Lead Visual Styling Specialist @ Banana Republic / Gap Inc.
Retail Management @
Stenden Hogeschool Leeuwarden
Virool is a leading programmatic video advertising platform focused on going beyond the view to activate engagement with your ideal audience. We maximize the value of a brand's video creative by revolutionizing the video advertising experience. By expanding the focus beyond simply placing repurposed TV spots online, Virool enables brands to utilize online video content to target
Virool is a leading programmatic video advertising platform focused on going beyond the view to activate engagement with your ideal audience. We maximize the value of a brand's video creative by revolutionizing the video advertising experience. By expanding the focus beyond simply placing repurposed TV spots online, Virool enables brands to utilize online video content to target audiences with a focus on driving social engagement and viewer retention. Virool believes in working with brands that create advertainment: the cross between advertising and entertainment to connect with the human heart and amplify engagement organically.
Market Development Associate @ From March 2015 to Present (10 months) San Francisco Bay AreaCo-Founder @ Created a line of original apparel and accessories for fans of Michigan State University, based around high-concept visual and communicative branding.
•Sold over 10,000 units of inventory to customers in 40+ states and 3 countries.
•Utilized social media and e-mail newsletters to cultivate a community of 2000+ customers and fans.
•Established successful online retail store accounting for over 75% of sales with additional product placement in local boutiques.
•Spearheaded sponsored events and 'pop-up shops', leading to strategic seasonal placement in retail outlets.
•Evaluated target market and utilized assessments to satisfy customers while generating profits.
•Executed promotional practices to grow market loyalty by returning over a third of all customers.
•Galvanized marketing and promotional initiatives to satisfy existing consumer base while cultivating new customers.
•Processed orders and shipping as well as customer service issues from day-to-day operations. From 2008 to Present (7 years) Lead Visual Styling Specialist @ Lead a team of stylists to ensure all events, trainings, and styling aesthetics meet with company performance standards.
•Promote Banana Republic through styling aesthetics that keeps the brand in the forefront of a crowded marketplace.
•Recruit, manage and train newly hired stylists to understand styling guidelines while promoting personal creativity.
•Support the pipeline between Studio and Flagship to ensure proper implementation of styling direction.
•Retain the ability to develop proficient styling resolutions within brand filters to promote financially beneficial outcomes.
•Ensure team and individual performances are recognized and rewarded to keep team engaged.
•Directly oversee styling training for new retail locations and company events.
•Directly aided in-store visual transition for 2014 campaign – “The True Outfitters of Modern American Style”. From 2013 to March 2015 (2 years) Territory Sales Manager @ •Directly managed 108 accounts averaging $14MM+ in annual tobacco-related revenue
•Programed data-based game plans for disciplined accounts with growth in market share and quarterly sales.
•Created sustainable and adaptable approaches to solution selling resulting in a 92% new product acceptance rate.
•Responsible for new brand launches, marketing initiatives and contracted trade programs with a 100% retention of contracted accounts.
•Maintained disciplined time-management while enhancing ability to analyze and evaluate information on a daily basis.
•Analyzed data sets to locate key opportunities with the greatest impact for growth and territory business.
•Trained retail employees on point of sale execution, customer retention, and visual merchandising .
•Built rapport with accounts conducive to long-term business relationships.
•Trained retail employees on point of sale execution, customer retention, and visual merchandising.
•Successfully utilized newly developed sales and data programs.
•Assisted in Altria Group recruiting efforts directly responsible for filling three salaried positions. From May 2011 to April 2013 (2 years)
B.S. in Advertising, Marketing @ Michigan State University From 2006 to 2011 Retail Management @ Stenden Hogeschool Leeuwarden From 2010 to 2010 Garun Mangat is skilled in: Sales, Sales Operations, Key Account Management, Sales Management, Account Management, Marketing, Social Media, Consumer Products, Market Planning, Customer Insight, Mannequin Styling, Fashion, Styling, Prop Styling, Management
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