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Inez Miedema

Head of Affiliates & Partnerships

Chief Marketing Officer at Choose Wisely (Ratio Network) | ex-TransferWise

Greater Bournemouth Area

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Inez Miedema's Email Addresses & Phone Numbers

Inez Miedema's Work Experience

TransferWise

Head of Affiliates & Partnerships

August 2014 to Present

VOGA.com

Global Affiliate Manager

January 2014 to August 2014

London, United Kingdom

VOGA.com

Acquisition Marketing & PR Coordinator

August 2013 to January 2014

London, United Kingdom

Inez Miedema's Education

Wirtschaftsuniversität Wien

Double-degree: CEMS & Master in International Management International Business

2011 to 2013

Fundação Getulio Vargas

CEMS (2nd best Master of Management in the World - FT) International Management

2012 to 2012

Rijksuniversiteit Groningen

Bachelor of Science International Business & Management

2006 to 2010

Inez Miedema's Professional Skills Radar Chart

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Planners
Pragmatic
Inspiring

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Based on our findings, Inez Miedema is ...

57% Left Brained
43% Right Brained

Inez Miedema's Estimated Salary Range

About Inez Miedema's Current Company

TransferWise

At TransferWise, a revolutionary and fast-growing start-up active in the financial services sector, I am responsible for growing the Affiliate & Partnerships program and team through building relationships with existing partners and through recruiting new affiliates. Role & responsibilities: • Responsible for acquisition, retention and activation of affiliates and partnerships within a performance marketing model. • Negotiate...

Frequently Asked Questions about Inez Miedema

What company does Inez Miedema work for?

Inez Miedema works for TransferWise


What is Inez Miedema's role at TransferWise?

Inez Miedema is Head of Affiliates & Partnerships


What is Inez Miedema's personal email address?

Inez Miedema's personal email address is i****[email protected]


What is Inez Miedema's business email address?

Inez Miedema's business email addresses are not available


What is Inez Miedema's Phone Number?

Inez Miedema's phone +44 ** **** *173


What industry does Inez Miedema work in?

Inez Miedema works in the Financial Services industry.


About Inez Miedema

📖 Summary

Enthusiastic, innovative and hard-working team player. Highly ambitious, structured and action-oriented. Eager to learn, discover and always striving to accomplish and exceed goals. Passionate about marketing, e-commerce, entrepreneurship and foreign cultures & languages.Head of Affiliates & Partnerships @ At TransferWise, a revolutionary and fast-growing start-up active in the financial services sector, I am responsible for growing the Affiliate & Partnerships program and team through building relationships with existing partners and through recruiting new affiliates. Role & responsibilities: • Responsible for acquisition, retention and activation of affiliates and partnerships within a performance marketing model. • Negotiate and constantly reviewing commercial agreements • Research, identify and acquire high affinity online partnerships on an international scale • Monitor and optimize carefully balancing various KPIs • Educate affiliates on best practices and engage constantly • Constant and thorough data analysis to identify areas for improvement • Ownership/resolution of commercial, operational and technical issues with affiliates. From August 2014 to Present (1 year 5 months) Global Affiliate Manager @ At VOGA.com, a well-known and rapidly expanding global e-commerce company, I was responsible for leading the strategy, daily management, operation and delivery of the VOGA affiliate program in 9 different markets. Role & responsibilities: • Managed and developed VOGAs affiliate program. • Managed all supporting functions to enable the programme success. • Recruited new affiliate partners and identify new opportunities for growth. • Continuously optimized the affiliate portfolio • Management of all assets required in the International affiliate programme. Ensured links with the e-commerce & marketing team were consistent and seamless. • Monitored the competitive landscape to constantly identify new opportunities. • Recruitment, training and management of Affiliate Managers for all markets. • Reporting to the senior management team on KPI metrics, operational improvements and execution of defined strategies. • Responsible for all aspects of affiliate reporting including weekly and monthly activity reports and analysis on campaign performance to evaluate ROI against key metrics and optimize spending • Kept up to date with the latest industry news, trends and best practices - which included going to seminars and conferences. From January 2014 to August 2014 (8 months) London, United KingdomAcquisition Marketing & PR Coordinator @ Worked on various Acquisition Marketing related roles mainly in Affiliate Marketing, PR and Emailing for a growing e-commerce business with the raison d’être to bring beautiful and stylish furniture and furnishings within reach of everyone. Cooperated with a well-known affiliate network on building relationships with existing affiliates and recruiting new affiliates. Day-to-day tasks involved the execution of sales approval, planning of voucher codes set-up and check, competitor analysis, market research, and communication with affiliates. Expanded the PR activities to new markets - including recruiting and building relationships with PR agencies in various European countries. Created and sent out company newsletters to a ever-growing database. Generated ideas to grow the company and expand brand awareness through market research and creative interpretation of on-line and off-line marketing opportunities. This position started of with a 2 month internship where I Coordinated and assisted projects across all marketing channels - PPC, PR, Content & CRM, Affiliates, and Social Media. From August 2013 to January 2014 (6 months) London, United KingdomTeacher & Student-assistant in International Business (IIB) @ Teacher and Student-Assistant in International Business Coordinated course, prepared exams, taught and coached students From September 2009 to May 2010 (9 months) Groningen, NetherlandsChairman of the EBF Conference Committee @ Organizing the EBF Conference and chairing the committee. The EBF conference is the largest two-day student economic and business conference in the Netherlands. The EBF conference is a result of a merger between the Economic Conference Groningen (Economen Congres Groningen) and the Business Conference Groningen (Bedrijfskundig Congres Groningen) and took place on Thursday 1st and Friday 2nd of October. From October 2008 to November 2009 (1 year 2 months) Groningen, NetherlandsDouble-degree: CEMS & Master in International Management, International Business @ Wirtschaftsuniversität Wien From 2011 to 2013 CEMS (2nd best Master of Management in the World - FT), International Management @ Fundação Getulio Vargas From 2012 to 2012 Bachelor of Science, International Business & Management @ Rijksuniversiteit Groningen From 2006 to 2010 Inez Miedema is skilled in: Dutch, SPSS, English, Economics, International Management, German, Business, International Relations, Marketing, E-commerce, Online Advertising, Online Marketing, Entrepreneurship, Strategy, Marketing Strategy, Management, Social Media


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In a nutshell

Inez Miedema's Personality Type

Extraversion (E), Intuition (N), Thinking (T), Judging (J)

Average Tenure

0 year(s), 10 month(s)

Inez Miedema's Willingness to Change Jobs

Unlikely

Likely

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Inez Miedema's Social Media Links

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