Irina Jordan's Email Addresses & Phone Numbers

Founder @ ARTISURN, Inc. Founded a well-respected and profitable online marketplace of handmade cremation urns. Greater San Diego AreaClient Relationship Manager @ Gold Dice Casino Managed relationships with casino customers focusing on high rollers. From December 1994 to November 1996 (2 years) Yuzhno Sakhalinsk, RussiaRecreation Manager @ Department of Tourism Developed and oversaw programs for general public...

Founder @ ARTISURN, Inc. Founded a well-respected and profitable online marketplace of handmade cremation urns. Greater San Diego AreaClient Relationship Manager @ Gold Dice Casino Managed relationships with casino customers focusing on high rollers. From December 1994 to November 1996 (2 years) Yuzhno Sakhalinsk, RussiaRecreation Manager @ Department of Tourism Developed and oversaw programs for general public and international visitors to promote Yuzhno-Sakhalinsk's cultural, historical and natural sights of interest. From January 1993 to December 1994 (2 years) Yuzhno Sakhalinsk, RussiaChief Marketing Officer @ ImPACT Applications, Inc. • Act as a thought-leader and change agent for the ImPACT Applications brand globally, including: all aspects of branding, public image, marketing and advertising strategy, external communications, public and industry relations and policy, media relations, sales campaigns, and marketing metrics.• Set the overall strategic direction for the marketing function, while aligning with and shaping the broader organization’s plans and annual goals.• Gather, analyze, and use market knowledge to drive growth and strategy development.• In collaboration with sales continuously refine comprehensive 'go to market' plans across multiple geos, channels, and market segments.• Oversee the design of inspiring marketing programs, content, and campaigns that drive traffic and increase customer engagement.• Guide development of premium collateral, social media content, and videos to highlight ImPACT Applications innovative value proposition and industry insights.• Clearly and effectively manage expectations with the CEO, executive team, and the rest of the company. Greater San Diego AreaDirector of Marketing @ ImPACT Applications, Inc. • Develop an optimized marketing and sales funnel to capture prospects with a high probability of closing.• Create and execute a recurring schedule of organic and paid marketing campaigns to further develop the brand and create worldwide demand for its suite of concussion management tools. From February 2017 to May 2017 (4 months) Greater San Diego AreaDirector of Digital Marketing @ Fanatics Media • Drive the growth and customer acquisition strategies through SEM, SEO, display, affiliates, UX/Testing, conversion rate optimization, and content marketing. • Develop the vision and performance across marketing channels, define budgets, and optimize spends. • Work across multiple platforms and refine messaging for audience segments.• Optimize Influencer eCommerce program. From May 2016 to February 2017 (10 months) Greater San Diego AreaDigital Marketing Manager @ ImPACT Applications, Inc. Act as the company’s inbound marketing expert to develop, implement and manage multiple US and international integrated marketing campaigns across ImPACT’s primarily B2B earned, owned and paid media channels.• Owned demand generation plan that’s aligned with business objectives.• Defined target audiences through personas.• Created, launched, and analyzed persona based marketing campaigns.• Developed and analyzed content, lead scoring, and marketing tactics for ongoing improvement.• Ran A/B tests to optimize campaign results and validate business cases.• Optimized lead creation, qualification, and conversion to opportunities for the sales team.• Managed and measured all demand generation efforts with HubSpot and Salesforce.com. From November 2015 to May 2016 (7 months) Greater San Diego AreaInbound Marketing Manager @ Zurple Zurple is the #1 fastest growing software company in the state of California and the #3 fastest growing software company in the nation on the 2013 Inc. 5000 list.* Provided high quality inbound leads to the sales team.* Aligned marketing efforts with revenue goals. * Managed client relationships.* Developed relationships with industry thought leaders.* Grew and optimized the inbound customer acquisition and conversion funnel.* Planned, built and managed complex workflows to support lead nurturing automation.* Streamlined lead qualification and funnel activity to support business model objectives.* Produced high frequency SEO-optimized content.* Developed creative marketing strategies to grow customer base. From January 2015 to November 2015 (11 months) San Diego, CAMarketing, SEO, and New Media Strategist @ Web Action Plan • Coached a local business in leveraging social media resources and SEO that resulted in being featured in a trade magazine and higher profitability.• Developed educational materials for The Illinois Institute of Arts — Chicago Culinary Program.• Worked with a county agency to implement a community outreach program.• Created a marketing plan for a start-up coaching business.• Consulted a web-based store to increase visibility and sales.• Advised an artist on positioning her offerings to develop a loyal following and convert leads into sales.• Worked with an executive on personal branding and social marketing campaign. From December 2008 to November 2013 (5 years) Marketing Specialist @ Information Integrity Coalition • Launched and promoted coalition though online and offline communications.• Developed and oversaw Excellence in Information Integrity Awards program and annual Awards banquet for over 300 people.• Designed and executed integrated marketing campaigns.• Oversaw research teams.• Supervised volunteer activities. • Collaborated on creative Web platforms for reaching target audience.• Implemented awareness-creating events and mailings, which resulted in 110 dedicated volunteers.• Partnered with other organizations like The Executives’ Club of Chicago and Global Chicago to bring Information Integrity to the attention of industry, government and academia leaders. From June 2001 to December 2008 (7 years 7 months) International Business Analyst @ Infogix, Inc. • Managed international affiliates in South America, Australia, Italy and Spain.• Structured and negotiated $750,000 worth of products’ and services’ sales.• Implemented company strategic initiatives on developing major accounts that resulted in 4 new major accounts in overseas markets. From February 2000 to June 2001 (1 year 5 months) Company Information Coordinator @ Infogix, Inc. • Led company-wide “Voice of the Customer” process that ensured customers’ ideas being implemented in the next release of software products and services.• Organized company-wide product training sessions and year-end celebrations.• Initiated company-wide 90-day training program for new hires that reduced cost of training by 25%. From September 1998 to February 2000 (1 year 6 months) Executive Manager @ Russian-American Business Center • Matched Russian entrepreneurs and U.S. venture capital firms.• Coached entrepreneurs on business plans, strategies and funding.• Worked closely with local regulatory government agencies on securing $500,000 worth of funding for Russian small businesses. From February 1993 to January 1995 (2 years) Yuzhno Sakhalinsk, Russia