) Marketing Manager @ Cisco Marketing Team Leader responsible for generating demand and registrations to over 15 courses for primary Cisco Business Training Partner. Created direct marketing campaigns, email marketing programs and personalized 1:1 campaigns based on in depth customer database marketing strategies, analysis and insight. From 1997 to 1999 (2 years) Client Coordinator @ Responsible for internal client management of database marketing projects for Financial (Mellon Bank, Triangle Bank) and Gas & Electric (Edison Source, Oklahoma Gas & Electric) industries. Led direction for creative mail campaigns, database queries and business rules and prospect selection for client initiatives. From 1996 to 1997 (1 year)

Bachelor of Science (BS), Marketing @ University of North Carolina at Wilmington From 1992 to 1996 Jean English is skilled in: Sales Enablement, Demand Generation, Go-to-market Strategy, SaaS, Multi-channel Marketing, Enterprise Software, Cloud Computing, Business Alliances, Channel, Product Management, Messaging, Digital Marketing, Program Management, Event Management, Marketing Management