CEO & Founder @ Dating with personality. From 2015 to Present (less than a year) Head of Product @ Results: • Grew revenue 740% YoY by doubling down on florist network; Key initiatives included a platform for rapidly releasing custom florist websites and a PoS & florist-to-florist network to unlock florist-initiated transactions. • Improved E-Commerce Conversion 260% YoY (2X that of major competitors) through proactive merchandising of florist- inventory, seasonal promotions, and UX optimizations including mobile responsiveness. • Raised $5.6MM Series A from Andreessen Horowitz, Spark Capital, Ronny Conway based on strong results; Worked with founding team to develop pitch, deck, and growth projections. • Executed dynamically to maximize impact, including through design and hands-on coding when valuable to prove out foundational tech directions (e.g. architected Angular-based PoS, made BloomNation.com mobile-friendly); Worked with founding team to define company vision as well as sales and recruiting strategies. From January 2014 to 2015 (1 year) Founder @ • Conceptualized, built and launched prototypes for several travel-related product concepts, including an "Uber for Travel" & a "socially curated play-list" (www.playtivity.com) for keeping track of & discovering favorite experiences; Owned all facets of execution including spec/roadmap, design, engineering, legal, and sales. • Bootstrapped via growth-focused product consulting; Grew CarStory (auto-sales app) signups/ week by 775% in 3 months & drove execution of responsive iPad web app. • Technologies (across projects) included: Swift (iOS), Angular/ Backbone/ Node/ Javascript, RoR, HTML/CSS, MongoDB From 2012 to December 2013 (1 year) Product Manager @ • Joined Zynga as PetVille's 1st and Zynga's youngest product manager. Launched PetVille and grew app into a top 10 most popular Facebook game with 22M monthly users through viral growth and retention mechanics. • Received 2 Product Management Mastery Awards & recognized as company-wide MVP 3 times. • Owned roadmap and overall responsibility for several high visibility network-level products, including the header that appears on top of all browser games (40M daily users) and the Zynga browser toolbar (4.5M daily users). Nearly doubled toolbar revenue to >$10M run rate by growing active users and supporting contract re-negotiations. • Released a hit email collection mechanic that was replicated across the company and industry and more than quadrupled email collection rates (from 15% to >70%) overnight, providing important leverage in Facebook negotiations. From September 2009 to 2012 (3 years) Chief Information Officer, Co-Founder @ • Built and grew standalone online game to over 100K unique monthly users. Achieved over 60% penetration at more than 100 universities through an organic growth model with no marketing expenditures. Site was featured as the New York Times business section’s cover story, in Sports Illustrated, and in Inc. Magazine. • Managed development team and site roadmap. Grew development team from the ground up to 10 engineers. Coded major site functionality using LAMP. • Raised $1.6M from Easton Capital Investment Group and WGI Group. Engaged in late stage acquisition talks with EA. From May 2007 to September 2008 (1 year 5 months) Software Engineer @ • Improved send rate on bulk emailing engine (primary tool to reach customers) by 15% and added PDA compatibility. • Streamlined sales team experience by automating contract and invoice creation. Created HTML & JavaScript interface. From 2007 to 2007 (less than a year) Founder @ • Built a ticketing website to enable event organizers to sell and market tickets online as well as accept credit card payments. (Student organizations previously needed to collect cash in person for tickets.) • Partnered with over 60 student organizations and several New York City venues. • Received an offer from Columbia University to become the official ticketing service for all events held on campus. From 2005 to 2007 (2 years) Class President, Class Vice-President @ • Elected Class President based on leadership record as Class Vice President. • Founded GoCrossCampus (above) & CampusBoxOffice.com; Took year off to pursue • Spearheaded major initiatives, including the creation of the “Columbia Career Connections” alumni/student networking site and a program to provide free health testing for students. From 2004 to 2006 (2 years)

B.A., Philosophy, Computer Science @ Columbia University in the City of New York From 2004 to 2009 Isaac Silverman is skilled in: Entrepreneurship, Product Management, Strategic Vision, Metrics Driven, Viral Marketing, Start-ups, A/B testing, User Experience, Agile Methodologies, Social Games, Analytics, Strategy, Facebook, Marketing, E-commerce