20 years experience in Marketing and Advertising in the Media Industry both on Sales and Publishing sides

Senior Director, EMEA Marketing @ I lead the marketing team in charge of supporting revenue and business growth in EMEA From January 2015 to Present (10 months) London, United KingdomDirector, Marketing France and Germany @ I am changing the way millions of people discover and experience Yahoo products every day in France and Germany. l partner with the Editorial and Sales teams as well as partner Marketing teams (Research, PR, Creative, CRM, Social) to develop and execute marketing campaigns for consumers and advertisers that increase awareness, acquisition, engagement and retention. From January 2013 to December 2014 (2 years) Paris Area, FranceDirector, Planning & Strategy @ - Define the business priorities with the Commercial Director and the Sales Managers, and set up the plan to achieve goals. - Develop the Go-to-market strategy for the key categories (FMCG, Cars, Retail...), Yahoo! Ad Products (Display, Video, Custom Operations, Search...) and Yahoo! strategic partners in France (VEVO, AOL, Laposte.net, Sport24) - Spread knowledge about Yahoo! advertising solutions both internally and externally through trainings, speaking opportunities and Trade Marketing operations. - Lead key Thought Leadership projects, organization of major events and speaking opportunities. - Representation of Yahoo! within trade associations (SRI, IAB, CESP…) and audience measurement (Mediametrie Nielsen Net Ratings). From May 2009 to March 2013 (3 years 11 months) Paris Area, FranceMarketing Director @ - Creation of synergies between print and web: cross promotion, editorial complementarities, advertising solutions. - Launch of Express Roularta Services, the new sales house positioned as a powerful partner on AB+ with custom solutions and value added marketing services and insights. - Marketing plan and tools for publishers: relaunch of lexpress.fr, new cover layout for L’Express, and new brand positioning for L'Expansion and its tie-ins. - Communication plan: launch of the Trade website, two blogs to share insights, a B2B campaign, a new layout for sales collateral and PR From January 2006 to March 2009 (3 years 3 months) Paris Area, FranceMarketing and Research Director or the Women Division @ - Sales collateral and marketing insights for the salesteam. - Launch of the Luxury Division when Emap acquired glossy magazines. - Creation of an exclusive panel of 10 000 panels to provide exclusive insights on Women and Advertising Efficiency to clients and agencies. - Part of the task force for the launch of Closer magazine From February 2003 to December 2005 (2 years 11 months) Paris Area, FranceMarketing & Research @ - Brand Management (2002) : Launch of new websites, line extension and launch of merchandising products - Marketing Director for squarefinance.com joint venture with Vivendi Net (1999-2001) : business plan, product positioning, and product launch - Research Analyst (1995-1997) and Senior Analyst (1997-1999) : audience measurement, sales deck, market watch, launch of the first websites From 1995 to 2002 (7 years) Paris Area, FranceMarketing Director @ Marketing Director for squarefinance.com joint venture with Vivendi Net (1999-2001) : business plan, product positioning, and product launch From 1999 to 2001 (2 years)

MA @ University of Reading From September 1993 to 1994 Licence @ Université Paris X Nanterre From 1991 to 1993 Jean-Christophe Gombeaud is skilled in: Marketing, Strategy, Marketing Research, Digital Strategy, Digital Marketing, Digital Media, Web Analytics, Mobile Marketing, Online Advertising, Mobile Advertising, New Media, Strategic Partnerships, Media Planning, Marketing Communications, Public Relations, B2B, Blogging, Brand Management, Market Planning, Advertising, Display Advertising, Product Marketing, Publishing, E-commerce, Online Marketing, Web Marketing, SEO, Integrated Marketing, Google Adwords, Search Advertising