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Jack Bauman

Digital Advertising Strategist II @ CDK Global

Brand Analyst at

Greater Seattle Area

Ranked #873 out of 17,460 for Digital Advertising Strategist II in United States

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Jack Bauman's Email Addresses & Phone Numbers

Jack Bauman's Work Experience

CDK Global

Digital Advertising Strategist II

Seattle, Washington

CDK Global

Digital Advertising Strategist

Seattle, Washington

CDK Global

Digital Advertising Analyst

February 2016 to September 2016

Seattle, Washington

Jack Bauman's Education

Western Washington University

Bachelor’s Degree, Sociology with Minor in Economics

2010 to 2015

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About Jack Bauman's Current Company

CDK Global

- Along with filling the core strategist role (see section below), also oversees the ‘GM Ad Quality’ project at CDK Global as there was a business need to address the ad-hoc nature of requests relating to ad fraud and brand safety- Increased transparency in GM’s advertising space across all brands (Chevrolet, Buick, GMC and Cadillac)- Developed relationship...

Frequently Asked Questions about Jack Bauman

What company does Jack Bauman work for?

Jack Bauman works for CDK Global

What is Jack Bauman's role at CDK Global?

Jack Bauman is Digital Advertising Strategist II

What is Jack Bauman's personal email address?

Jack Bauman's personal email address is ja****[email protected]

What is Jack Bauman's business email address?

Jack Bauman's business email addresses are not available

What is Jack Bauman's Phone Number?

Jack Bauman's phone (**) *** *** 267

What industry does Jack Bauman work in?

Jack Bauman works in the Marketing and Advertising industry.

About Jack Bauman

📖 Summary

Digital Advertising Strategist II @ CDK Global - Along with filling the core strategist role (see section below), also oversees the ‘GM Ad Quality’ project at CDK Global as there was a business need to address the ad-hoc nature of requests relating to ad fraud and brand safety- Increased transparency in GM’s advertising space across all brands (Chevrolet, Buick, GMC and Cadillac)- Developed relationship with Integral Ad Science to enact 3rd party verification across all display partners - Enforced fraud rate, brand safety and viewability standards with all partners to ensure the client receives quality advertising or makegoods for any violations, helping increase their ROI- Built out whitelist of quality domains to ensure the ad ecosystem where we run GM campaigns is safe, while maintaining performance and delivery- Collected/consolidated domain reports from programmatic partners and worked closely with the BI team to create an analysis that properly identifies any whitelist violation in the reports, saving thousands of dollars for our partners in makegoods due to false violations. Seattle, WashingtonDigital Advertising Strategist @ CDK Global - Oversaw Cadillac strategy as team lead.- Designed and optimized multi-channel online digital advertising campaigns for local and national automotive groups.- Prepared data-backed recommendations for clients to help them find the optimal mix of advertising channels and target audience in order to meet their business goals.- Bought media and maintained partnerships with endemic and programmatic partners. - Developed strategies, messaging, and optimization plans based on unique client goals.- Led metrics and performance meetings with clients to help them understand the effectiveness of their advertising programs.- Worked closely with our Tech Ops team to launch our first YouTube program for Cadillac local digital.- Very recently transitioned to Buick/GMC strategy which is a higher spending account. Seattle, WashingtonDigital Advertising Analyst @ CDK Global As a Digital Advertising Analyst at CDK I analyze the execution of multi-channel digital advertising campaigns, and provide market-level insights based on campaign performance. In this role I am able to utilize advertising expertise and reporting to provide valuable information for clients.- Works with a small team to efficiently construct 210 DMA reports for Chevrolet within the first 10 business days of each month.- Maintains the Cadillac paid search account by updating URLs, keywords, and creative. Also in charge of day-to-day optimizations to search account.- Creates reports in Powerpoint format, providing insights on critical KPIs which are then used in presentations by MSRs, RSMs, and Sales Associates in the field.- Assists strategists with organizing and updating monthly budget monitoring spreadsheets and delivering spend and impression figures to third-party publishers. From February 2016 to September 2016 (8 months) Seattle, WashingtonBing Advertising Analyst @ Microsoft - Improved effectiveness of Microsoft Bing/Yahoo ads and ensured advertisers adhered to all Microsoft policies, including high risk content (gambling, adult, pharmacy, and trademark).- Provided efficient service to premium advertising customers by making swift and accurate decisions in response to ad campaign rejections.- Yielded greater search engine optimization by identifying and bridging gaps of quality and relevancy in search query vocabularies.- Escalated problematic listings to specialized Microsoft personnel to help develop Bing.- Provided the highest quality service by maintaining above a 96% policy enforcement accuracy level.- Possesses knowledge of global marketplace standards from enforcing Microsoft's worldwide ad policy. From July 2015 to February 2016 (8 months) Bellevue, WashingtonClinical Intern @ Catholic Community Services Recovery Center - Assisted counselors in group therapy by taking detailed notes and answering client questions and concerns.- Interacted and established rapport with clients by staying after group sessions to individually talk with them.- Facilitated the progression of recovery by administering drug tests, handling lab results and filing confidential paperwork pertaining to client progress and treatment.- Gained a greater sense of empathy and social awareness by spending time with addicts who are afflicted by severe mental health impairment. From February 2014 to September 2014 (8 months) 515 Lakeway Dr, Bellingham, WA 98225Production Assistant @ The Integrated Agency LLC - Assisted the production coordinator during a week-long commercial filming for TIAA CREF Portfolios- Duties included: moving equipment, setting up equipment, transporting food and beverages, and providing assistance with any task needed to complete the filming process. From August 2012 to August 2012 (1 month) 13018 Kings Forest St, San Antonio, TX (job took place in Seattle)Brand Analyst @ Bellevue, Washington

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In a nutshell

Jack Bauman's Personality Type

Introversion (I), Intuition (N), Thinking (T), Judging (J)

Average Tenure

0 year(s), 6 month(s)

Jack Bauman's Willingness to Change Jobs



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