Sr. Director Business Development
March 2013 to Present
Visual Revenue, an Outbrain company
VP Business Development
August 2011 to March 2013
Greater New York City Area
GRG Mobile Solutions, Inc.
Founder and CEO
March 2009 to May 2011
The Greenberg Group
Vice President of Business Development
November 2002 to January 2009
Vice President of Finance and Corporate Development
November 2000 to September 2002
Director of Business Development
June 2000 to October 2000
Co-founder and VP Business Development
July 1999 to June 2000
PricewaterhouseCoopers - Strategy Consultant
January 1998 to January 1999
1997 to 1997
Arthur Andersen & Co.
Personal Financial Planning Manager
1994 to 1996
Part of the integrated Visual Revenue - Outbrain Business Development team in charge of key accounts in the US and strategic partnerships globally. Responsible for evaluating, negotiating and closing business opportunities with key publishers and Non Traditional Publisher opportunities, coordinating between engineering, account management, product development, and marketing. Part of the integrated Visual Revenue - Outbrain Business Development team in charge of key accounts in the US and strategic partnerships globally. Responsible for evaluating, negotiating and closing business opportunities with key publishers and Non Traditional Publisher opportunities, coordinating between engineering, account management, product development, and marketing.
Business Development, Strategy and Corporate Development professional with over 14 years experience working with start-up and early stage companies in digital media. Since 2011, led company efforts to provide real time editorial support tools and best practice advice to global digital publishers including The Boston Globe, Dallas Morning News, Gannett, LeMonde, Corriere, The Sun, The Globe and Mail, O Globo, MSN and more. Active participant and member of Online News Association, WAN-IFRA and GEN Summit. Specialties: Relationship building, contract negotiations, closing strategic partnerships, setting marketing strategies, market research, company valuation, financial analysis, market positioning, social media, mobile marketing, cross property optimization, content marketing, multi platform solutions.Sr. Director Business Development @ Part of the integrated Visual Revenue - Outbrain Business Development team in charge of key accounts in the US and strategic partnerships globally. Responsible for evaluating, negotiating and closing business opportunities with key publishers and Non Traditional Publisher opportunities, coordinating between engineering, account management, product development, and marketing. From March 2013 to Present (2 years 10 months) VP Business Development @ Visual Revenue offered a Real Time Editorial Support Platform for online Media destinations. Responsible for building and managing the sales team, generating and hitting sales targets, building strategic partnerships and establishing a cohesive global growth strategy that led to the merger with Outbrain. In 18 month closed over 100 premium publisher contracts around the world including The Sun (UK), G&J (DE), LeMonde (FR), Prisa (ES), RCS (IT), Globo and Abril (BR), Globe and Mail (CA), TWC, NYDN, Cox, Boston.com, and many more. From August 2011 to March 2013 (1 year 8 months) Greater New York City AreaFounder and CEO @ GRG Mobile Solutions, Inc. provides mobile solutions to the retail industry. GRG Mobile launched a prototype iphone application, Lustr Fashion Finder, enabling users to easily find nearby sample sales, trunk shows, in-store promotions, and events from the brands and retail stores they love. For retailers, we offer tools and marketing expertise to help them identify and engage new and potential shoppers to maximize in-store traffic and sales. Lustr launched in June 2010 and was featured in Women's Wear Daily and named one of the top 10 fashion shopping apps by NY Magazine. Lustr also partnered with Vogue to be the iPhone application for Fashion's Night Out in September 2010. After FNO, Lustr has been working with Tory Burch, Lucky Magazine, Henri Bendel, DVF, Sigerson Morrison and other stores on various mobile marketing campaigns. The company is actively considering strategic opportunities to sell its digital assets, including the Lustr brand. From March 2009 to May 2011 (2 years 3 months) Vice President of Business Development @ Retail advisory firm representing retailers on US expansion strategies. Responsible for strategic plans, sales analysis, and store profitability models to support required benchmarks including ROI and Sales per square foot. Created, managed, and executed national retail real estate portfolio strategies for Harry Wiston, Levi's, Planet Funk, Fresh Produce, Bulthaup, and Mikasa. Negotiated an aggregate of $100M+ in lease rental value. From November 2002 to January 2009 (6 years 3 months) Vice President of Finance and Corporate Development @ Software startup focusing on interactive multimedia authoring tools. Helped the company secure the first round of financing by developing business and financial plans. Created OEM licensing model to generate additional revenues and led sourcing and negotiation efforts to secure first OEM deal with iVast, an interactive MPEG 4 platform. Company dissolved during the technology market crash of 2001/2002. From November 2000 to September 2002 (1 year 11 months) Director of Business Development @ Joined IFILM subsequent to the acquisition of studioXchange. Responsible for procuring, negotiating and securing affiliate deals with complementary web properties including comedychannel.com and other entertainment related properties. From June 2000 to October 2000 (5 months) Co-founder and VP Business Development @ Co-founded studioXchange as an e-commerce marketplace for sourcing services, staff, and supplies to the film and television production companies. Wrote business plan and led company positioning strategy to secure seed financing. Secured partnerships with leading service providers and studio backlots at Warner Bros. Drafted company's financial model for subsequent acquisition by ifilm. From July 1999 to June 2000 (1 year) Global Leader @ Responsible for pricing and product bundling strategy for distributing digital content by one of the largest international legal publishing companies in the world. Responsible for assessing the impact of the Internet on the video distribution industry for a media conglomerate. Identified acquisition targets in Latin America for a multinational media company. From January 1998 to January 1999 (1 year 1 month) Summer Intern @ From 1997 to 1997 (less than a year) Personal Financial Planning Manager @ From 1994 to 1996 (2 years) Masters of Business Administration, Strategy and Finance @ Columbia Business School From 1996 to 1998 Bachelor of Arts, Business Economics @ University of California at Los Angeles (UCLA) From 1987 to 1992 Gerardo Ragusa is skilled in: Market Research, Digital Media, E-commerce, Strategic Partnerships, Business Development, Strategy, Start-ups, Mobile Marketing, Strategic Planning, Corporate Development, Lead Generation, Entrepreneurship, Mobile Devices, Social Media, Mobile Applications, SaaS, Online Marketing
What company does Gerardo Ragusa work for?
Gerardo Ragusa works for Outbrain
What is Gerardo Ragusa's role at Outbrain?
Gerardo Ragusa is Sr. Director Business Development
What industry does Gerardo Ragusa work in?
Gerardo Ragusa works in the Online Media industry.
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