Image of Flavio Rodrigues

Flavio Rodrigues

Senior Performance Marketing Lead @ Zumper

★ ★ ★ ★ ★ Strategic, forward-thinking Sr. Digital Marketing & SEM expert ★ ★ ★ ★ ★

San Francisco Bay Area

Ranked #1,093 out of 21,860 for Senior Performance Marketing Lead in United States

Section title

Flavio Rodrigues's Email Addresses & Phone Numbers

Flavio Rodrigues's Work Experience

Zumper

Senior Performance Marketing Lead

San Francisco Bay Area

HealthCare.com

Head of Paid Media

May 2016 to June 2019

San Francisco Bay Area

Populis

SEM Manager

March 2011 to November 2011

Dublin, Ireland

Flavio Rodrigues's Education

Universidade da Beira Interior

Bachelor of Science (B.S.), Marketing Management

2004 to 2008

ISEG - Lisbon School of Economics & Management

Master, Business Science

2010 to 2011

ISEG - Lisbon School of Economics & Management

Postgraduate, Foresight, Strategy and Innovation

2009 to 2010

Flavio Rodrigues's Professional Skills Radar Chart

Based on our findings, Flavio Rodrigues is ...

Fair
Strong sense of self
Initiating

What's on Flavio Rodrigues's mind?

Based on our findings, Flavio Rodrigues is ...

50% Left Brained
50% Right Brained

Flavio Rodrigues's Estimated Salary Range

About Flavio Rodrigues's Current Company

Zumper

Frequently Asked Questions about Flavio Rodrigues

What company does Flavio Rodrigues work for?

Flavio Rodrigues works for Zumper


What is Flavio Rodrigues's role at Zumper?

Flavio Rodrigues is Senior Performance Marketing Lead


What is Flavio Rodrigues's personal email address?

Flavio Rodrigues's personal email address is f****[email protected]


What is Flavio Rodrigues's business email address?

Flavio Rodrigues's business email addresses are not available


What is Flavio Rodrigues's Phone Number?

Flavio Rodrigues's phone (**) *** *** 619


What industry does Flavio Rodrigues work in?

Flavio Rodrigues works in the Real Estate industry.


Who are Flavio Rodrigues's colleagues?

Flavio Rodrigues's colleagues are Rachel Louie, David Politi, Johnny Tsai, Wes Leung, TaeHoon Y., Yang Zhao, Sarmeet Singh, Calvin Yau, Woody Anderson, and Ray Lew


About Flavio Rodrigues

💼 Past Experience

Flavio Rodrigues has previously worked as a senior performance marketing lead at Zumper in San Francisco Bay Area, where he directed paid media operations and forecasted performance to strategy design and execution; oversaw performance and reported. He also worked at Health Care.com in San Francisco Bay Area from May 2016 to June 2019, where he direct paid media operations and forecasted performance to strategy design and execution; and supervised performance and reported. He also worked as a head of SEM Tools & Enablement at eDreams from May 2015 to April 2016, where he directed and mentored team of five (5) data scientists and developers in identification of SEM needs / opportunities and design of efficient, automated solutions. He also worked as a team leader at The Populis from March 2011 to November 2011, in Dublin, Ireland, where he executed and managed Adwords and Yahoo PPC campaigns for Brazil, Spain, and Mexico. He also worked as a SEM manager at Populis from March 2011 to November 2011, in Dublin, Ireland. He was responsible for driving search engine traffic, generating revenue, and maximizing ROI at Brazil, Spain, and Mexico, with focus on driving search engine traffic, generating revenue, and maximizing ROI. He also created and tested ad copy selected keywords, monitored / reported on campaign results including CPC, CTR, conversion rate, and ROI metrics. He also managed the data accuracy and cut reporting time from 10 to 2 hours per week by leading project to transition from data management through multiple Excel files to build a new reporting system based on automated SQL queries. He also led Hotel and Car rental SEM strategy for Booking.com and Rental cars. He also developed multiple tools for creating Long-Tail campaigns supporting scalability, rapid expansion, and profit maximization. He also recognized with Top Performer Award for achievements in paid search growth and optimization. Flavio Rodrigues was the head of SEM at eDreams from April 2012 to April 2013, where he managed global SEM campaigns for key markets (Portugal, Brazil, New Zealand, Singapore, and UAE) that included 20M+ keywords and $2M in monthly spend. He was also the lead expert on Mobile SEM, working with product and UX team stakeholders, and external partners (Google, Bing, Kenshoo) to improve conversion rates for mobile. He also led Portugal to become on of the top markets in absolute profit. He later moved quickly from managing only Portugal and Brazil markets to creating ground-up accounts / campaigns for several emerging countries. He recognized with Top Performer Award for achievements in paid search growth and optimization.


🎓 Education

Flavio Rodrigues has a Bachelor of Science (B.S.) from Universidade da Beira Interior in 2004. Flavio Rodrigues then earned a Master of Business Science from the ISEG Lisbon School of Economics and Management in 2010. Flavio Rodrigues completed his Postgraduate, Foresight, Strategy and Innovation from the ISEG Lisbon School of Economics and Management in 2009.Flavio Rodrigues has a diverse background in Planning, Business and Economics. Flavio Rodrigues has experience in Marketing Management, strategy and innovation. Flavio Rodrigues' professional experience was focused in the area of marketing planning, business development, market research and marketing strategy. Flavio Rodrigues' background in Economics allows him to provide a valuable input into his clients' business strategy. Flavio Rodrigues is well-versed in forecasting and has experience in innovation.


💡 Technical & Interpersonal Skills

Flavio Rodrigues is a senior performance marketing lead at Zumper in San Francisco Bay Area. He has experience in paid media operations and forecasting to strategy design and Execution; oversees performance and reporting. He is a skilled strategist, processors, and change-makers with a strong focus on customer facing experiences. Rodrigues is also an experienced SEM manager, working with relevant channel partners on growth plans and strategic opportunities. Rodrigues has also been an effective leader and coach. He has a fastball for market research, identifier of needs in the marketplace, new technology, and the ability to translate these insights into actionable strategies. Rodrigues is also highly innovative, taking on new challenges and developing innovative new solutions.Additionally, Rodrigues has significant experience in data accuracy and reporting. Rodrigues has led a team of data scientists and developers to identify SEM needs / opportunities and design efficient, automated solutions. Rodrigues also leads and benchmarks SEM performance and benchmarking for global paid search. Rodrigues is highly experienced with Kanban methodology and has successfully implemented it for his team's growth in efficiency and growth in opportunities. Rodrigues is also an accomplished 4th wheel in the team - able to take on new challenges and lead the team to efficient and profitable growth.


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In a nutshell

Flavio Rodrigues's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

1 year(s), 5 month(s)

Flavio Rodrigues's Willingness to Change Jobs

Unlikely

Likely

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