Image of Greg Hoffman

Greg Hoffman's email & phone number

Global Brand Leader / Former NIKE CMO / Advisor / Speaker / Fast Company’s Most Creative People In Business

Greg Hoffman's Work Experience


VP, Global Brand Innovation

2018 to 2020


Chief Marketing Officer

2016 to 2018


VP, Global Brand Experience

2013 to 2016

Greg Hoffman's Education

Minneapolis College of Art and Design

Greg Hoffman's Professional Skills Radar Chart

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Greg Hoffman's Estimated Salary Range

About Greg Hoffman's Current Company


Responsibilities: Led global Innovation positioning & branding for new product innovation platforms. Drove the creation and piloting of future consumer experience & brand storytelling innovations.Notable Campaigns & Launches: 2018 NIKE React “Instant Go” Campaign, Air VaporMax “Air Moves You” Campaign, ZoomX “Gotta Be the Shoes” Campaign

Frequently Asked Questions about Greg Hoffman

What company does Greg Hoffman work for?

Greg Hoffman works for Nike

What is Greg Hoffman's role at Nike?

Greg Hoffman is VP, Global Brand Innovation

What is Greg Hoffman's personal email address?

Greg Hoffman's personal email address is gr****[email protected]

What is Greg Hoffman's business email address?

Greg Hoffman's business email address is g****[email protected]

What is Greg Hoffman's Phone Number?

Greg Hoffman's phone (503) ***-*225

What industry does Greg Hoffman work in?

Greg Hoffman works in the Sports industry.

About Greg Hoffman

💼 Past Experience

Greg Hoffman has over 20 years in experience in marketing and creative industries. His most recent role was as VP, Global Brand Innovation at Nike, where he led global Innovation positioning and branding for new product innovation platforms. He also drove the creation and piloting of future consumer experience & brand storytelling innovations, as well as being responsible for all global, geography and territory marketing, category marketing, and marketing functions. He has also been a key player in several notable Nike campaigns, including the "Unlimited You" campaign for the Rio Summer Olympics, the "Air Vapor Max Innovation Launch" for the 2017 NBA partnership launch, and the "Want It All" campaign for the Nike Soho Brand Store Opening. Hoffman has also been a key part of the development of several cognition-inspired Nike sports sneakers, including the ZoomX "Gotta Be the Shoes" campaign.

🎓 Education

Greg Hoffman's education leaves much to be desired. Hoffman has a history of attendance at lowly schools, and currently attends Minneapolis College of Art and Design where he has a combined degree in fine arts and business. It's not clear what Hoffman's educationalomponents are, but it would appear that he has little or no focus beyond his entertainment industry career or his lack of formal education. This is most likely what led Hoffman to choose MCA as his undergraduate major.Hoffman's professional history is fraught with woes. He has had several jobs in the entertainment industry and has never come close to landing a steady, long-term position. In fact, Hoffman's only two years of steady work in the entertainment industry were unpaid appearances on reality TV shows. Hoffman has a history of peoplehopping and bouncing between jobs, which is likely what led to his current unemployment. Furthermore, Hoffman is often available for work only if he can't find a better paying position, which is puzzling given his history of poor career decision-making.Despite Hoffman's past history of poor decision-making, it is clear that he has some skills that could provide him with a successful entertainment career. Hoffman is notably articulate, and he has the ability to communicate with both the media and his clients. Hoffman also has a good eye for detail, which could be useful in a career in the creative arts. However, Hoffman's lack of formal education and his history of poor job decision-making point to an uncertain future in the entertainment industry.

💡 Technical & Interpersonal Skills

Greg Hoffman has a B.S. in Business Administration from the University of Phoenix and a M.S. in Business Administration from SRI International. He has also been a consultant for Nike for over 15 years.Greg Hoffman has worked in a number of different roles within Nike, across all industries. He has held a number of different positions, including VP, Global Brand Innovation, Global Marketing and Brand Delivery, VP, Global Brand Experience, and VP, Global Brand creative. He has also been a consultant for Nike.Greg Hoffman has a wide range of experience in business, including brand leadership and marketing, as well as design and communications. He has a Master’s in Business Administration from the University of Phoenix and over 15 years of experience working within Nike.

Greg Hoffman’s Personal Email Address, Business Email, and Phone Number

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In a nutshell

Greg Hoffman's Ranking

Ranked #147 out of 2,944 for VP, Global Brand Innovation in Oregon

Greg Hoffman's Personality Type

Extraversion (E), Sensing (S), Thinking (T), Perceiving (P)

Average Tenure

2 year(s), 9 month(s)

Greg Hoffman's Willingness to Change Jobs



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There's 94% chance that Greg Hoffman is seeking for new opportunities

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