SVP, Chief Marketing Officer at McDonald's
St. Albans, England, United Kingdom
Zoopla Property Group Plc
Group Chief Marketing Officer
September 2015 to Present
London, United Kingdom
Tails.com
Non Executive Director
April 2015 to Present
London, United Kingdom
Zoopla Property Group Plc
Chief Marketing Officer
April 2015 to September 2015
London, United Kingdom
MoneySuperMarket.com
Brand Director
2012 to 2015
Mars Petcare
Marketing Director
2009 to 2011
Bear Snacks / SMEs
Marketing Director
2008 to 2009
Innocent Drinks
Marketing Director
2006 to 2008
Cereal Partners
Nestle Brands Controller
1998 to 2006
Kraft / St Ivel
Marketing Manager
1995 to 1998
Unilever International MDC
Brand Manager
1990 to 1995
What company does Gareth Helm work for?
Gareth Helm works for Zoopla Property Group Plc
What is Gareth Helm's role at Zoopla Property Group Plc?
Gareth Helm is Group Chief Marketing Officer
What industry does Gareth Helm work in?
Gareth Helm works in the Restaurants industry.
Who are Gareth Helm's colleagues?
Gareth Helm's colleagues are Roland Meves, Mehler Heike, Carolina Wendels, Lasse Johansson, Sheila Navarrete, Claudia Fuentes, Dr. Naiini, Mark Lisante, Alyssa Pollard, and Eric Illingsworth
📖 Summary
Marketing expert with a track record of delivering double digit growth on both new and established brands.Group Chief Marketing Officer @ From September 2015 to Present (4 months) London, United KingdomNon Executive Director @ From April 2015 to Present (9 months) London, United KingdomChief Marketing Officer @ From April 2015 to September 2015 (6 months) London, United KingdomBrand Director @ Brand lead for MoneySuperMarket, TravelSuperMarket, MoneySavingExpert & OnTrees. Key focus was MoneySuperMarket and managed offline comms, integrated events, insight, partnerships, mobile marketing & UI design. Also interim manager for PR, Content, Corporate Affairs and Social. Created a step change in creative effectiveness for MSM with #epicstrut: gazzilions of views on Youtube views and went viral. Great when you have fun and deliver massive results. From 2012 to 2015 (3 years) Marketing Director @ Member of the UK Leadership Team and Global Brand Marketing Board with responsibility for marketing support for £650m business in the UK. Lead a team of 23 marketers and brands including Pedigree, Whiskas, Sheba, Cesar and Catsan. Learnt how to turn the sausage machine handle. :-) From 2009 to 2011 (2 years) Marketing Director @ Created and launched the brand 'Bear Snacks' for Urban Fresh Fruit. Defined the full marketing mix (even the collector cards…a production issue which became a great opportunity) and brought in key people to bring to life. Bear secured listings across all leading grocers, became Grocery Snack of the year and has gone on to win numerous other awards. Along side Bear I consulted to other SMEs and major blue chip clients including Ecover, Innocent, Firefly, SAB Miller, Premier Foods, Dailycer and Tesco. From 2008 to 2009 (1 year) Marketing Director @ Managed a diverse team and enhanced overall marketing capability & accountability.Revenue increased from £70m to over £100m, value share from 65% to 74%, penetration from 15% to 22% and brand advocacy from 45% to 50%. Most importantly I had a darn good time and learnt what a brand and marketing is really all about. From 2006 to 2008 (2 years) Nestle Brands Controller @ Lead Nestle cereal and bars delivering over 38% growth over 5 years. Total revenue responsibility over £200m with an annual marketing spend of £22m. Repositioned the entire Nestle cereal portfolio to ‘Nestle Whole Grain Cereals’ an initiative rolled out globally. Developed bespoke UK propositions including Shredded Wheat/heart and various third part links with Disney, BHF, Penguin & schools. From 1998 to 2006 (8 years) Marketing Manager @ Kraft: Managed Golden Churn in the UK and overseas. Developed an NPD pipeline to leverage unique production capability and chocolate assets. St Ivel: Relaunched Vitalite and lead the integration of the Kraft brands into St Ivel following its acquisition. From 1995 to 1998 (3 years) Brand Manager @ From graduate trainee to country manager in Israel launched 9 new brands and leading the acquisition of 2 local Israeli businesses. From 1990 to 1995 (5 years) Bsc Hons, Chemistry @ Bristol University From 1986 to 1989 Ampleforth College From 1980 to 1986 Gareth Helm is skilled in: Start-ups, Consumer Insights, International Branding, Product Development, NPD, FMCG, Brand Development, Marketing Strategy, Market Research, Business Strategy, Strategic Planning, Marketing Research, Marketing Management, Integrated Marketing, Leadership
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
2 year(s), 6 month(s)
Unlikely
Likely
There's 95% chance that Gareth Helm is seeking for new opportunities
Enjoy unlimited access and discover candidates outside of LinkedIn
Trusted by 400K users from
76% of Fortune 500 companies
The most accurate data ever
Hire Anyone, Anywhere
with ContactOut today
Making remote or global hires? We can help.
No credit card required
Gareth Helm's Social Media Links
www.thisis...