Investor | Strategist | Storyteller | Marketer
Greater Los Angeles Area
Beehive Group
CoFounder - Partner
November 2010 to 2014
Los Angeles
WOAI-TV
Director of Marketing
August 1995 to December 1999
Kaiser Permanente
Advisor - MultiCultural Marketing Strategy
October 2012 to December 2013
Oakland & Los Angeles
ZUMGI Consulting
President
January 2009 to November 2010
National Broadcasting Company
Vice President, Advertising & Promotion, Brand & Marketing Strategy
August 2003 to October 2009
Greater Los Angeles Area
National Broadcasting Company
VP, Advertising & Promotion (Brand & Marketing Strategy, Creative Production)
July 2002 to August 2003
Greater Chicago Area
National Broadcasting Company
VP, Advertising & Promotion (Brand & Marketing Strategy, Creative Production)
January 2000 to July 2002
Greater Philadelphia Area
Zumaeta Group
CEO
Greater Los Angeles Area
UCLA
Adjunct Professor - UCLA (Digital Media, Social Media)
Greater Los Angeles Area
California Lutheran University
Adjunct Professor - Marketing, Marketing Theory, Marketing Research
2012 to May 2013
Thousand Oaks, CA
What company does Ginger Zumaeta work for?
Ginger Zumaeta works for Beehive Group
What is Ginger Zumaeta's role at Beehive Group?
Ginger Zumaeta is CoFounder - Partner
What industry does Ginger Zumaeta work in?
Ginger Zumaeta works in the Marketing and Advertising industry.
Who are Ginger Zumaeta's colleagues?
Ginger Zumaeta's colleagues are Catherine Nameth, Huy Moeller, Brooke Howland, Corey Rathburn, Ina Jungmann, Albert Giacomazzi, Cynthia Greenburg Dunlop, Clarissa Cupero, Camellia Cheng, and Shane Bartley
📖 Summary
CoFounder - Partner @ Beehive Group From November 2010 to 2014 (4 years) Los AngelesDirector of Marketing @ WOAI-TV From August 1995 to December 1999 (4 years 5 months) Advisor - MultiCultural Marketing Strategy @ Kaiser Permanente From October 2012 to December 2013 (1 year 3 months) Oakland & Los AngelesPresident @ ZUMGI Consulting From January 2009 to November 2010 (1 year 11 months) Vice President, Advertising & Promotion, Brand & Marketing Strategy @ National Broadcasting Company From August 2003 to October 2009 (6 years 3 months) Greater Los Angeles AreaVP, Advertising & Promotion (Brand & Marketing Strategy, Creative Production) @ National Broadcasting Company From July 2002 to August 2003 (1 year 2 months) Greater Chicago AreaVP, Advertising & Promotion (Brand & Marketing Strategy, Creative Production) @ National Broadcasting Company From January 2000 to July 2002 (2 years 7 months) Greater Philadelphia AreaCEO @ Zumaeta Group At Zumaeta Group we do storytelling & customer experience workshops for sales and marketing teams so they can narrow their focus, clarify their message, and get customers for life.We specialize in helping companies solve complex marketing problems by going deep on identify and serving the ideal customer or client persona -- and work with both B2B and B2C clients.Clients have included Amgen, Abrams Artists Agency, Anthem, Verizon, Kaiser Permanente, Avian, Disney, Coca Cola, US Bank, Infinity Auto Insurance, BSG Technologies and many others.Industries include Healthcare, Media, Insurance, Technology, Consumer Products & Services, Manufacturing, EducationOur work includes:•Brand storytelling •Brand strategy•Brand messaging & messaging architecture•Digital Marketing•Multicultural engagement, specializing in Latino/Hispanic•Social Media strategy•Direct Marketing strategy•Story building, personas, ethnography•Experiential marketing strategy•Process mapping, six sigma, business model canvas Greater Los Angeles AreaAdjunct Professor - UCLA (Digital Media, Social Media) @ UCLA Greater Los Angeles AreaAdjunct Professor - Marketing, Marketing Theory, Marketing Research @ California Lutheran University From 2012 to May 2013 (1 year) Thousand Oaks, CA
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
2 year(s), 9 month(s)
Unlikely
Likely
There's 77% chance that Ginger Zumaeta is seeking for new opportunities
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